I’m a Digital Delivery Lead and senior publishing professional with 10+ years of experience delivering complex digital learning, publishing, and marketing projects in international environments. I specialise in leading cross-functional teams and collaborating closely with designers, editors, artists, developers, and other creatives to bring impactful digital experiences to life. My expertise spans: - Content strategy (including marketing and educational content strategy and development) - SEO optimisation - Digital publishing workflows - Editorial leadership - Creating content (text and images) - Project management I’ve successfully managed large-scale digital product delivery, integrated accessibility and metadata standards, improved operational efficiency by up to 25%, and streamlined processes to ensure projects launch on time and within budget. I thrive in multicultural teams, guiding stakeholders, vendors, and creative partners with clarity, structure, and collaboration. Whether it’s developing content strategy, delivering marketing initiatives, building scalable workflows, or shaping digital publishing solutions, I bring a detail-oriented, strategic, and user-focused approach to every project. Let’s work together to turn your ideas into high-quality results.

Anastassia Kutuzova

I’m a Digital Delivery Lead and senior publishing professional with 10+ years of experience delivering complex digital learning, publishing, and marketing projects in international environments. I specialise in leading cross-functional teams and collaborating closely with designers, editors, artists, developers, and other creatives to bring impactful digital experiences to life. My expertise spans: - Content strategy (including marketing and educational content strategy and development) - SEO optimisation - Digital publishing workflows - Editorial leadership - Creating content (text and images) - Project management I’ve successfully managed large-scale digital product delivery, integrated accessibility and metadata standards, improved operational efficiency by up to 25%, and streamlined processes to ensure projects launch on time and within budget. I thrive in multicultural teams, guiding stakeholders, vendors, and creative partners with clarity, structure, and collaboration. Whether it’s developing content strategy, delivering marketing initiatives, building scalable workflows, or shaping digital publishing solutions, I bring a detail-oriented, strategic, and user-focused approach to every project. Let’s work together to turn your ideas into high-quality results.

Available to hire

I’m a Digital Delivery Lead and senior publishing professional with 10+ years of experience delivering complex digital learning, publishing, and marketing projects in international environments.

I specialise in leading cross-functional teams and collaborating closely with designers, editors, artists, developers, and other creatives to bring impactful digital experiences to life.

My expertise spans:

  • Content strategy (including marketing and educational content strategy and development)
  • SEO optimisation
  • Digital publishing workflows
  • Editorial leadership
  • Creating content (text and images)
  • Project management

I’ve successfully managed large-scale digital product delivery, integrated accessibility and metadata standards, improved operational efficiency by up to 25%, and streamlined processes to ensure projects launch on time and within budget.
I thrive in multicultural teams, guiding stakeholders, vendors, and creative partners with clarity, structure, and collaboration.

Whether it’s developing content strategy, delivering marketing initiatives, building scalable workflows, or shaping digital publishing solutions, I bring a detail-oriented, strategic, and user-focused approach to every project.

Let’s work together to turn your ideas into high-quality results.

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Language

English
Fluent
Estonian
Fluent
Russian
Advanced
German
Advanced
Polish
Intermediate

