Available to hire
Experienced marketer skilled in event management, digital and social media strategy, and cross-functional collaboration. Proven ability to deliver impactful campaigns, drive brand engagement, and optimize corporate communications. Strong analytical and organizational skills ensure seamless execution.
Passionate about remote work, fostering connections, and enhancing productivity in distributed teams. An accomplished and versatile marketing project manager/field marketing manager, adept in orchestrating impactful marketing campaigns and events from inception to execution. Demonstrates proactive initiative, boundless enthusiasm, and a solution-oriented mindset, consistently ensuring seamless event operations and successful outcomes.
Committed to enabling remote work, empowering dispersed teams, and driving connectivity and productivity in virtual environments.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
Italian
Fluent
English
Fluent
French
Advanced
Spanish; Castilian
Beginner
Work Experience
Field Marketing Specialist at Ripple, Maker Lab
May 1, 2025 - October 8, 2025Collaborated with the global growth marketing team to design and execute strategies for priority EMEA markets (UK, DACH, Nordics, MENA, Southern Europe). Planned and delivered 30+ EMA-specific events (trade shows, conferences, partner meetings, webinars), increasing engagement by 20% and boosting brand visibility in priority markets. Localised 15+ campaigns and events, aligning messaging and formats to cultural and compliance requirements. Produced the Ripple Global newsletter in coordination with the product and sales teams, delivering targeted content to 20,000+ customers and prospects worldwide. Partnered with Global Ops to track performance via Salesforce, Pardot, and AI analytics, driving a 12% uplift in campaign ROI and 15% more sales-qualified leads. Developed 30+ localized sales and marketing assets, accelerating the regional sales cycle by 10%. Tracked event ROI via HubSpot, improving lead-to-opportunity conversion by 10% and average attendance by 30%.
Senior Events Marketing Manager at Fresh Relevance
February 1, 2024 - October 8, 2025Planned and executed about 50 events per year across the UK and US (webinars, workshops, trade shows, customer summits), boosting brand visibility by 25% and generating 200+ qualified leads. Built partnerships with 15+ key industry players, resulting in a 15% expansion of the partner network. Managed a £130K annual event budget, delivering all projects on time and within budget. Produced 20+ targeted event assets (landing pages, brochures, presentations), increasing registrations by 20%. Implemented event ROI tracking with HubSpot, leading to improved lead-to-opportunity conversion by 10% and a 30% higher attendance rate.
Senior Analyst, Marketing Operations, EMEA at Dell Technologies
October 1, 2021 - October 8, 2025Hybrid Events Coordinator role supporting Dell’s EMEA markets. Responsible for organizing field, virtual, and hybrid events, with notable activity across Italy, France, and at the McLaren Technology Centre (UK).
Events & Digital Marketing Manager at Digital Talents Academy (now Sixth Society & Trustify)
November 1, 2019 - October 8, 2025Contributed to the development and implementation of marketing strategies to increase event revenues. Managed sponsorships, facilities, hospitality, and media coordination for Blockchain Seminar 2019. Ensured smooth event execution through strong communication and organizational skills.
Marketing Manager at Intesi Ltd.
December 31, 2017 - October 8, 2025Direct marketing strategies, budgets, and customer relationship management while using online research and customer surveys to boost sales. Developed and executed digital communications across website, social media, email campaigns, and online ads; managed all company events (2011-2017), and collaborated with a web designer and SEO specialist (2015-2017) to revamp the corporate website and implement cost-effective SEO and Google Ads tactics that increased website traffic and referrals.
Events & Digital Marketing Manager at The Winch
November 1, 2019 - October 8, 2025Led event promotions for the Citizen's Assembly about Brexit, featuring Guardian journalist Polly Toynbee, driving attendance of 200+ community participants. Managed social media channels (Twitter, Facebook, Instagram), creating tailored content that boosted engagement during the campaign. Designed and executed targeted email newsletters, increasing open rates and enhancing audience engagement with library programs.
