Founder of ED Design, delivering end-to-end design solutions across branding, packaging, website design, 3D visualization, and illustration for clients in Australia and Indonesia across FMCG, fitness, hospitality, personal care, IT, and construction. Led design lifecycles, managed remote teams, and built long-term client relationships to drive brand growth. Coordinated with web developers to deliver corporate and e-commerce platforms, created branding guidelines, marketing collateral, and product visuals, and contributed to interior fit-outs and premium client experiences as needed.

Founder & Creative Director at ED Design

January 1, 2002 - Present

Founded and led end-to-end creative solutions for clients in Australia and Indonesia across FMCG, fitness, hospitality, personal care, IT, and construction industries. Managed branding, packaging design, website development, 3D visualization, social media content design, and campaign materials. Coordinated remote cross-functional teams and international collaborations.

Education

Bachelor of Design at Sydney Graphics College

January 11, 2030 - October 21, 2025

Secondary Education at Waverley College

January 11, 2030 - October 21, 2025

Bachelor of Design at Sydney Graphics College

January 1, 2002 - January 22, 2026

Secondary Education at Waverley College

January 11, 2030 - January 22, 2026

Qualifications

Branding & Design Certification

January 11, 2030 - January 22, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Non-Profit Organization, Wholesale & Distribution, Consumer Goods, Computers & Electronics, Gaming, Travel & Hospitality