Proactive problem solver and collaborative creative with a strong visual communication focus. With experience across branding, editorial/report design, information design, digital marketing and UX/UI prototyping, I turn complex ideas into clear, impactful outcomes. Keen to learn and diversify my knowledge across teams and disciplines, I bring structure, design clarity and attention to detail to every project—supporting international B2B clients and delivering identities and visual storytelling across print and digital.

Proactive problem solver and collaborative creative with a strong visual communication focus. With experience across branding, editorial/report design, information design, digital marketing and UX/UI prototyping, I turn complex ideas into clear, impactful outcomes. Keen to learn and diversify my knowledge across teams and disciplines, I bring structure, design clarity and attention to detail to every project—supporting international B2B clients and delivering identities and visual storytelling across print and digital.

Available to hire

Proactive problem solver and collaborative creative with a strong visual communication focus. With experience across branding, editorial/report design, information design, digital marketing and UX/UI prototyping, I turn complex ideas into clear, impactful outcomes.

Keen to learn and diversify my knowledge across teams and disciplines, I bring structure, design clarity and attention to detail to every project—supporting international B2B clients and delivering identities and visual storytelling across print and digital.

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Work Experience

Graphic Designer at Spark Works by Creative Dock, London (Zurich-based innovation agency)
January 1, 2021 - Present
Worked with B2B clients alongside User Researchers, Analysts and Business Consultants to challenge and deliver projects including branding, wireframes, landing pages, storyboards and click-able UI prototypes. Developed documentation and reports by visualising complex data and high-level concepts while maintaining structural coherence and design clarity. Designed deck templates, proposals, pitches and presentations, and maintained/developed corporate identity across print and digital assets. Produced work for international clients including Baloise, JTI, UNICEF, Essity and Riyad.
Graphic Designer (B2B UX/UI, identity, and information design) at Spark Works by Creative Dock
January 1, 2020 - January 1, 2021
Supported B2B innovation projects for international clients (e.g., Baloise, JTI, UNICEF, Essity, Riyad) working alongside user researchers, analysts and business consultants. Produced branding, wireframes, landing pages, storyboards, and click-able UI prototypes, plus documentation and reports that visualised complex data and high-level concepts with structural coherence and design clarity. Designed deck templates, proposals, pitches and presentations, and maintained/developed corporate identity across print and digital assets. Created user flows and ideated digital experiences to support product and service outcomes.
Freelance / In-house Design (multiple projects) at Various
January 1, 2019 - January 1, 2021
Branding, campaign and editorial/report design across multiple clients and formats. Examples included: Sylva (brand identity creation and roll-out across print/digital); Ten Ten Group (large scale company asset rebrand for Moody’s); CHR Solutions (brand identity refresh and print/digital assets); QUIZ Clothing (seasonal campaign development across email, web, social and advertising); ARLO (campaign development and digital assets for major retail channels); and multiple infographics/illustration projects used across digital platforms. Delivered slide template and internal communications assets and developed insight deck design for B2B audiences.
Freelance / In-house and Project Work at Multiple clients
January 1, 2019 - Present
Brand identity and digital/campaign design across a range of clients and formats, including restaurant and corporate rebrands, seasonal campaign rollouts (email/web/social/ads), deck templates and slide design, editorial report design and infographic-led visual storytelling, and illustration used across digital platforms.
Senior Graphic Designer at Meller Designs Ltd, London
January 1, 2019 - January 1, 2021
Designed brand concepts and packaging solutions for home fragrance and gift collections for M&S and Tesco. As the only designer, managed projects with clients’ buying and product design teams to create, develop and position collection identities and packaging solutions. Delivered across brand identity, editorial/report styling, campaign ideation and rollout, information design/infographics and illustration for use across digital platforms.
Senior Graphic Designer at Meller Designs Ltd
January 1, 2018 - January 1, 2020
Designed brand concepts and packaging solutions for home fragrance and gift collections for M&S and Tesco. As the only designer, managed projects with client buying and product design teams to create, develop and position collection identities and packaging solutions, ensuring design direction aligned with commercial and product goals. Delivered brand identity work and packaging concepts across both design development and rollout support.

Education

Design Undergraduate at The University of Leeds
September 8, 2011 - August 8, 2015
Graphic Design at Shillington College London
August 8, 2020 - August 8, 2021
BA (2:1) Textile Design at The University of Leeds
January 1, 2019 - January 1, 2021
ACA After Effects - upskill at Academy Class (online) ACA After Effects
January 11, 2030 - August 18, 2026
Graphic Design - upskill at Shillington College London
January 11, 2030 - August 18, 2026
Textile Design BA (2:1) at The University of Leeds
January 1, 2015 - January 1, 2018
Online course - ACA After Effects (upskill) at Shillington College London
January 1, 2020 - January 1, 2020
Online course - Academy Class (online) at ACA (After Effects) - upskill Shillington College London
January 1, 2020 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Healthcare, Media & Entertainment, Non-Profit Organization, Retail, Travel & Hospitality, Wholesale & Distribution, Consumer Goods, Professional Services, Education