Marketing Specialist with 5+ years of experience in marketing, communications, and operations. Known for adaptability, creative problem‑solving, and ensuring brand consistency across digital, print, and promotional channels. Experienced in content creation, vendor coordination, and cross‑functional collaboration, with a proven ability to quickly learn and apply new tools and technologies to deliver impactful campaigns.

Evana Frickelton

Marketing Specialist with 5+ years of experience in marketing, communications, and operations. Known for adaptability, creative problem‑solving, and ensuring brand consistency across digital, print, and promotional channels. Experienced in content creation, vendor coordination, and cross‑functional collaboration, with a proven ability to quickly learn and apply new tools and technologies to deliver impactful campaigns.

Available to hire

Marketing Specialist with 5+ years of experience in marketing, communications, and operations. Known for adaptability, creative problem‑solving, and ensuring brand consistency across digital, print, and promotional channels. Experienced in content creation, vendor coordination, and cross‑functional collaboration, with a proven ability to quickly learn and apply new tools and technologies to deliver impactful campaigns.

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Language

English
Fluent
French
Intermediate
Greek, Modern
Beginner

Work Experience

Marketing Assistant at Adamson Systems Engineering
June 6, 2023 - February 10, 2025
Promoted workplace culture online to support talent attraction and engagement. Managed and grew social media channels (LinkedIn, Instagram, YouTube). Coordinated the “Behind the Curtain” video series, overseeing production and interviews with industry professionals. Researched, wrote, and distributed press releases and articles to strengthen brand visibility in the live sound market. Produced marketing graphics using Adobe Illustrator, InDesign, and Canva. Planned and executed company events including, sponsorships, and staff gatherings. Directed global trade show logistics - represented the company at ISE in Barcelona, Spain, overseeing shipping, booth setup, and distributor relations. Additionally managed InfoComm and NAMM logistics from head office, coordinating shipments, booth preparations, and marketing materials to ensure seamless execution. Maintained the company website (Joomla, SiteGround) and organized marketing assets via Canto for distributor access. Oversaw promotional merchandise inventory and vendor partnerships to ensure quality and consistency.
Marketing Specialist | Communications | Brand Management at Self-employed / Evana Frickelton
June 1, 2023 - February 1, 2025
Directed daily spa operations and marketing initiatives to support client experience and growth; led a team, oversaw scheduling and workflow optimization; spearheaded sales, promotions, and membership programs to drive growth; managed brand consistency across channels and coordinated with vendors and partners.
Guest Relations Associate at CBRE Inc.
July 15, 2019 - June 17, 2022
Served as the front‑of‑house contact, greeting visitors and employees while managing security protocols and registration. Provided administrative support including calls, mail, supplies, and maintaining a professional office environment. Coordinated meetings and events, handling room bookings, catering, and A/V setup. Acted as a facilities liaison, submitting work orders, coordinating vendors, and overseeing maintenance requests. Supported office moves and space planning, ensuring smooth transitions. Implemented COVID‑19 safety protocols, balancing compliance with employee comfort. Resolved guest and employee inquiries with professionalism, escalating issues when needed. Partnered with the New York head office to deliver global workplace initiatives locally.
RV Rentals Manager at Owasco RV Rentals
April 6, 2015 - November 10, 2017
Oversaw daily operations of the rentals department, managing fleet readiness and customer service. Assisted clients with vacation planning, provided quotes, completed agreements, and conducted RV orientations. Handled bookings and payments across phone, email, and in‑person channels, ensuring accuracy and efficiency. Built strong customer relationships that encouraged repeat business and referrals. Promoted services at trade shows and through targeted advertising campaigns, including brochure design and email marketing. Negotiated partnerships with travel agents and campgrounds to expand reach and enhance client experiences. Coordinated with service teams to ensure vehicles were prepared and delivered on time.
Marketing Intern at Kao Canada
December 1, 2025 - Present
Translated English content into French for the Goldwell and KMS California websites to support bilingual brand communication. Developed a social media plan and content calendar for both brands, aligning posts with campaign objectives and platform best practices. Supported the day-to-day management of all social media channels, including updating content and monitoring community interactions. Researched digital and industry trends to help inform marketing strategies and content direction. Monitored post performance and engagement metrics to evaluate effectiveness and identify patterns in audience behaviour. Generated ideas to enhance online visibility and strengthen brand presence across digital platforms. Analyzed social media analytics to determine which content types resonated most with Goldwell and KMS California’s target audiences.

Education

Advanced Diploma in Business Administration, Marketing at Durham College
January 1, 2012 - January 1, 2015
High School Diploma - French Immersion at St. Peter's Secondary School
January 1, 2005 - January 1, 2009
Bachelor of Commerce, Marketing at Ontario Tech University
January 1, 2015 - January 1, 2016

Qualifications

Health & Safety Training
January 11, 2030 - December 1, 2025
Spa Management Training
January 11, 2030 - December 1, 2025

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality