Muhammad Zubair

Available to hire

I'm Muhammad Zubair, a seasoned E-commerce & Social Media Specialist with over a decade of experience in the IT and digital space.

About

I’m Muhammad Zubair, a seasoned E-commerce & Social Media Specialist with over a decade of experience in the IT and digital space. I blend technical web development with creative marketing to build scalable online stores and engaging campaigns. I thrive on turning complex requirements into functional, user-friendly solutions and love helping brands grow their online presence.

I excel at deploying e-commerce platforms (Shopify, WooCommerce, OpenCart, Amazon Seller Central), crafting compelling content, managing social media across multiple brands, and delivering reliable technical support. My focus is on practical, data-driven marketing and clean, accessible design that drives results for businesses in Dubai and beyond.

  • Joined October 2025

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Retail
  • Education

Projects · 1

Duration: March 2021 - Present Platform: Shopify Industry: Retail (Premium Leather Goods & Fashion Accessories) Project Overview Overview Managed comprehensive e-commerce operations for a premium leather goods retailer selling footwear, leather jackets, purses, ladies handbags, and luxury accessories. Drove strategy and optimization resulting in significant revenue growth and strong customer retention. ___________________________________________________ Key Achievements Revenue Performance Total Gross Sales: Rs 338,330,090 (Mar 2021 - Sept 2025) Net Sales: Rs 274,470,173.95 Orders Fulfilled: 31,154 orders 80% YoY Growth: Gross sales increased from Rs 104.6M to Rs 184.7M (Jan-Sept comparison) ___________________________________________________ Customer Metrics Returning Customer Rate: 23-26.7% (improved retention) Total Orders: 37,230 YoY Order Growth: 75% increase in orders placed ___________________________________________________ Financial Breakdown Gross Sales: Rs 338,330,090 Discounts Managed: -Rs 86,428 Returns Processed: -Rs 63,910,340 Shipping Charges: Rs 134,452 Taxes: Rs 2,400 ___________________________________________________ Historical Growth (Mar 2021 - Feb 2022) Gross Sales Growth: 279% Orders Growth: 240% Fulfilled Orders: 299% increase ___________________________________________________ Responsibilities Product listings optimization and pricing strategy Customer retention and experience improvement Inventory and fulfillment management Sales strategy development and execution Store performance monitoring and analytics Payment gateway and security management Impact Successfully scaled a diverse luxury product portfolio from startup to Rs 274M+ in net sales. Maintained 23%+ returning customer base while achieving 80% YoY growth. Demonstrates strong e-commerce management capabilities across multiple product categories and customer segments. Status: Ongoing | References: Available upon request eCommerce ShopifyDeveloper ShopifyStoreManager socialmediamanager metabusinssmanager googleads ppcmanager

  • Digital Marketer
  • eCommerce Developer
  • Social Media Manager
  • +1

Work experience· 7 roles

Social Media Manager · Brand Spin DubaiDec 2024 – Present · 2 yrs

Oversee multi-brand social media strategy and content for Brand Spin's product portfolio, including All4sweets and Boxes2Bags. Develop and manage social media campaigns to drive online sales for All4sweets, and execute paid advertising for Boxes2Bags. Created and launched social pages for Headfield International and built a cohesive cross-platform presence across diverse business verticals. Utilize Meta Business Manager, Google Ads, Adobe Creative Suite, WordPress, and AI tools to optimize content and performance.

Web Administrator · iCraving Foodstuff LLC DubaiJan 2024 – Oct 2025 · 1 yr 10 mos

Led planning, design, and development of e-commerce solutions; managed Amazon Seller Central operations including product listings optimization and brand registration. Responsible for responsive web content on WordPress/WooCommerce and created social media posts to strengthen brand presence. Provided POS technical support ensuring seamless operations.

IT Manager · Daairah, DubaiJan 2023 – Oct 2025 · 2 yrs 10 mos

Directed IT management and web presence, ensuring optimal performance and security. Led end-to-end development and maintenance of client websites (Shopify, WordPress, WooCommerce) and steered digital strategy to boost online visibility and engagement. Collaborated cross-functionally to implement IT solutions aligning with business objectives.

Senior Creative Graphics/Web Designer · Stirlingstar Management Consultancy, DubaiJan 2018 – Oct 2025 · 7 yrs 10 mos
Design Manager · Iron Bridge SystemsJan 2016 – Oct 2025 · 9 yrs 10 mos
Lead Web Administrator · Customs TodayJan 2015 – Oct 2025 · 10 yrs 10 mos
Digital Media Developer · Dunya News NetworkJan 2013 – Oct 2025 · 12 yrs 10 mos

Education

Master's in Information Systems · Virtual University Pakistan2030 – 2016
Bachelor of Arts · University of Punjab2030 – 2003

Certifications and awards· 5

Microsoft Certified Professional2014 – 2025
MS: Implementing Microsoft Azure Infrastructure Solutions2014 – 2025
Managing Office 365 Identities and Requirements2014 – 2025
Diploma in Web & Graphics2006 – 2025

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