Fractional Marketing Project Manager | B2B, Social Media, Content I'm a marketing strategist who makes chaotic launches feel like a Tuesday morning coffee run. 10 years in digital marketing. 5 years building content systems that don't fall apart when life happens. I've worked with founders who are still figuring it out, startups scaling fast, coaches building communities, and ecommerce brands that need their Instagram to actually sell things. Here's what I do: - Marketing plans that survive contact with reality (especially for early-stage startups) - Content calendars people actually use instead of abandoning by week three - Social strategy + scheduling across Instagram, TikTok, LinkedIn, Pinterest, YouTube - Influencer campaigns from outreach to tracking to making sure the packages actually ship - Community management and DMs in your voice (and sans the AI slop) - Creative briefs and shoot prep for video and UGC that your team won't need to decode - Marketing dashboards and Notion/Trello/ClickUp setups that keep everyone aligned without 47 Slack messages I'm organized without being controlling, proactive without being overbearing, and collaborative in the way where I actually respond to messages. Whether you're pre-launch or mid-growth sprint, I can slot into your team and make things run smoother. Tools I live in: Project Management: Asana, Trello, ClickUp, Jira, Monday, Todoist Social Media: Hootsuite, Planoly, Later, Buffer Design: Canva, Figma CRM & Email: HubSpot, Mailchimp, Zoho One, Close, Monday, folk Analytics: Google Analytics Content: WordPress, Substack, CapCut Collaboration: Slack, Notion, Microsoft Teams Chat soon?

Emily Merin

Fractional Marketing Project Manager | B2B, Social Media, Content I'm a marketing strategist who makes chaotic launches feel like a Tuesday morning coffee run. 10 years in digital marketing. 5 years building content systems that don't fall apart when life happens. I've worked with founders who are still figuring it out, startups scaling fast, coaches building communities, and ecommerce brands that need their Instagram to actually sell things. Here's what I do: - Marketing plans that survive contact with reality (especially for early-stage startups) - Content calendars people actually use instead of abandoning by week three - Social strategy + scheduling across Instagram, TikTok, LinkedIn, Pinterest, YouTube - Influencer campaigns from outreach to tracking to making sure the packages actually ship - Community management and DMs in your voice (and sans the AI slop) - Creative briefs and shoot prep for video and UGC that your team won't need to decode - Marketing dashboards and Notion/Trello/ClickUp setups that keep everyone aligned without 47 Slack messages I'm organized without being controlling, proactive without being overbearing, and collaborative in the way where I actually respond to messages. Whether you're pre-launch or mid-growth sprint, I can slot into your team and make things run smoother. Tools I live in: Project Management: Asana, Trello, ClickUp, Jira, Monday, Todoist Social Media: Hootsuite, Planoly, Later, Buffer Design: Canva, Figma CRM & Email: HubSpot, Mailchimp, Zoho One, Close, Monday, folk Analytics: Google Analytics Content: WordPress, Substack, CapCut Collaboration: Slack, Notion, Microsoft Teams Chat soon?

Available to hire

Fractional Marketing Project Manager | B2B, Social Media, Content

I’m a marketing strategist who makes chaotic launches feel like a Tuesday morning coffee run.

10 years in digital marketing. 5 years building content systems that don’t fall apart when life happens. I’ve worked with founders who are still figuring it out, startups scaling fast, coaches building communities, and ecommerce brands that need their Instagram to actually sell things.

Here’s what I do:

  • Marketing plans that survive contact with reality (especially for early-stage startups)
  • Content calendars people actually use instead of abandoning by week three
  • Social strategy + scheduling across Instagram, TikTok, LinkedIn, Pinterest, YouTube
  • Influencer campaigns from outreach to tracking to making sure the packages actually ship
  • Community management and DMs in your voice (and sans the AI slop)
  • Creative briefs and shoot prep for video and UGC that your team won’t need to decode
  • Marketing dashboards and Notion/Trello/ClickUp setups that keep everyone aligned without 47 Slack messages

I’m organized without being controlling, proactive without being overbearing, and collaborative in the way where I actually respond to messages. Whether you’re pre-launch or mid-growth sprint, I can slot into your team and make things run smoother.

Tools I live in:
Project Management: Asana, Trello, ClickUp, Jira, Monday, Todoist
Social Media: Hootsuite, Planoly, Later, Buffer
Design: Canva, Figma
CRM & Email: HubSpot, Mailchimp, Zoho One, Close, Monday, folk
Analytics: Google Analytics
Content: WordPress, Substack, CapCut
Collaboration: Slack, Notion, Microsoft Teams

Chat soon?

See more

Language

English
Fluent
Tagalog
Fluent

Work Experience

UGC Creator at Ems, Elsewhere
April 1, 2024 - Present
Produced short-form video content for 60+ brands, hotels, Airbnbs, and businesses; scripted and organic formats for paid ads and organic social. Managed end-to-end delivery: scripting, filming, editing, and final delivery within client timelines. Maintained on-camera presence across lifestyle, travel, and consumer brand verticals.
Content Creator & Podcast Host at Study in Estonia
October 1, 2024 - Present
Created on-camera video content documenting the international student experience for official Estonian educational outreach and marketing campaigns.
Social Media Manager at NKD Nutrition
November 1, 2022 - June 1, 2024
Grew follower base by 113% and boosted engagement by 275% through targeted short-form content campaigns. Drove a 62% revenue increase directly attributed to social content strategy.
Website Copywriter & Social Media Manager at Outsource Assist
April 1, 2024 - June 1, 2024
Built brand voice and content calendar from scratch; developed SEO-optimized copy improving site visibility and engagement.
Fractional CMO at Blue Llama
November 1, 2025 - March 1, 2026
Developed positioning, narrative, and lead qualification strategy for an AI transformation business to support its active sales pipeline.
Head of Partnerships at CodeCrafters (YC S22)
May 1, 2024 - Present
Built and executed partnership programs targeting senior developers, producing a 57% quarterly revenue increase — over $100,000 in new revenue.
Sponsorship Marketing Manager at MSP Radio
April 1, 2025 - Present
Led B2B sponsorship outreach for a technology podcast, developing messaging for MSP vendors and tech advertisers.
Personal Brand Marketer & Copywriter at Papa PhD
May 1, 2025 - November 1, 2025
Crafted LinkedIn content and copywriting strategy for a podcast and career coaching brand, growing audience and authority.
Fractional CMO at ResourceFlow AI
September 1, 2025 - December 31, 2025
Built pre-MVP marketing foundations for a people-management SaaS startup, including messaging framework, content strategy, and go-to-market readiness to support fundraising.
Marketing Coordinator at Wingbits
February 1, 2025 - June 30, 2025
Led partnership and user acquisition initiatives for a decentralized flight-tracking network, driving outreach across affiliate, academic, and influencer channels in emerging markets.
Partnerships Associate at Eskwelabs
October 1, 2021 - April 30, 2022
Generated high-quality leads and managed targeted email campaigns, moving prospects through the sales funnel for ed-tech data upskilling programs.
Business Development Officer at SuperMap GIS
December 1, 2020 - August 31, 2021
Secured new B2B partnerships with private sector companies and government institutions through strategic outreach and product demonstrations.

Education

MSc, eGovernance Technologies and Services at Tallinn University of Technology (TalTech)
January 11, 2030 - March 10, 2026
BS Geodetic Engineering at University of the Philippines Diliman
January 11, 2030 - March 10, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Education, Software & Internet, Professional Services, Other