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Hi there! I'm Eslam Gaber, a Growth Expert & Paid Media Strategist with 7+ years of experience driving growth for brands like Uber, Oppo, New Balance and Asus across Meta, TikTok, Google, LinkedIn, Snapchat and Microsoft. I’ve managed over $5.6M in ad spend and led 150+ major campaigns and 230+ medium campaigns, delivering up to 4x LTV/CAC, 50% lower CAC, and 40%+ ROAS. I specialize in full-funnel paid media strategies, optimizing everything from creative performance to CRO and onboarding flows, ensuring every campaign drives meaningful, measurable outcomes. Using AI-driven tools and data insights, I continuously refine strategies to accelerate performance, reduce creative waste, and boost client satisfaction. I am passionate about pushing the boundaries of digital marketing to deliver results-focused, innovative solutions that make a measurable impact.…Hi there! I'm Eslam Gaber, a Growth Expert & Paid Media Strategist with 7+ years of experience driving growth for brands like Uber, Oppo, New Balance and Asus across Meta, TikTok, Google, LinkedIn, Snapchat and Microsoft. I’ve managed over $5.6M in ad spend and led 150+ major campaigns and 230+ medium campaigns, delivering up to 4x LTV/CAC, 50% lower CAC, and 40%+ ROAS. I specialize in full-funnel paid media strategies, optimizing everything from creative performance to CRO and onboarding flows, ensuring every campaign drives meaningful, measurable outcomes. Using AI-driven tools and data insights, I continuously refine strategies to accelerate performance, reduce creative waste, and boost client satisfaction. I am passionate about pushing the boundaries of digital marketing to deliver results-focused, innovative solutions that make a measurable impact.

Eslam Gaber

Growth Marketer, Performance Marketer, Marketing Strategist, +4

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Hi there! I'm Eslam Gaber, a Growth Expert & Paid Media Strategist with 7+ years of experience driving growth for brands like Uber, Oppo, New Balance and Asus across Meta, TikTok, Google, LinkedIn, Snapchat and Microsoft. I’ve managed over $5.6M in ad spend and led 150+ major campaigns and 230+ medium campaigns, delivering up to 4x LTV/CAC, 50% lower CAC, and 40%+ ROAS. I specialize in full-funnel paid media strategies, optimizing everything from creative performance to CRO and onboarding flows, ensuring every campaign drives meaningful, measurable outcomes. Using AI-driven tools and data insights, I continuously refine strategies to accelerate performance, reduce creative waste, and boost client satisfaction. I am passionate about pushing the boundaries of digital marketing to deliver results-focused, innovative solutions that make a measurable impact.…Hi there! I'm Eslam Gaber, a Growth Expert & Paid Media Strategist with 7+ years of experience driving growth for brands like Uber, Oppo, New Balance and Asus across Meta, TikTok, Google, LinkedIn, Snapchat and Microsoft. I’ve managed over $5.6M in ad spend and led 150+ major campaigns and 230+ medium campaigns, delivering up to 4x LTV/CAC, 50% lower CAC, and 40%+ ROAS. I specialize in full-funnel paid media strategies, optimizing everything from creative performance to CRO and onboarding flows, ensuring every campaign drives meaningful, measurable outcomes. Using AI-driven tools and data insights, I continuously refine strategies to accelerate performance, reduce creative waste, and boost client satisfaction. I am passionate about pushing the boundaries of digital marketing to deliver results-focused, innovative solutions that make a measurable impact.

Available to hire

Hi there! I’m Eslam Gaber, a Growth Expert & Paid Media Strategist with 7+ years of experience driving growth for brands like Uber, Oppo, New Balance and Asus across Meta, TikTok, Google, LinkedIn, Snapchat and Microsoft. I’ve managed over $5.6M in ad spend and led 150+ major campaigns and 230+ medium campaigns, delivering up to 4x LTV/CAC, 50% lower CAC, and 40%+ ROAS. I specialize in full-funnel paid media strategies, optimizing everything from creative performance to CRO and onboarding flows, ensuring every campaign drives meaningful, measurable outcomes.

Using AI-driven tools and data insights, I continuously refine strategies to accelerate performance, reduce creative waste, and boost client satisfaction. I am passionate about pushing the boundaries of digital marketing to deliver results-focused, innovative solutions that make a measurable impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Paid Media Manager at Brave Bison

March 1, 2023 - Present

Led paid media for mega brands like New Balance EMEA and ASUS EMEA. Conducted structural audits using Hagakure and Searchmentation structures and ran SA360 bidding strategy tests, boosting overall account performance by 30%. Managed 150+ new campaigns from planning to reporting with Airtable and Salesforce, contributing to a 50% increase in client retention. Implemented custom reporting in Google, Facebook, and Analytics; used Smartly.io to automate cross-channel ad creation and budgets, increasing ROAS by 20% and reducing manual workload and errors by half, while delivering real-time performance insights.

Senior Paid Media Analyst at Alkimam Holding

January 1, 2021 - March 1, 2023

Developed and executed online advertising strategies for retail/e-commerce in the Gulf market; optimized budget allocation, placements, campaign types and ad formats. Improved communication and project turnaround times by 25% through structured weekly syncs and Trello. Drove revenue up 25% and ROAS up 26% QoQ via advanced optimization, including A/B tests, bidding adjustments, and refined targeting.

Senior Performance Marketing Analyst at Radioactive

June 1, 2020 - January 1, 2021

Increased conversion rates by 20% through A/B testing on ad copies and landing pages. Automated routine tasks with Google Ads Editor and scripts, cutting campaign setup time by 30%. Used Google Analytics and Moz Pro to analyze funnel gaps and optimize site and ads, boosting online sales by 15% over 6 months.

Performance Marketing Analyst at Signature Tours Egypt

March 1, 2018 - May 1, 2020

Improved account performance by 25% through market research and competitor analysis (SimilarWeb). Specialized in social media ads (Facebook, Instagram, Snapchat, Twitter, TikTok) and search engine ads (Google, YouTube, Bing).

Marketing Coordinator at OPPO

January 1, 2017 - February 1, 2018

Conducted market research, developed campaign content, and executed marketing events. Analyzed industry trends, performed competitor analyses, consumer needs reports, and managed community engagement activities.

Marketing Intern at Uber

July 1, 2016 - January 1, 2017

Optimized marketing operations for drivers, prepared proposals, researched marketing trends, conducted seminars, and prepared onboarding materials and standard procedures for driver onboarding.

Performance Marketing Analyst at Signature Tours

March 1, 2018 - May 1, 2020

Improved overall account performance by 25% through market research and competitor analysis using SimilarWeb. Specialized in social media ads (Facebook, Instagram, Snapchat, Twitter, TikTok) and search engine ads (Google, YouTube, Bing).