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I am a marketing and communications professional with over 10 years of experience in leading advertising agencies, where I have developed a strong foundation in digital media, brand identity and integrated campaigns. I value collaboration and always strive to foster a positive and inclusive team environment where everyone feels respected, confident, and empowered to contribute. I approach each project with energy, strategic thinking, and a results-oriented mindset. Originally from Lisbon and currently based in Brussels. Fluent in Portuguese (native) and English, with ongoing French learning.…I am a marketing and communications professional with over 10 years of experience in leading advertising agencies, where I have developed a strong foundation in digital media, brand identity and integrated campaigns. I value collaboration and always strive to foster a positive and inclusive team environment where everyone feels respected, confident, and empowered to contribute. I approach each project with energy, strategic thinking, and a results-oriented mindset. Originally from Lisbon and currently based in Brussels. Fluent in Portuguese (native) and English, with ongoing French learning.

Elva de Castro

Project Manager, Brand Strategist, Marketing Consultant, +1

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I am a marketing and communications professional with over 10 years of experience in leading advertising agencies, where I have developed a strong foundation in digital media, brand identity and integrated campaigns. I value collaboration and always strive to foster a positive and inclusive team environment where everyone feels respected, confident, and empowered to contribute. I approach each project with energy, strategic thinking, and a results-oriented mindset. Originally from Lisbon and currently based in Brussels. Fluent in Portuguese (native) and English, with ongoing French learning.…I am a marketing and communications professional with over 10 years of experience in leading advertising agencies, where I have developed a strong foundation in digital media, brand identity and integrated campaigns. I value collaboration and always strive to foster a positive and inclusive team environment where everyone feels respected, confident, and empowered to contribute. I approach each project with energy, strategic thinking, and a results-oriented mindset. Originally from Lisbon and currently based in Brussels. Fluent in Portuguese (native) and English, with ongoing French learning.

Available to hire

I am a marketing and communications professional with over 10 years of experience in leading advertising agencies, where I have developed a strong foundation in digital media, brand identity and integrated campaigns. I value collaboration and always strive to foster a positive and inclusive team environment where everyone feels respected, confident, and empowered to contribute. I approach each project with energy, strategic thinking, and a results-oriented mindset.

Originally from Lisbon and currently based in Brussels. Fluent in Portuguese (native) and English, with ongoing French learning.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Portuguese

Fluent

English

Fluent

French

Intermediate

Work Experience

Project Coordinator at European Association of Communication Agencies

August 1, 2025 - Present

Project coordination of the Impact Awards; liaison with the Impact Council to ensure efficiency, ethics, and compliance with criteria; strategic positioning and development of the Impact Awards; communication management; administrative and operational management.

Senior Marketing Consultant at Fullsix Portugal | Havas Group

December 1, 2022 - May 1, 2025

Lead point of contact for all client account management matters and the agency team. Managed cross-functional teams and stakeholders across projects. Led digital strategy and campaign execution for clients in telecom, FMCG and Education. Managed resources, schedules, financials and ensure quality and control guidelines throughout the projects/clients.

Project Manager at Desisto Design Studio

January 1, 2021 - November 1, 2022

Coordinated branding and web design projects for public and cultural institutions. Coordinated in-house creative teams and external vendors.

Digital Account Manager at Initiative | IPG Mediabrands

September 1, 2018 - November 1, 2020

Lead Digital Account for BMW Group. Planned, coordinate and supervised the implementation of performance led and integrated digital campaigns, focused on SEM, Digital Media and Social Media.

Digital Supervisor at Mindshare Portugal | WPP Group

May 1, 2017 - August 1, 2018

Managed paid digital campaigns for Volvo, BP, Ford, and Lactogal (FMCG). Delivered social media content strategy and analytics reports.

Social Media Executive at BBZ

January 1, 2015 - May 1, 2017

Copywriting and content creation; Creative and strategic planning; Performance analysis and monitoring; Social media management. Main clients: Lactogal.

Account Manager & Strategic Planner at BBZ

December 1, 2012 - December 1, 2014

Strategic consultancy; Digital and Media strategy defining; Client presentation; Strategic planning; Budgeting; Account management.

Brand Strategist at Brandia Central

November 1, 2011 - November 1, 2012

Strategic planning, research, and campaign proposals. Defined brand positioning, voice, and competitive insights.

Research Assistant at Advertising Observatory - Consumer D.G.

February 1, 2010 - March 1, 2011

Consulting, data collection and processing; Legal analysis of advertising on television, radio, press and online.