Field Marketing Specialist at Ripple, Maker Lab
May 31, 2025 - October 8, 2025Collaborated with the global growth marketing team to design and execute strategies for priority EMA markets (UK, DACH, Nordics, MENA, Southern Europe), tailored to local trends and competitive landscapes. Planned and delivered 30+ EMA-specific events (trade shows, conferences, partner meetings, webinars), increasing engagement by 20% and boosting brand visibility. Developed 30+ localized sales and marketing assets, accelerating the region's sales cycle by 10%. Localized 15+ campaigns and events, aligning messaging across regions. Produced the Ripple Global newsletter in coordination with product and sales teams, delivering targeted content to 20,000+ customers and prospects worldwide. Partnered with Global Ops to track ROI from events using Salesforce and Marketing Qualified Leads (MQLs). Led 20+ photo shoots and acted as liaison with external copywriting agency for DLB bios, producing over 120 speaker bios. Led adoption of collaboration tools across the EMA team, improving productivi
Senior Events Marketing Manager at Fresh Relevance
February 28, 2024 - October 8, 2025Planned and delivered about 50 events per year across the UK and US (webinars, workshops, trade shows, customer summits), boosting brand visibility by 25% and generating 200+ qualified leads. Built partnerships with key industry players and optimized event programs to maximize impact.
Senior Analyst, Marketing Operations, EMEA at Dell Technologies
October 31, 2021 - October 8, 2025Responsible for organizing field, virtual, and hybrid events, notably in Italy, France, and at McLaren Technology Centre (UK). Recognized among Dell’s top-performing events coordinators globally, managing approximately 40 events per month in FY21. Partnered with Global Communications to deliver digital marketing strategies, including 100+ EMA case studies, newsletters, and landing pages to boost EBP visibility. Leveraged Salesforce to measure event impact and track Marketing Qualified Leads (MQLs). Managed 20+ photo shoots and liaised with external copywriters for DLB bios, producing over 120 speaker bios. Led adoption of collaboration tools across the EMA team (Microsoft Teams, SharePoint, Learning Studio).
Events & Digital Marketing Manager at Digital Talents Academy
November 30, 2019 - October 8, 2025Contributed to the development and execution of marketing strategies to increase event revenues. Managed sponsorships, facilities, hospitality, and media coordination for Blockchain Seminar 2019. Ensured smooth event execution through strong communication and organizational skills.
Events & Digital Marketing Manager at The Winch
November 30, 2019 - October 8, 2025Led promotional activities for the Citizen’s Assembly about Brexit, featuring Guardian journalist Polly Toynbee, driving attendance of 200+ community participants. Managed social media channels and created tailored content to boost engagement; developed targeted email newsletters and event assets to increase registrations.
Marketing Manager at Intesi Ltd.
November 30, 2017 - October 8, 2025Directed marketing strategies, budgets, and customer relationship management while conducting online research and customer surveys to boost sales. Developed and executed digital communications across website, social media, email campaigns, and online ads. Managed all company events (2011–2017) and collaborated with a web designer and SEO specialist to revamp the corporate website, implementing cost-effective SEO and Google Ads tactics that increased website traffic by 30% and referrals by 15%.
Field Marketing Specialist at Ripple
May 1, 2025 - October 8, 2025Led field marketing initiatives, collaborating with the global growth marketing team to design and execute strategies for EMA markets (UK, DACH, Nordics, MEN A, Southern Europe). Planned and delivered 30+ EMA-specific events (trade shows, conferences, partner meetings, webinars), increasing engagement by 20% and boosting brand visibility in priority markets. Localized 15+ campaigns and events to align messaging with regional culture and compliance. Produced Ripple Global newsletter with product and sales teams for 20,000+ customers and prospects. Partnered with Global Ops to track performance via Salesloft, Pardot, and AI analytics, driving a 12% ROI uplift and 15% more sales-qualified leads. Developed 30+ localized assets to accelerate the regional sales cycle by 10%. Tracked event ROI via HubSpot, improving lead-to-opportunity conversion by 10% and attendance by 30%.
