I didn’t get into digital marketing because it sounded cool — I got into it because I was fascinated by how the internet could turn ideas into real businesses. I started my career over 8 years ago, working in SEO and digital marketing when most people around me were still figuring out what “online growth” even meant. I was curious, analytical, and honestly a bit obsessed with understanding why some websites win and others don’t. Over the years, I’ve worked with: • Agencies • SaaS companies • eCommerce brands • Local & global businesses And what I learned quickly is this: traffic alone means nothing if it doesn’t turn into impact. That’s why my work is focused on the full picture — from technical SEO and content strategy to CRO and analytics. I don’t just help brands rank higher. I help them grow smarter and more sustainably. One of my favorite projects was working with a Shopify eCommerce brand in the car accessories space. In just a few months, we increased sales by over 114% in one month and generated 12M+ in revenue in 4 months through organic growth. That kind of result is what keeps me excited about this work.

Muhammad Faizan

I didn’t get into digital marketing because it sounded cool — I got into it because I was fascinated by how the internet could turn ideas into real businesses. I started my career over 8 years ago, working in SEO and digital marketing when most people around me were still figuring out what “online growth” even meant. I was curious, analytical, and honestly a bit obsessed with understanding why some websites win and others don’t. Over the years, I’ve worked with: • Agencies • SaaS companies • eCommerce brands • Local & global businesses And what I learned quickly is this: traffic alone means nothing if it doesn’t turn into impact. That’s why my work is focused on the full picture — from technical SEO and content strategy to CRO and analytics. I don’t just help brands rank higher. I help them grow smarter and more sustainably. One of my favorite projects was working with a Shopify eCommerce brand in the car accessories space. In just a few months, we increased sales by over 114% in one month and generated 12M+ in revenue in 4 months through organic growth. That kind of result is what keeps me excited about this work.

Available to hire

I didn’t get into digital marketing because it sounded cool — I got into it because I was fascinated by how the internet could turn ideas into real businesses.

I started my career over 8 years ago, working in SEO and digital marketing when most people around me were still figuring out what “online growth” even meant. I was curious, analytical, and honestly a bit obsessed with understanding why some websites win and others don’t.

Over the years, I’ve worked with:
• Agencies
• SaaS companies
• eCommerce brands
• Local & global businesses

And what I learned quickly is this: traffic alone means nothing if it doesn’t turn into impact.

That’s why my work is focused on the full picture — from technical SEO and content strategy to CRO and analytics. I don’t just help brands rank higher. I help them grow smarter and more sustainably.

One of my favorite projects was working with a Shopify eCommerce brand in the car accessories space. In just a few months, we increased sales by over 114% in one month and generated 12M+ in revenue in 4 months through organic growth. That kind of result is what keeps me excited about this work.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert

Language

English
Fluent

Work Experience

SEO Team Lead at Ivy Lab Technologies
March 20, 2022 - Present
Led SEO strategy, on-page and off-page optimization, and performance tracking for multiple SaaS and service-based clients. Developed end-to-end SEO and content frameworks to boost organic traffic, search visibility, and conversions. Collaborated with designers and developers to build SEO-friendly site architecture and UX-oriented layouts. Implemented technical SEO, content-led growth, and CRO strategies; monitored KPIs with Google Analytics, Search Console, SEMrush, and Ahrefs; supported full-funnel marketing initiatives.
SEO Team Lead at Koalify
March 1, 2022 - Present
Led SEO and digital marketing initiatives to increase organic traffic and engagement for SaaS and B2B clients. Implemented on-page and off-page SEO, built content frameworks, and guided growth through keyword research, link-building, and competitive analysis. Managed Google Analytics, Search Console, and PPC campaigns to optimize ROI and support full-funnel growth. Built SEO-driven site architecture and UX improvements to enhance crawlability and conversions.
SEO Analyst at WADICS
January 1, 2018 - January 1, 2019
Performed keyword research, on-page optimization, and performance reporting. Implemented SEO improvements and collaborated with teams to drive organic growth.
SEO Analyst at Quality Resource Pvt Ltd
January 1, 2019 - October 1, 2020
Monitored and improved SEO metrics, executed on-page and off-page optimization, and supported growth initiatives for clients.
SEO Specialist at Dots Solution
April 1, 2017 - May 1, 2018
Developed and executed SEO strategies that increased website traffic, improved usability, and enhanced conversion performance. Conducted market and competitor research and optimized content, on-page and off-page tactics to grow organic reach for SaaS and B2B clients.

Education

Bachelor's Degree in Computer Science at Bahauddin Zakariya University, Multan, Pakistan
January 1, 2013 - January 1, 2017
Bachelor's Degree in Computer Science at Bahauddin Zakariya University
January 1, 2013 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education