Syeda Fatima Sajjad Associate Creative Director | Brand Storyteller and Writer | Award-Winning Communications Professional With over seven years of experience in creative direction, writing across platforms, marketing, advertising, and content strategy, I am a seasoned storyteller who thrives on crafting narratives that resonate deeply—whether for global brands or grassroots movements. I specialize in bringing ideas to life across platforms, blending strategic insight with strong storytelling, copywriting, and visual communication skills. I have led and contributed to high-impact campaigns for industry giants like JazzCash, P&G, Coca-Cola, and Cool&Cool (Pakistan & UAE), including the relaunch of JazzCash, the viral Tap Pay campaign, and several successful FMCG launches. My work spans digital-first campaigns, brand positioning, screenwriting, documentaries, and team leadership—always grounded in sharp creative judgment and an understanding of what moves audiences. Currently serving as Associate Creative Director at Fishbowl Islamabad, I continue to shape narratives that build brands, connect communities, and deliver measurable impact. Specialties: Creative Direction, Brand Development, Screenwriting, Campaign Strategy, Communications, Team Leadership Languages: English, Urdu, Punjabi Locations: Karachi & Islamabad, Pakistan…Syeda Fatima Sajjad Associate Creative Director | Brand Storyteller and Writer | Award-Winning Communications Professional With over seven years of experience in creative direction, writing across platforms, marketing, advertising, and content strategy, I am a seasoned storyteller who thrives on crafting narratives that resonate deeply—whether for global brands or grassroots movements. I specialize in bringing ideas to life across platforms, blending strategic insight with strong storytelling, copywriting, and visual communication skills. I have led and contributed to high-impact campaigns for industry giants like JazzCash, P&G, Coca-Cola, and Cool&Cool (Pakistan & UAE), including the relaunch of JazzCash, the viral Tap Pay campaign, and several successful FMCG launches. My work spans digital-first campaigns, brand positioning, screenwriting, documentaries, and team leadership—always grounded in sharp creative judgment and an understanding of what moves audiences. Currently serving as Associate Creative Director at Fishbowl Islamabad, I continue to shape narratives that build brands, connect communities, and deliver measurable impact. Specialties: Creative Direction, Brand Development, Screenwriting, Campaign Strategy, Communications, Team Leadership Languages: English, Urdu, Punjabi Locations: Karachi & Islamabad, PakistanWWWW…