Designer, hands-on art director, and motion artist working across social, digital, and campaign creative. Often brought in early to help shape ideas and craft presentations and content that help win pitches, then staying hands-on through design and motion execution. Comfortable stepping into leadership roles as projects grow. Background includes entertainment, branded content, consumer products, and live events. Selected work recognized by Clio and Shorty Awards.

Sam Pfannkuche

Designer, hands-on art director, and motion artist working across social, digital, and campaign creative. Often brought in early to help shape ideas and craft presentations and content that help win pitches, then staying hands-on through design and motion execution. Comfortable stepping into leadership roles as projects grow. Background includes entertainment, branded content, consumer products, and live events. Selected work recognized by Clio and Shorty Awards.

Available to hire

Designer, hands-on art director, and motion artist working across social, digital, and campaign creative. Often brought in early to help shape ideas and craft presentations and content that help win pitches, then staying hands-on through design and motion execution.

Comfortable stepping into leadership roles as projects grow. Background includes entertainment, branded content, consumer products, and live events. Selected work recognized by Clio and Shorty Awards.

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Language

English
Fluent

Work Experience

Freelance Art Director at pancake.design
January 1, 2010 - Present
Design and motion for social and digital, presentation and deck design (digital, video & print), print, OOH, key art, experiential, branding, packaging, and publication. Lead creative direction and craft content that supports pitches and campaigns; hands-on across motion and design.
Sr. Designer at Paramount+
October 1, 2020 - October 1, 2024
Social and motion design for Paramount+ brand and franchise campaigns across entertainment and sports. Established visual looks and creative direction; translated concepts into social and motion assets. Created pitch content and deck visuals to support campaign development and approvals. Notable campaigns include Paramount+ Brand, Top Gun: Maverick, Mission: Impossible – Dead Reckoning, Star Trek titles, Halo, Lioness, Mayor of Kingstown, NCAA, NFL. Recognition includes Clio and Shorty Award wins; Webby Award nomination.
Digital / Motion Art Director at New Wave / XAV
June 1, 2019 - March 1, 2020
Design & Art Direction: Social, motion, digital, print, OOH, packaging, publication. Campaign work across social & digital campaigns, branding, experiential, entertainment & product marketing. Applications: Adobe Creative Cloud (After Effects, Photoshop, Illustrator, InDesign, Premiere), Figma, Canva, Asana, Slack; Cinema 4D (basic); AI: Adobe Firefly, Generative Fill, Google AI Studio, Topaz, Midjourney, ChatGPT.
Art Director / Sr. Art Director at Home Brew Agency
January 1, 2014 - December 31, 2016
Digital art direction for digital campaigns; led creative development, established visual looks, and collaborated with studios and clients. Notable campaigns included Mad Max: Fury Road, Straight Outta Compton, Godzilla: King of the Monsters, Us, Spider-Man: Into the Spider-Verse, A Star Is Born, Ready Player One, Lego Movie 2 / Batman, Pitch Perfect 2 / 3.
Art Director / Sr. Art Director at Home Brew Agency
January 1, 2017 - December 31, 2019
Digital art direction for digital campaigns; continued leadership in creative development and visual direction for high-profile campaigns.
Digital Art Director at bpg advertising
January 1, 2017 - December 31, 2017
Digital art direction for social-first campaigns; contributed to social & digital campaigns, branding, experiential, entertainment & product marketing.
Interim Art Director at Concept Arts
April 1, 2016 - March 31, 2017
Design & art direction for social-first film campaigns at an early, fully remote agency. Created engagement-driven visual content, live event visuals, and social advertising assets. Collaborated with creative directors, studios, and account teams across fast-moving social campaigns.
Art Director at McBeard Media
August 1, 2013 - April 1, 2014
Art direction for remote, entertainment-focused campaigns; contributed to social-first campaigns and launch assets.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Software & Internet, Professional Services