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As a Social Media Specialist and Creative Director with approximately 3 years of experience, I have contributed to driving brand engagement, improving visual content quality, and developing consistent, audience-relevant messaging. I am experienced in managing the end-to-end content process from planning and production to performance evaluation across multiple digital platforms, while collaborating cross-functionally to ensure alignment with brand objectives and business goals.…As a Social Media Specialist and Creative Director with approximately 3 years of experience, I have contributed to driving brand engagement, improving visual content quality, and developing consistent, audience-relevant messaging. I am experienced in managing the end-to-end content process from planning and production to performance evaluation across multiple digital platforms, while collaborating cross-functionally to ensure alignment with brand objectives and business goals.

ELVA RISNAWATI

Social Media Manager, Content Creator, Graphic Designer, +4

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As a Social Media Specialist and Creative Director with approximately 3 years of experience, I have contributed to driving brand engagement, improving visual content quality, and developing consistent, audience-relevant messaging. I am experienced in managing the end-to-end content process from planning and production to performance evaluation across multiple digital platforms, while collaborating cross-functionally to ensure alignment with brand objectives and business goals.…As a Social Media Specialist and Creative Director with approximately 3 years of experience, I have contributed to driving brand engagement, improving visual content quality, and developing consistent, audience-relevant messaging. I am experienced in managing the end-to-end content process from planning and production to performance evaluation across multiple digital platforms, while collaborating cross-functionally to ensure alignment with brand objectives and business goals.

Available to hire

As a Social Media Specialist and Creative Director with approximately 3 years of experience, I have contributed to driving brand engagement, improving visual content quality, and developing consistent, audience-relevant messaging.
I am experienced in managing the end-to-end content process from planning and production to performance evaluation across multiple digital platforms, while collaborating cross-functionally to ensure alignment with brand objectives and business goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Indonesian

Fluent

English

Advanced

Work Experience

Social Media & Content Creator Specialist at BRAWIUM Indonesia

August 1, 2025 - Present

Managed and maintained all Brawium social media platforms, ensuring consistent brand voice and visual identity. Planned, produced, and edited photo and video content end-to-end, from ideation to final delivery. Developed content plans aligned with marketing objectives, campaigns, and business needs. Collaborated with the Digital Marketing team to support ongoing campaigns and performance goals. Worked cross-functionally with the Sales team to create content supporting sales and product communication needs. Conducted regular content reviews to improve visual quality, messaging, and audience relevance. Adapted quickly to new creative tools and workflows, including camera-based content production.

Beauty Creator at Self Project

January 1, 2023 - Present

Built a personal brand as a beauty content creator with more than 6,300 organic followers through skincare, makeup, and beauty lifestyle content. Worked with various local and national beauty brands, such as Somethinc, Skintific, G2G, and 50++ brands, for product review campaigns. Managed the end-to-end process: product research, creative concept, script writing, content production (photo & video), caption copywriting, and performance analysis. Achieved Instagram reach of 30K organic views in 1 month. Selected as ACNAWAY brand ambassador for 2 months.

Social Media Officer & Creative Lead at PT Gawe Becik Nadhah Anugerah (GENAH)

March 1, 2023 - August 1, 2025

Developed go-to-market content plans, from teaser and education to conversion-focused campaigns, tailored to each product. Conducted competitor mapping and trend analysis to refine positioning and creative direction. Monitored campaign performance across social media and digital channels, analyzed consumer behavior, and optimized messaging to increase trial and engagement. Directed creative teams, such as giving briefs, feedback, and guidance to designers, videographers, copywriters, and other production teams. Drove awareness, educated audiences, and boosted engagement through strategic, relevant, and interactive social media content. Led coordination and strategic planning for 120+ monthly KOL collaborations and 150+ community activations to boost brand visibility and engagement.

Marketing Internship at PT Pos Indonesia Persero (KCU) Yogyakarta

March 1, 2022 - April 1, 2022

Ideated TikTok content strategies. Handled data entry, packaging, and logistics support.

Social Media Specialist at Galery Rumbia (Intimate Engagement Decoration)

August 1, 2019 - April 1, 2020

Managed Instagram and WhatsApp communication and closed >10 product deals per month. Handled negotiation and creative collaboration with clients to finalize design and pricing.

Beauty Creator (Self Project)

January 1, 2023 - Present

Built a personal beauty brand on TikTok and Instagram with 6,300+ organic followers; collaborated with 50+ local and national beauty brands for product reviews; managed end-to-end content creation (research, concept, scripting, photo/video production, captions, performance analysis); achieved 30,000+ organic views in a month; appointed ACNAWAY brand ambassador for 2 months across social platforms.

Social Media & Creative Director at PT Gawe Becik Nadhah Anugerah (GENAH)

March 1, 2023 - August 1, 2025

Developed go-to-market content plans (teasers, educational, and conversion-focused campaigns) for multiple products; conducted competitor mapping and trend analysis to refine creative direction; monitored campaign performance and analyzed consumer behavior to optimize messaging; led creative teams of designers, videographers, and copywriters; boosted brand awareness and engagement; coordinated 120+ monthly KOL collaborations and 150+ community activations.

Marketing Intern at PT Pos Indonesia Persero (KCU Yogyakarta)

March 1, 2022 - April 1, 2022

Developed TikTok content strategies to increase brand engagement among younger audiences; supported daily operations including data entry, packaging, and logistics coordination.