Nice to e-meet you! As somewhat of an open book myself, I am driven by innovative story-telling. I take great pride in my blend of empathetic leadership and strong team-oriented philosophy. Being a people-first thinker in everything I do, culture is crucial for me! I bring a dynamic blend of strategic thinking and creative problemsolving to every project. I excel in tapping into consumer behaviour and market trends. My expertise lie in crafting engaging content, driving digital marketing initiatives, and analyzing data to refine marketing strategies for optimal impact. I am dedicated to leveraging my passion for good humans and marketing acumen to create campaigns that resonate with audiences and deliver measurable results that foster growth and brand loyalty in a competitive market.

emily dugan

Nice to e-meet you! As somewhat of an open book myself, I am driven by innovative story-telling. I take great pride in my blend of empathetic leadership and strong team-oriented philosophy. Being a people-first thinker in everything I do, culture is crucial for me! I bring a dynamic blend of strategic thinking and creative problemsolving to every project. I excel in tapping into consumer behaviour and market trends. My expertise lie in crafting engaging content, driving digital marketing initiatives, and analyzing data to refine marketing strategies for optimal impact. I am dedicated to leveraging my passion for good humans and marketing acumen to create campaigns that resonate with audiences and deliver measurable results that foster growth and brand loyalty in a competitive market.

Available to hire

Nice to e-meet you! As somewhat of an open book myself, I am driven by innovative story-telling. I take great pride in my blend of empathetic leadership and strong team-oriented philosophy. Being a people-first thinker in everything I do, culture is crucial for me! I bring a dynamic blend of strategic thinking and creative problemsolving to every project. I excel in tapping into consumer behaviour and market trends. My expertise lie in crafting engaging content, driving digital marketing initiatives, and analyzing data to refine marketing strategies for optimal impact. I am dedicated to leveraging my passion for good humans and marketing acumen to create campaigns that resonate with audiences and deliver measurable results that foster growth and brand loyalty in a competitive market.

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Language

English
Fluent

Work Experience

Social Media & Paid Social Strategist at Left Turn Strategy
January 1, 2024 - Present
Execute full-funnel social strategies across Meta, TikTok, YouTube & LinkedIn, blending organic + paid media for measurable growth. Drove 300% engagement lift via TikTok UGC campaigns; achieved 2x industry-average CTR on LinkedIn ads. Manage 6–8 client accounts with data-driven content, reporting, and performance optimization.
Marketing & Strategy Consultant at Feel Good Games
January 1, 2023 - January 1, 2025
Develop and manage paid + organic strategies across Meta, TikTok, and LinkedIn. Build influencer & community programs, align market insights to guide campaigns and positioning. Lead content strategy and multi-channel social campaigns to drive awareness and engagement.
Freelance Digital Marketing Consultant at Self-Employed
January 1, 2019 - Present
Develop and execute paid + organic strategies across Meta, TikTok, LinkedIn; drive community engagement, content creation, email marketing, and SEO; build multi-channel campaigns, measure outcomes and optimize performance for clients.
at Left Turn Strategy
January 1, 2024 - Present
Strategy and social media consulting. Developed multi-channel social strategies across Meta, TikTok, YouTube and LinkedIn, blending organic and paid media for measurable growth. Built influencer programs and delivered data-driven reporting. Drove a 300% engagement lift via a TikTok UGC campaign; achieved 2x follower growth and +28% engagement for SMB client in 8 months.
Social Media & Paid Social Strategist at Feel Good Games
January 1, 2023 - January 1, 2025
Developed and executed full-funnel social strategies across Meta, TikTok, YouTube and LinkedIn; blended organic and paid media for growth. Increased Instagram reach by 98% and achieved 2x industry-average CTR on LinkedIn Ads. Managed Meta Ads Manager and LinkedIn Campaign Manager to optimize campaigns; supported 6-8 client accounts with data-driven content and reporting.
Freelance Social Media & Digital Marketing Consultant at Self-Employed
January 1, 2019 - Present
Leading social media and digital marketing campaigns across Meta, TikTok, YouTube and LinkedIn. Built influencer and community programs, blending organic and paid media for measurable growth. Drove 300% engagement lift via TikTok UGC campaigns; 2x followers and +28% engagement for SMB clients in 8 months. Managed 6-8 client accounts with data-driven content, reporting, and performance optimization.

Education

Post-Graduate Diploma in Digital Marketing at George Brown College
January 1, 2017 - December 1, 2025
Bachelor of Arts in Psychology, Minor in French at Wilfrid Laurier University
January 1, 2015 - December 1, 2025
Post-Graduate Diploma in Digital Marketing at George Brown College
January 1, 2017 - December 1, 2025
Bachelor of Arts in Psychology, Minor in French at Wilfrid Laurier University
January 1, 2015 - December 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Retail