Available to hire
I am an award-winning creative with 20+ years’ design experience, leading brand, packaging, editorial and print projects across multiple sectors. From junior designer to studio founder, I have built and mentored multidisciplinary teams, nurtured long-standing client relationships, and delivered strategic design solutions for clients including Royal Mail, AstraZeneca, BBC, Transport for London and Mind.
Today I run Studio Up 54 in Woking and previously The Chase as Creative Director. I’m passionate about clear storytelling, sustainable branding, and collaborative work processes that combine creativity with tight project management to deliver on time and on budget.
Experience Level
Expert
Expert
Expert
Expert
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Expert
Expert
Language
English
Fluent
Work Experience
Middleweight Designer at The Chase
December 31, 2006 - July 17, 2025Started as a junior designer and progressed to Middleweight, working on various brand, packaging, print and editorial projects. Managed small client relationships within a team of creatives for clients including AstraZeneca, British Council, Royal Mail, Brand 7 David Beckham, National football museum, The Co-operative bank.
Senior Designer at The Chase
December 31, 2008 - July 17, 2025Overall creative lead and project manager of print, editorial and branding projects, with an average budget of £50k. Clients included Mishcon de Reya, Bedell Cristin, The Independent, Skandia and Royal Mail.
Senior Designer at HGV Design
December 31, 2008 - July 17, 2025Worked and collaborated with some of the UK’s leading design agencies including Pentagram, The Chase, Williams Murray Hamm, and William and Joseph on editorial, brand packaging, print, and reporting projects.
Freelance Creative
December 31, 2009 - July 17, 2025Worked freelance collaborating with multiple agencies such as Earth branding, Friend Studio, Jack Morton Worldwide, Jack Renwick Studio, Butcher and Gundersen, and WMH&I on branding, reporting, roadside retail, service station design, brand packaging and campaigns.
Design Director/Associate Creative Director at The Chase
December 31, 2012 - July 17, 2025Creative lead of a design team of 6+ designers on print, editorial and branding projects. Managed timelines, print production, artwork and distribution for concurrent projects with budgets up to £65k. Commissioned photographers, illustrators, copywriters, motion designers, animators and printers. Led accounts for BBC, AstraZeneca, Transport for London, Land Sec, Laurence King Ingenious media and Royal Mail. Managed key accounts including Marks and Spencer, M&S Money and Inmarsat Global Satellite Telecommunications.
Founder/Creative Lead at Studio Up
January 1, 2012 - PresentCreative Lead with overall responsibility for a small design studio, building and maintaining client relationships, presentations, pitches and project cost estimations to boards, stakeholders, and decision makers. Assembled and led multidisciplinary teams to deliver projects on time and budget. Clients included Royal Mail, Jersey Post, Royal British Legion Industries, WSUP Water & Sanitation for the Urban Poor, Mind & T-Rex Entertainment. Collaborated and freelanced for a number of agencies including Earth branding, Friend Studio, Jack Morton Worldwide, Jack Renwick Studio, Butcher and Gundersen, WMH&I.
Senior Designer at The Chase
January 1, 2006 - August 26, 2025Overall creative lead and project manager of print, editorial, and branding projects with an average budget of £50k. Managed clients including Mishcon de Reya, Bedell Cristin, The Independent, Skandia, and Royal Mail.
Senior Designer at HGV Design
January 1, 2008 - August 26, 2025Collaborated with leading UK design agencies including Pentagram, The Chase, Williams Murray Hamm, and William and Joseph. Worked across editorial design, brand packaging, print, and reporting projects.
Design Director/Associate Creative Director at Freelance
January 1, 2009 - August 26, 2025Creative lead of a design team of 6+ designers on print, editorial, and branding projects. Managed timelines, print production, artwork, and distribution for multiple concurrent projects with budgets up to £65k. Identified and commissioned creatives including photographers, illustrators, copywriters, motion designers, animators, and printers. Clients included BBC, AstraZeneca, Transport for London, Land Sec, Laurence King Ingenious Media, Royal Mail, Marks and Spencer, M&S Money, and Inmarsat Global Satellite Telecommunications.
Founder/Creative Director at The Chase
January 1, 2012 - August 26, 2025Creative lead and overall responsibility for a small design studio. Built and maintained client relationships and led presentations, pitches, and project cost estimations. Assembled and managed multidisciplinary teams to deliver projects on time and budget. Clients included Royal Mail, Jersey Post, Royal British Legion Industries, WSUP Water & Sanitation for the Urban Poor, Mind, and T-Rex Entertainment. Also collaborated and freelanced with several agencies across branding, reporting, editorial, and packaging sectors.
Creative Director at Studio Up
January 1, 2012 - PresentLeading a creative studio responsible for brand strategy, packaging, print, editorial design, illustration, and art direction projects. Managing client relationships, creative teams, and all stages of project delivery.
Senior Designer at The Chase
January 1, 2006 - September 8, 2025Overall creative lead and project manager of print, editorial and branding projects, with an average budget of £50k. Clients included: Mishcon de Reya, Bedell Cristin, The Independent, Skandia and Royal Mail.
Senior Designer at HGV Design
January 1, 2008 - September 8, 2025Working and collaborating with some the UK’s leading design agencies incl. Pentagram (Editorial design, Brand packaging), The Chase (Brand, Print), Williams Murray Hamm (Brand packaging), William and Joseph (Brand, Print, Reporting).
