I am Eva Nikova, a digital marketing expert with experience in creating and executing digital marketing strategies for diverse businesses in Europe, the US, and Bulgaria. I specialize in branding and performance marketing, managing campaigns across paid search, social media, email, and analytics to drive growth and measurable results.

I am Eva Nikova, a digital marketing expert with experience in creating and executing digital marketing strategies for diverse businesses in Europe, the US, and Bulgaria. I specialize in branding and performance marketing, managing campaigns across paid search, social media, email, and analytics to drive growth and measurable results.

Available to hire

I am Eva Nikova, a digital marketing expert with experience in creating and executing digital marketing strategies for diverse businesses in Europe, the US, and Bulgaria.

I specialize in branding and performance marketing, managing campaigns across paid search, social media, email, and analytics to drive growth and measurable results.

See more

Language

English
Fluent
Spanish; Castilian
Advanced
French
Beginner

Work Experience

Digital Marketing Specialist at Publicis Groupe Bulgaria
August 1, 2019 - May 20, 2021
Led paid and organic digital marketing strategies across PPC, SEO, social media, and email marketing. Managed campaigns on Google Ads, Google Shopping, and Bing Ads; analyzed ROI and optimized performance using Google Analytics 4; prepared monthly reporting and insights for stakeholders.
Digital Marketing Strategist (Freelancer) at Freelancer
May 20, 2021 - May 20, 2022
Designed and executed digital marketing strategies (paid and organic) for clients; managed PPC campaigns across Google Ads and Facebook Ads; tracked performance with Google Analytics 4; built marketing funnels and reporting to optimize ROI; produced content and campaigns across social channels.
Digital Marketing Strategist at Pexapark
May 20, 2022 - Present
Led digital marketing strategy for clients across paid and organic channels, optimized marketing funnels, and generated leads. Responsible for tracking and reporting via Google Analytics 4, with a focus on ROI and performance across multiple channels.

Education

Add your educational history here.

Qualifications

Google AdWords Certification
January 11, 2030 - January 8, 2026
HubSpot Academy Certification
January 11, 2030 - January 8, 2026
Facebook Ads Manager Certification
January 11, 2030 - January 8, 2026
Adobe Photoshop Certification
January 11, 2030 - January 8, 2026
Adobe Illustrator Certification
January 11, 2030 - January 8, 2026

Industry Experience

Media & Entertainment, Software & Internet, Retail, Education, Professional Services