Work Experience

Digital Content Lead at Macmillan Education
September 1, 2023 - Present
Defined and executed digital-first and print-to-digital content strategies across 10+ courses, established editorial governance, championed accessibility, created metadata taxonomies, and led a team of 10 digital editors; steered localization, streamlined workflows, and managed budgets and vendor relationships.
Senior Digital Editor at Macmillan Education
June 1, 2021 - August 1, 2023
Directed end-to-end development and publishing of digital learning products for international education markets; established editorial guidelines, QA tools, localization strategies; mentored editors and collaborated across publishing, design, production, and metadata teams.
Ecommerce and Marketing Specialist at Cheil
April 1, 2020 - May 1, 2021
Led content and UX optimizations for Samsung.com Latvia, Lithuania, and Estonia; defined product copy and marketing messaging; conducted full content UX review increasing site engagement; coordinated cross-functional stakeholders; monitored performance metrics to optimize campaigns.
Business and Marketing Manager at Bellnor
September 1, 2016 - March 1, 2020
Directed end-to-end multi-channel marketing campaigns across Poland, Finland, and Baltic countries; oversaw digital content creation and localization; led digital transformation for Bellnor Summer Camp; built partnerships with international schools and agencies; analyzed KPIs and ROI to guide strategy.
Digital Delivery Lead at Macmillan Education
September 1, 2023 - Present
Directed delivery of 10+ large-scale digital publishing projects, coordinating cross-functional dependencies, mitigating risks, and ensuring on-time and within-budget launches through proactive forecasting and expense tracking. Owned project schedules and budgets, produced forecasts, tracked spend vs. plan, and drove workflow improvements by restructuring schedules, optimizing dependencies, and establishing standard templates, increasing efficiency by up to 25%. Led cross-functional project to integrate accessibility compliance (WCAG, EU Accessibility Act) into editorial and production workflows, developing content authoring guidelines, embedding standards into processes, and consulting with development teams to ensure accessible platform features. Streamlined metadata processes, collaborating with content and development teams to create a standardized taxonomy that cut processing time by 50% (≈20 days) and reduced training requirements. Led and developed a project team of 8 editors,
Senior Digital Content Editor at Macmillan Education
June 1, 2021 - August 31, 2023
Managed full project lifecycles for digital learning products (apps, assessments, workbooks, and presentation tools), scoping requirements, defining standards, and delivering on time and within budget. Planned and tracked project schedules, monitoring milestones across multiple workstreams, resolved blockers as central contact for publishing, design, production, and metadata teams. Directed external vendors and editorial teams, provided clear briefs, set quality expectations, and ensured timely, high-quality deliverables. Oversaw localization and adaptation for international markets, coordinating resources to deliver culturally relevant and accessible content. Produced and validated prototypes and digital samples to confirm requirements and align stakeholders on scope and quality. Facilitated cross-functional collaboration to ensure digital product delivery aligned with publishing, marketing, and operational strategies.
Senior Digital Content Editor at Macmillan Education
September 1, 2023 - Present
Accountable for end-to-end content management across 10+ global digital and print-to-digital projects, ensuring on-brief, on-time delivery and cost efficiency. Championed accessibility by embedding WCAG standards into editorial workflows and guidelines; established governance and editorial standards; led a team of 10 editors; directed localisation; optimized workflows to accelerate delivery by up to 25%.
Digital Content Editor at Macmillan Education
June 1, 2021 - August 31, 2023
Directed end-to-end development and publishing of digital learning products for international markets; defined editorial guidelines and workflows; led editorial QA and localization; mentored editors; managed external vendors; collaborated across publishing, design, and metadata teams.
Digital Content Delivery Lead at Macmillan Education
September 1, 2023 - Present
Directed delivery of 10+ large-scale digital publishing projects, coordinating cross-functional dependencies, mitigating risks, and ensuring all products launched on time and within budget through proactive forecasting and expense tracking. Oversaw vendor and packager relationships; created dashboards and governance tools to provide visibility and drive continuous improvement.

Education

BA at University of the Arts London (LCC)
January 11, 2030 - January 1, 2014
BA in Media and Cultural Studies at University of the Arts London (LCC)
January 11, 2030 - January 1, 2014
BA at University of Art London (LCC)
January 11, 2030 - January 1, 2014
BA in Media and Cultural Studies at University of the Arts London (LCC)
January 11, 2030 - January 1, 2014

Qualifications

Fashion Marketing
January 11, 2030 - January 5, 2026
Web Design
January 11, 2030 - January 5, 2026
Social Media Marketing
January 11, 2030 - January 5, 2026
Agile Instructional Design
January 11, 2030 - January 5, 2026
Instructional Design: Models of ID
January 11, 2030 - January 5, 2026
Instructional Design: Working with SMEs
January 11, 2030 - January 5, 2026
Workflow Specialist
January 11, 2030 - January 5, 2026
University of the Arts London – Fashion Marketing, Web Design, Social Media Marketing
January 11, 2030 - January 5, 2026
LinkedIn Learning – Agile Instructional Design
January 11, 2030 - January 5, 2026
LinkedIn Learning – Instructional Design: Models of ID
January 11, 2030 - January 5, 2026
LinkedIn Learning – Instructional Design: Working with SMEs
January 11, 2030 - January 5, 2026
Asana – Workflow Specialist
January 11, 2030 - January 5, 2026
Fashion Marketing
January 11, 2030 - January 5, 2026
Web Design
January 11, 2030 - January 5, 2026
Social Media Marketing
January 11, 2030 - January 5, 2026
Agile Instructional Design
January 11, 2030 - January 5, 2026
Instructional Design: Models of ID
January 11, 2030 - January 5, 2026
Instructional Design: Working with SMEs
January 11, 2030 - January 5, 2026
Asana – Workflow Specialist
January 11, 2030 - January 5, 2026
University of the Arts London – Fashion Marketing, Web Design, Social Media Marketing
January 11, 2030 - January 5, 2026
LinkedIn Learning – Agile Instructional Design, Instructional Design: Models of ID, Instructional Design: Working with SME’s
January 11, 2030 - January 5, 2026
Asana – Workflow Specialist
January 11, 2030 - January 5, 2026

Industry Experience

Education, Media & Entertainment, Professional Services, Other, Software & Internet, Retail