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I'm a professional Digital Marketing Manager with 11 years of diverse experience with B2B SaaS and B2C companies. My core competencies include SEM, Social Media campaign management, ad copywriting, landing page creation, web tracking and project management. I develop and execute digital marketing strategies that include identifying trends to improve results and increase customer engagement. I have in-depth knowledge of the Google Marketing Suite, I'm well-experienced in auditing and configuring Google Analytics & Google Tag Manager settings to ensure accuracy in data collection and reporting. I create highly converting landing pages in Unbounce for lead-generation campaigns.…I'm a professional Digital Marketing Manager with 11 years of diverse experience with B2B SaaS and B2C companies. My core competencies include SEM, Social Media campaign management, ad copywriting, landing page creation, web tracking and project management. I develop and execute digital marketing strategies that include identifying trends to improve results and increase customer engagement. I have in-depth knowledge of the Google Marketing Suite, I'm well-experienced in auditing and configuring Google Analytics & Google Tag Manager settings to ensure accuracy in data collection and reporting. I create highly converting landing pages in Unbounce for lead-generation campaigns.

Eszter P.

Digital Marketer, Brand Strategist, Marketing Strategist, +2

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I'm a professional Digital Marketing Manager with 11 years of diverse experience with B2B SaaS and B2C companies. My core competencies include SEM, Social Media campaign management, ad copywriting, landing page creation, web tracking and project management. I develop and execute digital marketing strategies that include identifying trends to improve results and increase customer engagement. I have in-depth knowledge of the Google Marketing Suite, I'm well-experienced in auditing and configuring Google Analytics & Google Tag Manager settings to ensure accuracy in data collection and reporting. I create highly converting landing pages in Unbounce for lead-generation campaigns.…I'm a professional Digital Marketing Manager with 11 years of diverse experience with B2B SaaS and B2C companies. My core competencies include SEM, Social Media campaign management, ad copywriting, landing page creation, web tracking and project management. I develop and execute digital marketing strategies that include identifying trends to improve results and increase customer engagement. I have in-depth knowledge of the Google Marketing Suite, I'm well-experienced in auditing and configuring Google Analytics & Google Tag Manager settings to ensure accuracy in data collection and reporting. I create highly converting landing pages in Unbounce for lead-generation campaigns.

Available to hire

Budapest, Hungary

I’m a professional Digital Marketing Manager with 11 years of diverse experience with B2B SaaS and B2C companies.

My core competencies include SEM, Social Media campaign management, ad copywriting, landing page creation, web tracking and project management. I develop and execute digital marketing strategies that include identifying trends to improve results and increase customer engagement.

I have in-depth knowledge of the Google Marketing Suite, I’m well-experienced in auditing and configuring Google Analytics & Google Tag Manager settings to ensure accuracy in data collection and reporting.

I create highly converting landing pages in Unbounce for lead-generation campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Hungarian

Fluent

English

Fluent

French

Intermediate

Work Experience

Digital Marketing Consultant at Self-Employed

May 1, 2019 - June 30, 2024

As a digital marketing consultant, I provided businesses with tailored marketing strategies across multiple channels, focusing on performance optimization, customer acquisition, and engagement. Key Responsibilities & Achievements: Search, Display & Social Media Advertising: - Managed and optimized PPC campaigns across Google Ads, LinkedIn, Facebook, Instagram, and Microsoft Ads - Developed and executed digital marketing strategies, leveraging market insights and trends to drive improved results and increase customer engagement. - Led ad design requests, collaborating with graphic design teams to ensure ads aligned with brand messaging and were optimized for performance. - Crafted ad copy for campaigns, ensuring relevance, clarity, and effective calls to action. - Created high-converting landing pages using Unbounce, boosting user experience and conversion rates. Analytics & Measurement: - Delivered detailed performance reports to evaluate campaign effectiveness and optimize future strategies. - Conducted audits of Google Analytics & Google Tag Manager setups to ensure data accuracy and identify areas for optimization.

B2B Digital Marketing Manager at PeerSpot

June 1, 2021 - June 30, 2024

Led the execution of B2B SaaS ad campaigns, driving brand awareness and lead generation across multiple digital channels targeting key segments.

Digital Marketing Consultant at Self-Employed

May 1, 2018 - June 30, 2024

B2B Paid Media Manager at CloudPay

July 1, 2024 - July 31, 2025

I led the development and execution of global paid media strategies to drive B2B growth, optimized demand generation, and supported account-based marketing efforts. Key Responsibilities: - Developed and implemented global paid media strategies to drive growth and brand awareness. - Optimized multi-channel campaigns across search, display, and programmatic advertising to support demand generation and account-based marketing. - Enhanced the customer journey through targeted digital advertising efforts, ensuring engagement across the funnel. - Collaborated with cross-functional teams to align paid media efforts with sales and marketing goals. - Analyzed performance metrics to continuously improve campaign effectiveness and achieve KPIs.

Search Engine Marketing & Social Media Specialist at G2A.COM

March 1, 2018 - April 30, 2019

In this role, I managed global SEM and social media campaigns, focusing on driving performance and optimizing digital advertising efforts to meet key business objectives.

Google Ads Subject Matter Expert at Arvato

March 1, 2016 - February 28, 2018

In this role, I provided internal technical support at the EMEA level, resolving complex issues and optimizing workflows to support Google Ads-related queries and improve team productivity.

Google Ads Customer Service Representative at Arvato

September 1, 2014 - March 31, 2016

Worked as a full-time customer service representative in a high-volume call center, focusing on providing support for Google Ads-related queries across all verticals.