I’m currently pursuing my Master's in Digital Marketing at Newcastle University whilst also freelancing as a social media marketer. I would describe myself as someone creative, independent, and compassionate. I enjoy creating engaging content and managing social media channels to help brands grow their presence online. I’m passionate about blending creativity and analytics to deliver compelling marketing campaigns and build strong community engagement.

I’m currently pursuing my Master's in Digital Marketing at Newcastle University whilst also freelancing as a social media marketer. I would describe myself as someone creative, independent, and compassionate. I enjoy creating engaging content and managing social media channels to help brands grow their presence online. I’m passionate about blending creativity and analytics to deliver compelling marketing campaigns and build strong community engagement.

Available to hire

I’m currently pursuing my Master’s in Digital Marketing at Newcastle University whilst also freelancing as a social media marketer. I would describe myself as someone creative, independent, and compassionate. I enjoy creating engaging content and managing social media channels to help brands grow their presence online. I’m passionate about blending creativity and analytics to deliver compelling marketing campaigns and build strong community engagement.

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Work Experience

Events Facilitator and Game Designer at Action Teams Pte Ltd
May 1, 2020 - January 31, 2023
Worked with Directors to create and launch their virtual programme. Served as facilitator for both virtual and physical programmes, preparing activities and handling ad-hoc design duties.
Social Media Marketing Intern at Smile Martabak Pte Ltd
March 1, 2022 - August 31, 2022
Conceptualised and designed marketing collaterals for social media channels including Facebook, Instagram and TikTok. Directed, filmed, and edited marketing videos. Managed influencer marketing by liaising with influencers and handling shoots and reviews. Grew social media accounts by increasing engagement rates through creative content and community engagement. Created publicity and marketing campaigns and assisted in overall marketing efforts.
Social Media Marketing Manager at Atelier Eumori & Okakai
July 1, 2023 - Present
Created and curated engaging content for Instagram, TikTok, Facebook, Pinterest, and YouTube. Managed all social media channels, responding to comments, messages, and engaging with the online community. Monitored trends in social media tools and strategies and implemented innovations. Analyzed social media insights and generated reports to optimize performance.
Social Media Marketing Intern at SmileTutor Pte Ltd
March 1, 2022 - August 31, 2022
Designed marketing collaterals for social media channels including Facebook, Instagram and TikTok. Filmed and edited videos as marketing material. Managed social media accounts and increased engagement through creative content and community interaction. Assisted with publicity campaigns and overall marketing efforts.

Education

Graduate Diploma at INTO Newcastle University
September 1, 2024 - June 30, 2025
Bachelor of Communication at RMIT University (The Singapore Institute of Management)
November 1, 2023 - July 31, 2024
Diploma at Temasek Polytechnic
April 1, 2020 - April 30, 2023
Specialisation in Visual Arts at School of The Arts Singapore
January 1, 2016 - March 31, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Education