Available to hire
Hi, I’m Sofia Haranko, a results-driven Social Media & Digital Marketing Specialist with 3+ years of experience shaping content strategies for lifestyle, retail, and e-commerce brands across Canada and internationally. I thrive on turning data into compelling content, boosting brand visibility, and coordinating influencer partnerships that drive measurable ROI.
Hi, I enjoy managing Instagram and TikTok content, creating engaging stories, reels, and campaigns, and collaborating with local influencers and brands to grow audiences and deepen engagement, all while blending creativity with analytics to deliver practical, growth-focused results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Ukrainian
Fluent
English
Advanced
Work Experience
Social Media Specialist at Jadore Couture
October 1, 2023 - PresentDeveloped engaging Instagram stories, posts and reels; managed content calendars; collaborated with local creators to expand reach and engagement.
Social Media Content & Communications Lead at NHV Natural Pet Product
March 2, 2025 - September 8, 2025Managed social media content and communications; increased organic reach; secured 10+ collaborations with local creators; organized local events and assets for campaigns.
Social Media Specialist at Stella Jewelry
December 31, 2023 - September 8, 2025Created cross-platform social content; posts and reels; built brand presence and engagement.
Social Media Specialist at Maple Bear Kyiv
January 1, 2022 - September 8, 2025Managed social media for Maple Bear Kyiv; produced content aligned with brand campaigns.
Social Media Coordinator at ATG Glazing Ltd.
December 31, 2023 - September 8, 2025Coordinated social media campaigns, created content and tracked performance across channels.
Social Media Specialist at Hygge Design House
April 1, 2025 - PresentExpanded social media presence, produced engaging assets and added courses for marketing education; responsible for content strategy.
Social Media Specialist at J'adore Couture
October 1, 2023 - PresentDeveloped and executed social media strategy across Instagram and TikTok; produced engaging reels and stories; collaborated with local creators; designed content assets and monthly calendars; grew engagement and reach.
Social Media Content & Communications Lead at NHV Natural Pet Product
March 1, 2025 - September 8, 2025Led social media content and communications; grew Instagram and TikTok following by 650% organically; produced reels, posts, stories and visuals; coordinated with influencers and brand partners.
Social Media Specialist at Maple Bear Kyiv
December 31, 2022 - September 8, 2025Managed content creation, social media strategy, and campaigns for an educational brand; produced posts and visuals for platforms; collaborated with educators and local partners.
Social Media Specialist at Stella Jewelry
December 31, 2023 - September 8, 2025Designed and executed social media campaigns for jewelry brand; created engaging content; grew brand presence on Instagram and other platforms.
Social Media Specialist at Hygge Design House
April 1, 2025 - PresentDeveloped social media strategy and content; produced reels and story-led content; focused on brand storytelling and engagement.
Social Media Specialist at Jadore Couture
October 2, 2023 - PresentResponsible for developing and executing social media content strategies for Instagram and TikTok, producing reels and stories three times per week, and supporting product launches. Coordinated influencer outreach and content creation to boost brand presence and engagement.
Social Media Specialist at NHV Natural Pet Product
March 2, 2025 - September 28, 2025Social Media Content and Communication Lead. Increased Instagram and TikTok following by 650% (from 80 to 600) organically; created content for campaigns; managed influencer outreach; organized local events; produced digital and print materials for launches.
Social Media Specialist at Stella Jewelry
December 31, 2023 - September 28, 2025Developed cross-platform content strategies and produced multimedia content for the website, Instagram, and Facebook; supported community growth; collaborated on campaigns; created engaging visuals and posts.
Social Media Specialist at Maple Bear Kyiv
December 31, 2022 - September 28, 2025Designed and implemented content plans; executed social media copywriting for platforms; produced visually captivating content for the website, Instagram, and Facebook; created posts and reels.
Social Media Specialist at Hygge Design House
April 1, 2025 - PresentSocial Media Specialist; added courses and certifications; introduced marketing education; produced digital assets for presentations and campaigns; strengthened brand professionalism.
Social Media Coordinator at AT Glazing LTD.
December 31, 2023 - September 28, 2025Coordinated social media activities and campaigns; assisted in content creation and scheduling; supported brand communications and promotional efforts.
Education
Master of Psychology at Taras Shevchenko National University
January 11, 2030 - January 1, 2023Bachelor of Arts in Ukrainian Studies at Sub-Carpathian National University
January 1, 2017 - January 1, 2021Content Marketing Certification at HubSpot Academy
January 11, 2030 - September 8, 2025Social Media Marketing Certification at Hootsuite
January 11, 2030 - September 8, 2025Content Marketing Certification at HubSpot
January 11, 2030 - September 8, 2025Master of Psychology at Taras Shevchenko National University
January 11, 2030 - January 1, 2023Bachelor of Arts: Ukrainian Studies at Sub-Carpathian National University
January 1, 2017 - January 1, 2021Master of Psychology at Taras Shevchenko National University
January 1, 2017 - January 1, 2023Bachelor of Arts in Ukrainian Studies at Sub-Carpathian National University
January 1, 2017 - January 1, 2021Marketing Certification / Intro to Marketing at University of British Columbia
January 11, 2030 - September 28, 2025Qualifications
Social Media Marketing Certification
January 11, 2030 - September 8, 2025Email Marketing Certification
January 11, 2030 - September 8, 2025HubSpot Content Marketing Certification
January 11, 2030 - September 8, 2025HubSpot Social Media Marketing Certification
January 11, 2030 - September 8, 2025HubSpot Content Marketing Certification
January 11, 2030 - September 8, 2025Hootsuite Social Media Marketing Certification
January 11, 2030 - September 8, 2025Google Analytics 4 Certification
January 11, 2030 - September 8, 2025Email Marketing Certification
January 11, 2030 - September 8, 2025HubSpot Content Marketing Certification
January 11, 2030 - September 28, 2025Social Media Marketing Certification (Hootsuite)
January 11, 2030 - September 28, 2025Email Marketing Certification
January 11, 2030 - September 28, 2025HubSpot Content Marketing Certification
January 11, 2030 - September 28, 2025Social Media Marketing Certification (Hootsuite)
January 11, 2030 - September 28, 2025Email Marketing Certification
January 11, 2030 - September 28, 2025Hootsuite Social Media Marketing Certification
January 11, 2030 - September 28, 2025Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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