Design Director/Associate Creative Director at Freelance Creative
December 31, 2009 - September 8, 2025Creative lead of a design team of 6+ designers on print, editorial and branding projects. Managed timelines, print production, artwork and distribution for concurrent projects with budgets up to £65k. Identified and commissioned photographers, illustrators, copywriters, motion designers, animators and printers. Clients included BBC, AstraZeneca, Transport for London, Land Sec, Laurence King Ingenious media and Royal Mail. Led accounts for Marks and Spencer, M&S Money and Inmarsat Global Satellite Telecommunications.
Founder/Creative Director at The Chase
December 31, 2012 - September 8, 2025Creative Lead with overall responsibility for a small design studio, building and maintaining client relationships, presentations, pitches and project cost estimations to boards/stakeholders/decision makers. Assembled and led multidisciplinary teams of copywriters, web designers, artworkers, illustrators and photographers to deliver projects on time and budget. Clients included Royal Mail, Jersey Post, Royal British Legion Industries, WSUP Water & Sanitation for the Urban Poor, Mind & T-Rex Entertainment. While building new client relationships I also collaborated and freelanced for a number of agencies incl. Earth branding (Sustainable branding), Friend Studio (Branding, Reporting), Jack Morton Worldwide (Editorial), Jack Renwick Studio (Branding), Butcher and Gundersen (Roadside retail, service station design), WMH&I (Brand packaging, campaigns).
Founder/Creative Director at Studio Up 54
January 1, 2012 - PresentCreative leadership of a design studio, overseeing branding, packaging, print and editorial projects from concept to delivery. Studio located at Cheapside, Woking, Surrey.
Senior Designer at The Chase
January 1, 2002 - January 1, 2006Overall creative lead and project manager of print, editorial and branding projects, with an average budget of £50k. Clients included: Mishcon de Reya, Bedell Cristin, The Independent, Skandia and Royal Mail.
Senior Designer at HGV Design
January 1, 2006 - January 1, 2008Worked with some of the UK’s leading design agencies including Pentagram (Editorial design, Brand packaging), The Chase (Brand, Print), Williams Murray Hamm (Brand packaging), William and Joseph (Brand, Print, Reporting).
Design Director/Associate Creative Director at Freelance Creative
January 1, 2008 - January 1, 2009Creative lead of a design team of 6+ designers on print, editorial and branding projects. Managed timelines, print production, artwork and distribution for concurrent projects with budgets up to £65k. Identified and commissioned photographers, illustrators, copywriters, motion designers, animators and printers. Clients included BBC, AstraZeneca, Transport for London, Land Sec, Laurence King, Ingenious Media and Royal Mail. Led accounts for Marks and Spencer, M&S Money and Inmarsat Global Satellite Telecommunications.
Founder/Creative Lead at The Chase
January 1, 2009 - January 1, 2012Creative Lead with overall responsibility for a small design studio, building and maintaining client relationships, presentations, pitches and project cost estimations to boards/stakeholders/decision makers. Assembled and led multidisciplinary teams of copywriters, web designers, artworkers, illustrators and photographers to deliver projects on time and budget. Clients included Royal Mail, Jersey Post, Royal British Legion Industries, WSUP, Mind & T-Rex Entertainment. Also contributed to freelancing for agencies in branding, editorial and reporting.
Founder/Creative Lead at Studio Up 54
January 1, 2012 - PresentFounder/Creative Lead for Studio Up 54, responsible for client relationships, project scoping, cost estimates and managing a multidisciplinary team to deliver branding, print and editorial projects from concept to completion.
Founder/Creative Director at The Chase
January 1, 2009 - January 1, 2012Founder/Creative Director. Creative Lead with overall responsibility for a small design studio, building and maintaining client relationships, presentations, pitches and project cost estimations to boards/stakeholders/decision makers. Assembled and led multidisciplinary teams of copywriters, web designers, artworkers, illustrators and photographers to deliver projects on time and budget. Clients included Royal Mail, Jersey Post, Royal British Legion Industries, WSUP Water & Sanitation for the Urban Poor, Mind & T-Rex Entertainment. While building new client relationships I also collaborated and freelanced for agencies incl. Earth branding (Sustainable branding), Friend Studio (Branding, Reporting), Jack Morton Worldwide (Editorial), Jack Renwick Studio (Branding), Butcher and Gundersen (Roadside retail, service station design), WMH&I (Brand packaging, campaigns).
Education
BA Graphic Design at Norwich University of the Arts
January 1, 1997 - December 31, 2001BA Graphic Design at Norwich University of the Arts
January 1, 1997 - January 1, 2001BA Graphic Design at Norwich University of the Arts
January 1, 1997 - January 1, 2001BA Graphic Design at Norwich University of the Arts
January 1, 1997 - January 1, 2001BA Graphic Design at Norwich University of the Arts
January 1, 1997 - January 1, 2001BA Graphic Design at Norwich University of the Arts
January 1, 1997 - January 1, 2001BA Graphic Design at Norwich University of the Arts
January 1, 1997 - January 1, 2001Qualifications
BA (HONS)
July 30, 2001Industry Experience
Other, Financial Services, Education, Healthcare, Retail, Travel & Hospitality, Telecommunications, Professional Services, Non-Profit Organization, Media & Entertainment, Transportation & Logistics
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