I'm Elizabeth Saltz, a multidisciplinary problem-solver with a background in cognitive science and UX design. I specialize in user research, data-driven design decisions, and translating insights into user-centered solutions.\n\nI thrive on collaborating with cross-functional teams to turn complex research into elegant, accessible interfaces. My work spans product design, branding, and digital campaigns, with a track record of measurable improvements in usability, engagement, and conversion.

Elizabeth Saltz

I'm Elizabeth Saltz, a multidisciplinary problem-solver with a background in cognitive science and UX design. I specialize in user research, data-driven design decisions, and translating insights into user-centered solutions.\n\nI thrive on collaborating with cross-functional teams to turn complex research into elegant, accessible interfaces. My work spans product design, branding, and digital campaigns, with a track record of measurable improvements in usability, engagement, and conversion.

Available to hire

I’m Elizabeth Saltz, a multidisciplinary problem-solver with a background in cognitive science and UX design. I specialize in user research, data-driven design decisions, and translating insights into user-centered solutions.\n\nI thrive on collaborating with cross-functional teams to turn complex research into elegant, accessible interfaces. My work spans product design, branding, and digital campaigns, with a track record of measurable improvements in usability, engagement, and conversion.

See more

Experience Level

Language

English
Fluent

Work Experience

Designer at Freelance
June 1, 2025 - Present
Remote freelance design work including website redesign and UX improvements for clients: redesigned Unshackled Ventures' 10-year-old site to reduce cognitive overload and improve retention by 35% and reduce bounce rate by 30%; led UX for Slowdown Summit's event site (500+ attendees) delivering 10+ wireframes, a design system, and an 8-page responsive experience within 4 weeks; produced on-brand assets for SAP Sapphire 2025 booth with Westernacher Consulting, aligning with evolving strategy for a global supply chain audience.
UX Design Research Fellow at LePal.ai
December 1, 2024 - September 22, 2025
Identified UX issues through 20+ user interviews and synthesized insights to inform UI updates, boosting task completion by 10%, onboarding ease by 20%, and satisfaction by 20%. Conducted competitive analysis of 10 AI platforms to uncover UX opportunities and support product differentiation, contributing to a 10% increase in user acquisition.
Marketing Assistant at Ain Center for Entrepreneurship and Innovation
May 1, 2024 - September 22, 2025
Directed 3+ digital campaigns by analyzing social metrics and producing 50+ original assets (photos, graphics, videos, emails); boosted engagement by 20%, CTR by 0.4%, and conversions by 1% over 6 months. Optimized internal dashboard and event strategy by analyzing usage data and student feedback; redesigned navigation flow and launched targeted events that increased task completion by 10% and program enrollment by 36%.
Product Design Lead at DayU
April 30, 2024 - September 21, 2025
Led end-to-end UX for a women's productivity app from research to launch; conducted 120 user interviews, designed a complete brand identity with 50+ assets, and built a functional FlutterFlow prototype. Delivered a comprehensive design system that supported marketing efforts, resulting in 50+ beta sign-ups and 4th place out of 100 teams in a university startup competition.

Education

Bachelor of Science in Brain & Cognitive Sciences at University of Rochester
January 1, 2019 - January 1, 2023
Bachelor of Arts in Psychology at University of Rochester
January 1, 2019 - January 1, 2023

Qualifications

Take Five Scholar
January 1, 2023 - January 1, 2024
Dean's Scholar
January 1, 2019 - January 1, 2023

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services

Experience Level

Hire a Designer

We have the best designer experts on Twine. Hire a designer in Rochester today.