Fay Salab Abbas

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Arabic
Intermediate
Urdu
Fluent

Work Experience

Contract Senior Product User Experience Designer at Loanee Finance
January 1, 2025 - Present
Audited the existing fintech platform to identify UX gaps impacting conversion and user trust. Simplified the loan application and repayment flows to reduce drop-offs and improve task completion. Designed mobile-first, responsive screens focused on clarity, speed, and user confidence. Proposed AI-driven chatbot integration for faster loan eligibility checks and real-time FAQs. Delivered rapid UX improvements within a 15-day sprint and ensured clean handoffs with engineering teams.
Senior Product User Experience Designer at LOANEE Finance - Marc Ellis
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements, streamlining onboarding and boosting key conversion flows by 18%. Performed heuristic and WCAG 2.1 audits of the finance platform, then redesigned key flows and visual hierarchy achieving a ~20% faster loan-application completion rate. Designed mobile-first, responsive UI screens focused on clarity, speed and user confidence. Proposed AI-driven chatbot integration to support faster loan eligibility checks and real-time FAQs (currently in pipeline). Collaborated with developers using Figma Dev Mode to ensure clean handoffs and maintain UX consistency across web and mobile touch points. Delivered rapid UX improvements within a 15-day sprint, balancing speed with quality. This project started as a 2-week UX sprint and extended to 6 months with a 3-month extension.
Senior Product User Experience Designer at LOANEE Finance
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements, streamlining onboarding and boosting key conversion flows by 18%. Performed heuristic and WCAG 2.1 audits, redesigned key flows and visual hierarchy, achieving a ~20% faster loan-application completion rate. Designed mobile-first, responsive UI screens. Proposed AI-driven chatbot integration to support faster loan eligibility checks and real-time FAQs (in pipeline). Collaborated with developers using Figma Dev Mode to ensure clean handoffs and maintain UX consistency. Delivered rapid UX improvements within a 15-day sprint; project extended due to value delivered early on.
Senior Product User Experience Designer at LOANEE Finance
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements to streamline onboarding and boost key conversion flows. Performed WCAG 2.1 audits and redesigned loan flows to achieve a faster loan-application completion rate; proposed AI-driven chatbot integration and delivered rapid UX improvements within a 15-day sprint.
Senior Product User Experience Designer at LOANEE Finance
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements, streamlining onboarding and boosting key conversion flows by 18%. Performed heuristic and WCAG 2.1 audits of the finance platform and redesigned key flows and visual hierarchy, achieving ≈20% faster loan-application completion rate and improving customer satisfaction and conversions. Designed mobile-first, responsive UI screens focused on clarity, speed, and user confidence. Proposed AI-driven chatbot integration to support faster loan eligibility checks and real-time FAQs (currently in pipeline). Collaborated with developers using Figma Dev Mode to ensure clean handoffs and maintain UX consistency across web and mobile touch points. Delivered rapid UX improvements within a 15-day sprint, balancing speed with quality. This project started as a 2-week UX sprint and evolved into a 6-month project with a 3-month extension.
Senior Product User Experience Designer at LOANEE Finance
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements, streamlining onboarding and boosting key conversion flows by 18%. Performed heuristic and WCAG 2.1 audits; redesigned key flows and visual hierarchy achieving a ≈20% faster loan-application completion rate. Designed mobile-first, responsive UI screens focused on clarity, speed and user confidence. Proposed AI-driven chatbot integration to support faster loan eligibility checks and real-time FAQs (currently in pipeline). Collaborated with developers using Figma Dev Mode to ensure clean handoffs and maintain UX consistency across web and mobile touchpoints. Delivered rapid UX improvements within a 15-day sprint, balancing speed with quality. Project began as a 2-week UX sprint and expanded into a 6-month project with a 3-month extension due to value delivered early on.
Senior Product User Experience Designer at LOANEE Finance
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements, streamlining onboarding and boosting key conversions. Performed heuristic and WCAG 2.1 audits of the finance platform, redesigned key flows and visual hierarchy to achieve a ~20% faster loan-application completion rate, improving customer satisfaction and conversions. Designed mobile-first, responsive UI screens focused on clarity, speed, and user confidence. Proposed AI-driven chatbot integration to support faster loan eligibility checks and real-time FAQs (currently in pipeline). Collaborated with developers using Figma Dev Mode to ensure clean handoffs and maintain UX consistency across web and mobile touch points. Delivered rapid UX improvements within a 15-day sprint, balancing speed with quality. This project started as a 2-week UX sprint and evolved into a 6-month engagement with a 3-month extension due to value delivered early on.
