Hi, I’m Esila Berayhan Biçkici, a digital marketing specialist with a passion for creativity, strategy, and storytelling. I graduated in Business Administration from Bilkent University and completed my Master’s in Digital Marketing at Universidad Carlos III de Madrid. During my studies, I also joined an Erasmus exchange program in Belgium, which gave me an international mindset and the ability to work comfortably across cultures. I’ve collaborated on marketing and branding projects for L’Oréal, Zara, Renfe, Dodot (P&G), Turkcell, and TEKSAN, focusing on brand positioning, consumer insight, and digital campaign strategy. One of my favorite parts of marketing is blending data with creativity. I love developing social-media content that grows organically and resonates with people. Whether I’m analyzing engagement metrics or brainstorming visuals, my goal is always the same: to build authentic, meaningful connections between brands and their audiences.…

Esila Berayhan Biçkici

Hi, I’m Esila Berayhan Biçkici, a digital marketing specialist with a passion for creativity, strategy, and storytelling. I graduated in Business Administration from Bilkent University and completed my Master’s in Digital Marketing at Universidad Carlos III de Madrid. During my studies, I also joined an Erasmus exchange program in Belgium, which gave me an international mindset and the ability to work comfortably across cultures. I’ve collaborated on marketing and branding projects for L’Oréal, Zara, Renfe, Dodot (P&G), Turkcell, and TEKSAN, focusing on brand positioning, consumer insight, and digital campaign strategy. One of my favorite parts of marketing is blending data with creativity. I love developing social-media content that grows organically and resonates with people. Whether I’m analyzing engagement metrics or brainstorming visuals, my goal is always the same: to build authentic, meaningful connections between brands and their audiences.…

Available to hire

Hi, I’m Esila Berayhan Biçkici, a digital marketing specialist with a passion for creativity, strategy, and storytelling. I graduated in Business Administration from Bilkent University and completed my Master’s in Digital Marketing at Universidad Carlos III de Madrid. During my studies, I also joined an Erasmus exchange program in Belgium, which gave me an international mindset and the ability to work comfortably across cultures.

I’ve collaborated on marketing and branding projects for L’Oréal, Zara, Renfe, Dodot (P&G), Turkcell, and TEKSAN, focusing on brand positioning, consumer insight, and digital campaign strategy. One of my favorite parts of marketing is blending data with creativity. I love developing social-media content that grows organically and resonates with people. Whether I’m analyzing engagement metrics or brainstorming visuals, my goal is always the same: to build authentic, meaningful connections between brands and their audiences.

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Language

Turkish
Fluent
English
Fluent
Spanish; Castilian
Beginner
German
Beginner

Work Experience

Intern at Turkcell İletişim Hizmetleri A.Ş.
September 30, 2023 - September 30, 2023
Marketing department intern; prepared weekly communication reports and designed one-pagers to enhance stakeholder engagement; created and analyzed social media content, boosting online interaction and optimizing strategies; conducted market research on trends and competitors to support marketing campaign planning.
Founder & Social Media Manager at ebb.pics
January 1, 2022 - November 11, 2025
Curated and managed a personal photography portfolio on Instagram; developed and executed content strategies to increase engagement and grow a loyal audience; oversaw social media management including content planning, brand aesthetics, and performance analysis.
Volunteer at Bilkent Erzurum Laboratory School – DEKAMER
January 1, 2019 - January 1, 2019
Coordinated fundraising events for the protection and rehabilitation of endangered sea turtles.
Team Member at GÜN Köy Project
January 1, 2022 - January 1, 2022
Participated in donation campaigns, providing books and materials to a village school in Ankara.
President at SHARE - Growing a new generation of leaders
January 1, 2023 - January 1, 2023
Launched and led the program in Turkey, promoting socially responsible leadership; organized strategic meetings and coordinated an infrastructure development project in Africa.
Active Member at Bilkent University Young Entrepreneurs Club
January 1, 2022 - January 1, 2022
Set up conferences with global companies and startups, gaining exposure to the business world.
Founding Member, Board Member & Accountant at Bilkent University North Caucasian Culture Society
January 1, 2024 - January 1, 2024
Organized onboarding meetings and cultural events promoting Caucasian heritage; assisted with club budget planning and financial coordination.

Education

Master of Science in Digital Marketing at University Carlos III of Madrid
January 1, 2020 - January 1, 2024
Bachelor of Science in Management at Bilkent University
January 1, 2023 - January 1, 2024
Erasmus Exchange Program, Strategic Marketing at ICHEC Brussels Management School
August 1, 2023 - September 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services
    paper Social Media Content Creator - Self-initiated project on Instagram

    Photography, for me, is not just a hobby, it is a form of expression.

    In 2022, I started my Instagram page https://www.twine.net/signin simply to share the photos I captured with my phone camera. At first, it looked like a casual pastime, but over time, it grew into something much more meaningful. Because in every single frame, I do not just capture light and shadows; I pour in patience, effort, and my own sense of aesthetics. Alongside my photos, I write poems, giving each image a voice of its own. Every word, every line, is a glimpse of my inner world.

    What began as a hobby took on a new perspective after I completed my Master’s in Digital Marketing: “Why not merge photography with marketing?” That question transformed my approach. Even though I only reach a tiny community of 93 people, I kept creating with more purpose and passion, and my page has been growing organically since the very beginning.

    📊Recently, Instagram sent me a notification: my post and Reels views had increased by 489% compared to the previous week. At that moment, the number was 7,000 views, today, when I checked again, it had grown to approximately 10k views in the past 30 days.🚀

    https://www.instagram.com/ebb.pics/