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I am an award-winning designer and leader with over 25 years of experience directing creative teams in sports, entertainment, and home fragrance. I have steered the development of consumer packaging, product graphics, and print collateral for brands including Spalding Sports, Callaway Golf, Hasbro, and Yankee Candle, translating client goals into vibrant, market-ready solutions. I also bring strong capabilities in corporate identity, icon illustration, and trade-show design, with a track record of delivering high-impact work on time and within budget. I excel at turning short-term challenges into long-term strategy, building cohesive brand stories, and mentoring teams to achieve excellence. My experience spans seasonal packaging for major retailers, image editing and technical file production, and cross-functional collaboration with Brand, R&D, and Sales teams to drive business results.…I am an award-winning designer and leader with over 25 years of experience directing creative teams in sports, entertainment, and home fragrance. I have steered the development of consumer packaging, product graphics, and print collateral for brands including Spalding Sports, Callaway Golf, Hasbro, and Yankee Candle, translating client goals into vibrant, market-ready solutions. I also bring strong capabilities in corporate identity, icon illustration, and trade-show design, with a track record of delivering high-impact work on time and within budget. I excel at turning short-term challenges into long-term strategy, building cohesive brand stories, and mentoring teams to achieve excellence. My experience spans seasonal packaging for major retailers, image editing and technical file production, and cross-functional collaboration with Brand, R&D, and Sales teams to drive business results.

Eileen M. Ferriter

Graphic Designer, Illustrator, Art Director, +2

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I am an award-winning designer and leader with over 25 years of experience directing creative teams in sports, entertainment, and home fragrance. I have steered the development of consumer packaging, product graphics, and print collateral for brands including Spalding Sports, Callaway Golf, Hasbro, and Yankee Candle, translating client goals into vibrant, market-ready solutions. I also bring strong capabilities in corporate identity, icon illustration, and trade-show design, with a track record of delivering high-impact work on time and within budget. I excel at turning short-term challenges into long-term strategy, building cohesive brand stories, and mentoring teams to achieve excellence. My experience spans seasonal packaging for major retailers, image editing and technical file production, and cross-functional collaboration with Brand, R&D, and Sales teams to drive business results.…I am an award-winning designer and leader with over 25 years of experience directing creative teams in sports, entertainment, and home fragrance. I have steered the development of consumer packaging, product graphics, and print collateral for brands including Spalding Sports, Callaway Golf, Hasbro, and Yankee Candle, translating client goals into vibrant, market-ready solutions. I also bring strong capabilities in corporate identity, icon illustration, and trade-show design, with a track record of delivering high-impact work on time and within budget. I excel at turning short-term challenges into long-term strategy, building cohesive brand stories, and mentoring teams to achieve excellence. My experience spans seasonal packaging for major retailers, image editing and technical file production, and cross-functional collaboration with Brand, R&D, and Sales teams to drive business results.

Available to hire

I am an award-winning designer and leader with over 25 years of experience directing creative teams in sports, entertainment, and home fragrance. I have steered the development of consumer packaging, product graphics, and print collateral for brands including Spalding Sports, Callaway Golf, Hasbro, and Yankee Candle, translating client goals into vibrant, market-ready solutions. I also bring strong capabilities in corporate identity, icon illustration, and trade-show design, with a track record of delivering high-impact work on time and within budget.

I excel at turning short-term challenges into long-term strategy, building cohesive brand stories, and mentoring teams to achieve excellence. My experience spans seasonal packaging for major retailers, image editing and technical file production, and cross-functional collaboration with Brand, R&D, and Sales teams to drive business results.

Skills

Photo

Experience Level

Photo

Expert

Language

English

Fluent

Work Experience

Graphic Designer/Packaging Consultant at Eileen Ferriter Design

August 1, 2018 - Present

Provided packaging design, corporate identity, icon illustration, and 2022-2024 cannabis industry contracts; developed an ad campaign for Hampden Park Capital & Consulting; delivered technical illustrations, photo editing, package design, and trade show booths for OMG Roofing Products; designed and developed seasonal packaging for Yankee Candle Fall and Holiday 2019.

Package Designer/Image Editor at Yankee Candle Company

January 1, 2015 - August 31, 2018

Developed creative packaging graphics with a focus on image editing, technical file production, and conceptual design; designed and developed Special Value Collections; created new copyright-controlled images; supported the Brand Team with innovation concept illustrations for consumer insight testing.

Business Owner/Graphic Designer/Graphic and Marketing Consultant at Eileen Ferriter Design

January 1, 1999 - December 31, 2013

Founded as a marketing support system utilizing experienced professionals on an as-needed basis to realize client objectives. Managed complete turn-key trade show production; coordinated design work across Brand, Research and Development, and Sales; delivered logo design, packaging, catalogs, print and billboard advertising, trade shows, merchandising displays, and sales collateral for major area companies.

Graphic Designer/Sr. Production Artist at Hasbro Inc.

January 1, 1992 - December 31, 1998

Designed packaging and product graphics for puzzle and game categories; worked in cross-functional teams to ensure timely delivery; served as art director of photo shoots and illustrators. Assistant Product Manager leading all SKUs in the puzzle category; managed product development from concept to on-shelf, ensured licensor requirements, and analyzed competitive lines.