With many years of experience in illustration, graphics, and 2D animation, I bring an irrepressible wealth of ideas, a stringent conceptual strength, and a high awareness of quality to every project. I am seeking a role within a committed team where I can contribute creatively and professionally. Continuous training and a willingness to learn new things are fundamental to my approach. I have developed my expertise through self-employment and various roles in design, animation filmmaking, and multimedia production. My work spans concept and design of print and online media, animation creation, supervision of trainees, screenplay and direction of short animated films, and production supervision. I am proficient in multiple languages and have a passion for yoga, reading crime novels, cycling tours, watching films, and cooking.…

Elena Madrid

With many years of experience in illustration, graphics, and 2D animation, I bring an irrepressible wealth of ideas, a stringent conceptual strength, and a high awareness of quality to every project. I am seeking a role within a committed team where I can contribute creatively and professionally. Continuous training and a willingness to learn new things are fundamental to my approach. I have developed my expertise through self-employment and various roles in design, animation filmmaking, and multimedia production. My work spans concept and design of print and online media, animation creation, supervision of trainees, screenplay and direction of short animated films, and production supervision. I am proficient in multiple languages and have a passion for yoga, reading crime novels, cycling tours, watching films, and cooking.…

Available to hire

With many years of experience in illustration, graphics, and 2D animation, I bring an irrepressible wealth of ideas, a stringent conceptual strength, and a high awareness of quality to every project. I am seeking a role within a committed team where I can contribute creatively and professionally. Continuous training and a willingness to learn new things are fundamental to my approach.

I have developed my expertise through self-employment and various roles in design, animation filmmaking, and multimedia production. My work spans concept and design of print and online media, animation creation, supervision of trainees, screenplay and direction of short animated films, and production supervision. I am proficient in multiple languages and have a passion for yoga, reading crime novels, cycling tours, watching films, and cooking.

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Language

German
Fluent
Spanish; Castilian
Fluent
English
Advanced
French
Advanced
Italian
Beginner

Work Experience

Self-employed graphic designer & illustrator at Atelier fragola design, Zürich
May 1, 2013 - Present
Concept and design of print and online media, creation and design of illustrations, info graphics, likeable and identification characters; creation and design of animated cartoons, web banners, explanations and product videos; supervision of trainees.
Animation filmmaker at prêt-à-tourner Filmproduktion, Schlieren / Multimedia Photo-/Film Scene AG, Zürich
April 30, 2011 - July 24, 2025
Screenplay and direction of short animated films; storyboard and animatic; character design; production supervision; briefings to film musicians, sound engineers and film editors; processing of festival and cinema exploitation.
Graphic designer & Employee coach at Haus Kulturmarkt, Zürich
January 31, 2013 - July 24, 2025
Concept and design of print products in the cultural sector; production supervision; briefings to printers, publishers and copywriters; training and support for job seekers in pre-press and graphic design.
Art director at Werbeagentur Whole-in-One GmbH, Zürich
December 31, 2009 - July 24, 2025
Concept and design of print and websites; corporate identity; storyboard, animation and compositing for films; production supervision; supervision and counseling of trainees in the field of graphics.
Screen and print designer at Grafikatelier Grundfisch, Zürich
February 28, 2003 - July 24, 2025
Design work in screen and print.
Screen designer at Multimedia-Agentur Networks AG, Schlieren
June 30, 2002 - July 24, 2025
Screen design work.
Marketing Assistant & Advertising Manager at Various advertising agencies and marketing departments
December 31, 1998 - July 24, 2025
Production supervision of print products; budgeting of poster and advertisement campaigns; coordination of public relations, marketing activities and trade fairs; collaboration in advertising planning; briefings to printers, publishers and copywriters.
Self-employed graphic designer & illustrator at Atelier fragola design, Zürich
May 1, 2013 - Present
Concept and design of print and online media. Creation and design of illustrations, infographics, likeable and identification characters. Creation and design of animated cartoons, web banners, explanations and product videos. Supervision of trainees.
Animation filmmaker at prêt-à-tourner Filmproduktion, Schlieren / Multimedia Photo-/Film Scene AG, Zürich
April 30, 2011 - July 31, 2025
Screenplay and direction of short animated films. Storyboard and animatic. Character design. Production supervision. Briefings to film musicians, sound engineers and film editors. Processing of festival and cinema exploitation.
Animation filmmaker at prêt-à-tourner Filmproduktion, Schlieren / Multimedia Photo-/Film Scene AG, Zürich
May 31, 2022 - July 31, 2025
Screenplay and direction of short animated films. Storyboard and animatic. Character design. Production supervision. Briefings to film musicians, sound engineers and film editors. Processing of festival and cinema exploitation.
Graphic designer & Employee coach at Haus Kulturmarkt, Zürich
January 31, 2013 - July 31, 2025
Concept and design of print products in the cultural sector. Production supervision. Briefings to printers, publishers and copywriters. Training and support for job seekers in pre-press and graphic design.
Art director at Werbeagentur Whole-in-One GmbH, Zürich
December 31, 2009 - July 31, 2025
Concept and design of print and websites. Corporate identity (Theater Purpur and HOME). Storyboard, animation and Compositing for the film Der Agent. Production supervision. Supervision and counselling of trainees in the field of graphics.
Screen and print designer at Grafikatelier Grundfisch, Zürich
February 28, 2003 - July 31, 2025
Screen designer at Multimedia-Agentur Networks AG, Schlieren
June 30, 2002 - July 31, 2025
Marketing Assistant & Advertising Manager at Various advertising agencies and marketing departments
December 31, 1998 - July 31, 2025
Production supervision of print products. Budgeting of poster and advertisement campaigns. Coordination of public relations, marketing activities and trade fairs. Collaboration in advertising planning. Briefings to printers, publishers and copywriters.
Graphic Designer & Employee Coach at Haus Kulturmarkt, Zürich
May 1, 2013 - Present
Concept and design of print products in the cultural sector with production supervision, briefing printers, publishers, and copywriters. Training and support for job seekers in pre-press and graphic design.
Art Director at Werbeagentur Whole-in-One GmbH, Zürich
May 1, 2022 - August 21, 2025
Responsible for corporate identity projects, storyboarding, animation, compositing for films, production supervision, and mentorship of trainees in graphic design.
Screen and Print Designer at Grafikatelier Grundfisch, Zürich
April 1, 2011 - August 21, 2025
Screen and print designing projects focusing on visual communication.
Screen Designer at Multimedia-Agentur Networks AG, Schlieren
June 1, 2002 - August 21, 2025
Concept and design of animated cartoons, web banners, explanations, product videos, as well as production oversight and trainee supervision.
Marketing Assistant & Advertising Manager at Various advertising agencies and marketing departments
December 31, 1998 - August 21, 2025
Managed production supervision for print products, budgeting of campaigns, coordination of marketing and PR activities, and collaboration in advertising planning.

