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Strategy-led freelance content creator and writer, specialising in translating high-concept storytelling into tangible, audience-focused outputs. I create and manage content that blends creativity with strategic impact, shaping narratives across digital platforms, campaigns, and client-facing communications. With experience spanning travel and lifestyle content, technical bid writing, and media production, I bring a versatile, results-driven approach to every project. Passionate about connecting people and brands through words, visuals, and experiences, I thrive at the intersection of creativity, strategy, and audience engagement, delivering content that is both compelling and commercially effective.…Strategy-led freelance content creator and writer, specialising in translating high-concept storytelling into tangible, audience-focused outputs. I create and manage content that blends creativity with strategic impact, shaping narratives across digital platforms, campaigns, and client-facing communications. With experience spanning travel and lifestyle content, technical bid writing, and media production, I bring a versatile, results-driven approach to every project. Passionate about connecting people and brands through words, visuals, and experiences, I thrive at the intersection of creativity, strategy, and audience engagement, delivering content that is both compelling and commercially effective.

Ellie Blake

Writer, Content Producer, Creative Director, +2

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Strategy-led freelance content creator and writer, specialising in translating high-concept storytelling into tangible, audience-focused outputs. I create and manage content that blends creativity with strategic impact, shaping narratives across digital platforms, campaigns, and client-facing communications. With experience spanning travel and lifestyle content, technical bid writing, and media production, I bring a versatile, results-driven approach to every project. Passionate about connecting people and brands through words, visuals, and experiences, I thrive at the intersection of creativity, strategy, and audience engagement, delivering content that is both compelling and commercially effective.…Strategy-led freelance content creator and writer, specialising in translating high-concept storytelling into tangible, audience-focused outputs. I create and manage content that blends creativity with strategic impact, shaping narratives across digital platforms, campaigns, and client-facing communications. With experience spanning travel and lifestyle content, technical bid writing, and media production, I bring a versatile, results-driven approach to every project. Passionate about connecting people and brands through words, visuals, and experiences, I thrive at the intersection of creativity, strategy, and audience engagement, delivering content that is both compelling and commercially effective.

Available to hire

Strategy-led freelance content creator and writer, specialising in translating high-concept storytelling into tangible, audience-focused outputs. I create and manage content that blends creativity with strategic impact, shaping narratives across digital platforms, campaigns, and client-facing communications. With experience spanning travel and lifestyle content, technical bid writing, and media production, I bring a versatile, results-driven approach to every project. Passionate about connecting people and brands through words, visuals, and experiences, I thrive at the intersection of creativity, strategy, and audience engagement, delivering content that is both compelling and commercially effective.

Skills

Copywriting

Branding

Adobe After Effects

Experience Level

Copywriting

Expert

Branding

Expert

Adobe After Effects

Intermediate

Language

English

Fluent

Work Experience

Bid Writer / Content Manager at Second PLC

January 1, 2025 - Present

Led high-stakes content strategy and submissions development, securing approximately £500,000 in awards within a nine-month period across public and private sectors. Translated complex technical data into clear, persuasive narratives tailored to specific audiences, while managing multiple concurrent work streams under rigid deadlines. Built and centralised a scalable content ecosystem and editorial asset library from the ground up, improving production efficiency, narrative consistency, and long-term content reuse for future submissions.

Content Manager at Self-employed / Travel Brand

January 1, 2022 - Present

Founded a multi-platform travel brand with a combined audience of 55,000+. Took full ownership of content writing, editorial strategy, ideation, production, editing/distribution, and community management across social and email channels. Delivered high-performing content campaigns for UK and international brands, translating creative concepts into commercially effective outputs with end-to-end delivery including brand liaison, contracts, timelines, logistics, and reporting.

Operations & Administration Coordinator at Freelance – Media/TV Production

September 1, 2021 - December 1, 2024

Provided operational and administrative coordination across a global not-for-profit team, supporting program logistics, governance activities and senior stakeholder engagement across multiple international work streams. Shadowed fundraising teams to gain insight into donor engagement and funding strategies; supported finance and sustainability-focused programs.