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Hi, I’m Erin Mendez — a passionate digital marketing and social media professional with a track record of driving engagement and brand growth through creative storytelling and smart strategy. I’ve partnered closely with marketing directors, nonprofits, and global brands to craft impactful, video-first campaigns that resonate deeply (and perform well!). My approach is a mix of hands-on content creation and data-driven performance analysis. I love getting into the weeds to produce engaging, thoughtful content, but I’m just as passionate about digging into the numbers to understand what’s working, why it’s working, and how we can make it even better. I’ve had the absolute honor of supporting organizations like Creative Growth, Mission Bit, and Fostering Strategies, and collaborating with clients including The Atlantic, Elf on the Shelf, and Kahoot!. I’m always ready to bring fresh ideas to the table, no matter the digital environment. Let's talk!…Hi, I’m Erin Mendez — a passionate digital marketing and social media professional with a track record of driving engagement and brand growth through creative storytelling and smart strategy. I’ve partnered closely with marketing directors, nonprofits, and global brands to craft impactful, video-first campaigns that resonate deeply (and perform well!). My approach is a mix of hands-on content creation and data-driven performance analysis. I love getting into the weeds to produce engaging, thoughtful content, but I’m just as passionate about digging into the numbers to understand what’s working, why it’s working, and how we can make it even better. I’ve had the absolute honor of supporting organizations like Creative Growth, Mission Bit, and Fostering Strategies, and collaborating with clients including The Atlantic, Elf on the Shelf, and Kahoot!. I’m always ready to bring fresh ideas to the table, no matter the digital environment. Let's talk!

Erin Mendez

Social Media Manager, Creative Producer, Digital Marketer, +4

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Hi, I’m Erin Mendez — a passionate digital marketing and social media professional with a track record of driving engagement and brand growth through creative storytelling and smart strategy. I’ve partnered closely with marketing directors, nonprofits, and global brands to craft impactful, video-first campaigns that resonate deeply (and perform well!). My approach is a mix of hands-on content creation and data-driven performance analysis. I love getting into the weeds to produce engaging, thoughtful content, but I’m just as passionate about digging into the numbers to understand what’s working, why it’s working, and how we can make it even better. I’ve had the absolute honor of supporting organizations like Creative Growth, Mission Bit, and Fostering Strategies, and collaborating with clients including The Atlantic, Elf on the Shelf, and Kahoot!. I’m always ready to bring fresh ideas to the table, no matter the digital environment. Let's talk!…Hi, I’m Erin Mendez — a passionate digital marketing and social media professional with a track record of driving engagement and brand growth through creative storytelling and smart strategy. I’ve partnered closely with marketing directors, nonprofits, and global brands to craft impactful, video-first campaigns that resonate deeply (and perform well!). My approach is a mix of hands-on content creation and data-driven performance analysis. I love getting into the weeds to produce engaging, thoughtful content, but I’m just as passionate about digging into the numbers to understand what’s working, why it’s working, and how we can make it even better. I’ve had the absolute honor of supporting organizations like Creative Growth, Mission Bit, and Fostering Strategies, and collaborating with clients including The Atlantic, Elf on the Shelf, and Kahoot!. I’m always ready to bring fresh ideas to the table, no matter the digital environment. Let's talk!

Available to hire

Hi, I’m Erin Mendez — a passionate digital marketing and social media professional with a track record of driving engagement and brand growth through creative storytelling and smart strategy. I’ve partnered closely with marketing directors, nonprofits, and global brands to craft impactful, video-first campaigns that resonate deeply (and perform well!).

My approach is a mix of hands-on content creation and data-driven performance analysis. I love getting into the weeds to produce engaging, thoughtful content, but I’m just as passionate about digging into the numbers to understand what’s working, why it’s working, and how we can make it even better.

I’ve had the absolute honor of supporting organizations like Creative Growth, Mission Bit, and Fostering Strategies, and collaborating with clients including The Atlantic, Elf on the Shelf, and Kahoot!. I’m always ready to bring fresh ideas to the table, no matter the digital environment. Let’s talk!

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Beginner

Beginner

Language

Spanish; Castilian

Intermediate

Work Experience

Social Media & Digital Marketing Coordinator at Creative Growth Art Center

June 30, 2025 - August 18, 2025

Partnered with the Marketing Director to define Creative Growth's social media strategy with a video-first approach to Instagram, garnering 125k views in just 2 months. Conceptualized, planned, and executed fun, creative content independently and alongside community to crowd-source content, post collaboratively, and utilize talented local tastemakers and content creators. Achieved a 15.34% increase in Instagram followers with no paid advertising or digital marketing budget.

Social Media & Digital Marketing Coordinator at Creative Growth Art Center

June 30, 2025 - July 24, 2025

Partnered with the Marketing Director to define Creative Growth’s social media strategy with a video-first approach to Instagram, garnering a total of 125k views in just 2 months. Conceptualized, planned, and executed creative content independently and collaboratively with the community, crowd-sourcing content, and utilizing local tastemakers and content creators. Achieved a 15.34% increase in Instagram followers with no paid advertising or digital marketing budget.

Creative Producer at Zolay Studio

December 31, 2022 - August 18, 2025

Spearheaded B2B and B2C creative strategy for global company across social media platforms and owned projects full stack: LinkedIn with 101k followers, TikTok with 172.7k followers. Managed a team of 6 user-generated content creators for a global leading consumer goods company ranked among Top 100 United States sellers on Amazon. Assisted event coordination for The Atlantic's immersive LA art show, Zolay holiday party, and retreat.

Creative Producer at Zolay Studio

December 31, 2022 - July 24, 2025

Spearheaded B2B and B2C creative strategy for a global company across social media platforms and managed projects full stack, including LinkedIn with 101k followers and TikTok with 172.7k followers. Managed a team of 6 user-generated content creators for a leading consumer goods company ranked among the Top 100 United States sellers on Amazon. Assisted event coordination for The Atlantic’s immersive LA art show, Zolay holiday party, and retreat.

Social Media Strategist at Mission Bit

July 31, 2022 - August 18, 2025

Responsible for planning, developing, and implementing company's overall social media strategy to support and improve online presence and overall digital marketing efforts across 6 social media platforms, managing digital marketing including ads, blogs, and email newsletters. Presented data analytics, content development, digital marketing, and communications strategy to CEO. Achieved a 28% increase in Instagram followers from May 2021 to January 2022 and improved email marketing open rate from 14% to 40%.

Social Media Strategist at Mission Bit

July 31, 2022 - July 24, 2025

Planned, developed, and implemented the company’s overall social media strategy to support and improve online presence and digital marketing efforts across 6 platforms. Managed digital marketing including ads, blogs, and email newsletters. Presented data analytics, content development, and communications strategy to the CEO. Achieved a 28% increase in Instagram followers from May 2021 to January 2022 and improved email marketing open rate from 14% to 40%.

Engagement Specialist at Zolay Studio

April 30, 2022 - August 18, 2025

Spearheaded B2C engagement for a global company across social media platforms: Twitter 143k followers, Facebook 54k, LinkedIn 47k, Instagram 29k. Engaged in social media presence creation on new and emerging social media platforms. Assisted with the creation, publication, and analysis of social media content across Facebook, Instagram, Twitter, and LinkedIn.

Engagement Specialist at Zolay Studio

April 30, 2022 - July 24, 2025

Led B2C engagement across social media platforms including Twitter (143k followers), Facebook (54k), LinkedIn (47k), and Instagram (29k). Developed presence on new and emerging social media platforms. Assisted with creation, publication, and analysis of social media content across Facebook, Instagram, Twitter, and LinkedIn.