Education

Diploma in Fine Arts at Schule für Gestaltung & Kunst (today HSLU), Luzern
January 1, 1995 - December 31, 1998
Pre-Course Visual Design at Gestaltungsschule M+M, Luzern
January 1, 1993 - December 31, 1995
Advertising Assistant Training at Schweiz. Ausbildung für Werbung & Kommunikation, Biel
January 1, 1991 - December 31, 1993
Diploma in Fine Arts at Schule für Gestaltung & Kunst (today HSLU), Luzern
January 1, 1995 - December 31, 1998
Pre-Course Visual Design at Gestaltungsschule M+M, Luzern
January 1, 1993 - December 31, 1995
Training as advertising assistant at Schweiz. Ausbildung für Werbung & Kommunikation, Biel
January 1, 1991 - December 31, 1993
Diploma in Fine Arts at Schule für Gestaltung & Kunst (today HSLU), Luzern
January 1, 1995 - January 1, 1998
Training as advertising assistant (Swiss Federal SAWI diploma) at Schweiz. Ausbildung für Werbung & Kommunikation, Biel
January 1, 1991 - January 1, 1993

Qualifications

Introduction in Wordpress and web content management
January 1, 2018 - December 31, 2018
Advanced Training SMOMM – Social Media Online Marketing Manager
January 1, 2024 - December 31, 2024
Advanced Course and Workshop – AI in Animationfilm
January 1, 2025 - December 31, 2025
CSS2 course (CascadingStyleSheets)
January 1, 2011 - December 31, 2011
Script development for animated short films
January 1, 2009 - December 31, 2009
Budget planning and fundraising for film productions
January 1, 2007 - December 31, 2007
Introduction in Wordpress and web content management
January 1, 2018 - December 31, 2018
Advanced Training SMOMM – Social Media Online Marketing Manager
January 1, 2024 - December 31, 2024
Advanced Course and Workshop – AI in Animationfilm
January 1, 2025 - December 31, 2025
CSS2 course (CascadingStyleSheets)
January 1, 2011 - December 31, 2011
Script development for animated short films
January 1, 2009 - December 31, 2009
Budget planning and fundraising for film productions
January 1, 2007 - December 31, 2007
Course leader to teach in animated film technology
January 1, 2007 - December 31, 2012
Maternity leave
January 1, 2006 - December 31, 2007
SMOMM – Social Media Online Marketing Manager
January 1, 2018 - December 31, 2018
Advanced Course and Workshop – AI in Animationfilm
January 1, 2024 - December 31, 2024
Course Leader to Teach in Animated Film Technology
January 1, 2025 - December 31, 2025
English Lessons and Language Stay (TOEFL diploma)
January 1, 2003 - December 31, 2003
Foundation and Advanced Course in 3D Animation
January 1, 2007 - December 31, 2009
CSS2 Course
January 1, 2006 - December 31, 2006
Script Development for Animated Short Films
January 1, 2007 - December 31, 2007
Budget Planning and Fundraising for Film Productions
January 1, 2005 - December 31, 2005

Industry Experience

Media & Entertainment, Professional Services, Education
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