Senior Events Marketing Manager at Fresh Relevance
February 1, 2024 - October 8, 2025Planned and delivered about 50 events per year across the UK and US (webinars, workshops, trade shows, customer summits), boosting brand visibility by 25% and generating 200+ qualified leads. Built partnerships with 15+ key industry players, expanding the partner network by 15%. Managed a £130K annual event budget, delivering all projects on time and within budget. Produced 20+ event assets (landing pages, brochures, presentations) and increased registrations by 20%. Tracked event ROI via HubSpot and improved attendance by 30%.
Senior Analyst, Marketing Operations, EMEA at Dell Technologies
October 1, 2021 - October 8, 2025Hybrid Events Coordinator for the Dell Executive Briefings Program across EMEA. Organized field, virtual, and hybrid events (notably in Italy, France, and at McLaren Technology Centre). Recognized as a top-performing events coordinator globally, managing ~40 events per month in FY21. Collaborated with Global Communications to deliver a digital marketing strategy including 100+ EMEA case studies, newsletters, and landing pages to boost EBP visibility. Used Salesforce to measure event impact and track MQLs, ensuring accurate ROI reporting. Managed 20+ photoshoots and liaised with an external copywriting agency for Dell bios, producing 120 speaker bios. Drove adoption of collaboration tools across the EMEA team using Microsoft Teams, SharePoint, and Learning Studio.
Events & Digital Marketing Manager at Digital Talents Academy
November 1, 2019 - October 8, 2025Contributed to development and implementation of marketing strategies to increase event revenues. Managed sponsorship, facilities, hospitality, and media coordination for Blockchain Seminar 2019. Ensured smooth event execution through strong communication and organizational skills.
Marketing Manager at Intesi Ltd.
November 1, 2017 - October 8, 2025Directed marketing strategies, budgets, and customer relationship management using online research and surveys to boost sales. Developed and executed digital communications across website, social media, email campaigns, and online ads. Managed all company events (2011-2017) and collaborated with a web designer and SEO specialist (2015-2017) to revamp the corporate website, implementing cost-effective SEO and Google Ads tactics that increased website traffic by 30% and referrals by 15%.
Education
AI for Marketers at HubSpot Academy
September 1, 2025 - October 8, 2025Managing Projects & People at CIM | The Chartered Institute of Marketing
January 11, 2030 - October 8, 2025Event Design and Management at CIM | The Chartered Institute of Marketing
January 11, 2030 - October 8, 2025Professional Diploma in Digital Marketing at The Institute of Direct and Digital Marketing (IDDM)
January 11, 2030 - October 8, 2025Master of Science (M.S.) Mass Communication / Media Studies at Università Cattolica del Sacro Cuore
January 11, 2030 - October 8, 2025Master of Science (M.S.) in Mass Communication / Media Studies at Università Cattolica del Sacro Cuore
September 1, 2011 - June 30, 2017AI for Marketers at HubSpot Academy
September 1, 2025 - October 8, 2025Digital Marketing Professional Diploma at The Chartered Institute of Marketing (CIM) / The Institute of Directors
January 11, 2030 - October 8, 2025Master of Science (M.S.) in Mass Communication / Media Studies at Università Cattolica del Sacro Cuore
January 11, 2030 - October 8, 2025AI for Marketers at HubSpot Academy
September 1, 2025 - October 8, 2025Qualifications
HubSpot Academy AI for Marketers
September 1, 2025 - October 8, 2025Managing Projects & People
January 11, 2030 - October 8, 2025Event Design and Management
January 11, 2030 - October 8, 2025Professional Diploma in Digital Marketing
January 11, 2030 - October 8, 2025Master of Science (M.S.) Mass Communication / Media Studies
January 11, 2030 - October 8, 2025AI for Marketers
January 11, 2030 - October 8, 2025Digital Marketing Professional Diploma
January 11, 2030 - October 8, 2025Master of Science (M.S.) in Mass Communication / Media Studies
January 11, 2030 - October 8, 2025AI for Marketers
September 1, 2025 - October 8, 2025Industry Experience
Media & Entertainment, Professional Services, Education, Travel & Hospitality, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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