Available to hire
Hi, I’m Romina Jara—a visual storyteller and creative designer with a decade of experience transforming brand identities. I leverage strategy and hands-on collaboration to create cohesive brand systems, from marketing to product, while optimizing workflows to deliver high-quality visuals that propel brand value.
I thrive in fast-paced environments, partnering with cross-functional teams and freelancers to scale output and maintain consistent brand presence. I’m passionate about blending design with business objectives to deliver memorable campaigns.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Spanish; Castilian
Fluent
Work Experience
Lead Designer at Vistar Media
October 1, 2024 - October 7, 2025Co-led Vistar Media’s most transformative rebrand, partnering with a four-person leadership team to define strategy, execution, and rollout, contributing to a 77% YoY increase in campaign billings in H1. Directed all company-wide creative initiatives to ensure brand cohesion, strategic alignment, and compelling visual storytelling across marketing, sales, and product. Enhanced global design collaboration by coordinating cross-functional teams and freelance designers to scale creative output while maintaining a unified brand presence.
Designer II at EY (Ernst & Young LLP)
May 1, 2023 - October 7, 2025Executed print and digital designs that adhered to EY’s global brand standards, delivering high-quality assets under strict deadlines. Managed project budgets and resources, optimizing execution while maintaining exceptional design quality within financial constraints. Oversaw offshore design teams, providing mentorship, feedback, and quality control to improve efficiency and elevate deliverables.
Graphic Designer at Ingram Content Group
July 1, 2022 - October 7, 2025Designed and delivered creative solutions across six global business lines, spanning digital, print, social media, OOH, experiential, and internal communications. Developed high-impact marketing assets, including executive presentations, sales collateral, and campaigns that strengthened brand engagement and visibility. Defined and enforced brand standards, ensuring visual consistency and strategic alignment across all creative outputs.
Creative Consultant & Project Manager at Freelance - Remote
January 1, 2014 - PresentBuilt brand identities and marketing assets for individuals, startups, and nonprofits across print, digital, and social media. Donated over $15,000 in pro bono design services, providing professional-grade creative support to mission-driven organizations. Managed a diverse portfolio of projects, balancing strategy, creative direction, and execution to deliver scalable and effective solutions.
Education
Bachelor of Science in Mass Communication at Middle Tennessee State University
August 1, 2010 - August 1, 2015Concentration in Visual Communication; Double Minors in Business & Spanish
B.S. in Mass Communication at Middle Tennessee State University
January 1, 2010 - January 1, 2015Qualifications
Industry Experience
Media & Entertainment, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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