Senior Product User Experience/Interface Designer at LOANEE Finance - Marc Ellis
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements, streamlining onboarding and boosting key conversion flows by 18%. Performed heuristic and WCAG 2.1 audits of the finance platform and redesigned key flows and visual hierarchy, achieving a ~20% faster loan-application completion rate. Delivered mobile-first, responsive UI screens with a focus on clarity and speed. Proposed AI-driven chatbot integration to support faster loan eligibility checks and real-time FAQs (currently in pipeline). Collaborated with developers using Figma Dev Mode for clean handoffs and UX consistency across web and mobile touchpoints. Delivered rapid UX improvements within a 15-day sprint; project evolved from a 2-week sprint into a 6-month engagement with a 3-month extension.
Senior Product User Experience Designer at LOANEE Finance - Marc Ellis
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements, streamlining onboarding and boosting key conversion flows by 18%. Performed heuristic and WCAG 2.1 audits, redesigned key flows and visual hierarchy, achieving a ≈20% faster loan-application completion rate. Delivered mobile-first, responsive UI screens and proposed AI-driven chatbot integration (in pipeline). Delivered rapid UX improvements within a 15-day sprint; project evolved from a 2-week sprint into a 6-month engagement with a 3-month extension due to early value.
Senior Product User Experience Designer at LOAN EE Finance
January 1, 2025 - Present
Audited the existing fintech platform to identify UX gaps impacting conversion and user trust. Simplified the loan application and repayment flow to reduce drop-offs and improve task completion. Designed mobile-first, responsive UIs focused on clarity, speed and user confidence. Proposed AI-driven chatbot integration to support faster loan eligibility checks and real-time FAQs. Collaborated with developers using Figma Dev Mode to ensure clean handoffs and maintain UX consistency across web and mobile.
Senior Product User Experience Designer (Contract) at LOANEE Finance - Marc Ellis
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements, streamlining onboarding and boosting key conversion flows by 18%. Designed information architecture and end-to-end experience strategy, improving platform usability and feature adoption by 20%. Mobile-first, responsive UI screens focused on clarity, speed and user confidence. Proposed AI-driven chatbot integration to support faster loan eligibility checks and real-time FAQs (currently in pipeline). Collaborated with developers using Figma Dev Mode to ensure clean handoffs and maintain UX consistency across web and mobile touch points. Delivered rapid UX improvements within a 15-day sprint, balancing speed with quality. This project started as a 2-week UX sprint and extended to 6 months with a 3-month extension due to early value.
Senior Product User Experience Designer at LOANEE Finance - Marc Ellis (Contract)
January 1, 2025 - Present
Conducted UX audits and usability testing to streamline onboarding and improve conversions. Performed heuristic and WCAG 2.1 audits, redesigned flows and visual hierarchy to speed loan applications. Designed mobile-first, responsive UI focusing on clarity and speed. Proposed AI-driven chatbot integration and ensured clean handoffs with Dev Mode. Delivered rapid UX improvements within a 15-day sprint, with a project timeline extending to 6 months and a 3-month extension due to delivering early value.
Senior Product User Experience Designer at LOANEE Finance - Marc Ellis
January 1, 2025 - Present
Conducted UX audits, usability testing, and design improvements, streamlining onboarding and boosting key conversion flows by 18%. Performed heuristic and WCAG 2.1 audits; redesigned flows and visual hierarchy achieving a faster loan-application completion rate by ~20%. Proposed AI-driven chatbot integration to support faster loan eligibility checks and real-time FAQs (in pipeline). Delivered rapid UX improvements in a 15-day sprint and ensured clean handoffs with Dev Mode.
Senior Product User Experience Designer at LOANEE Finance - Marc Ellis
January 1, 2025 - Present
Audited fintech platform UX to identify gaps affecting conversion and trust. Simplified loan application and repayment flows to reduce drop-offs and improve task completion. Designed mobile-first UI focused on clarity and confidence. Proposed AI-driven chatbot integration (pipeline). Collaborated with developers using Figma Dev Mode for clean design handoffs. Delivered rapid UX improvements within sprints, extending initial 2-week project to 6 months due to early success.
Product User Experience/Interface Designer at Phoenix Group UAE
December 31, 2024 - September 30, 2025
Led usability research and iterative testing, reducing friction and raising task-success rates by ~25%; built and enforced a WCAG-compliant design system to improve cross-platform consistency and reduce development rework by ~20%. Introduced a sprint workflow cutting concept-to-prototype time by 25% and reducing handoff delays by 20%.
Product User Experience/Interface Designer at Phoenix Group UAE
December 31, 2024 - September 30, 2025
Led usability research & iterative testing, uncovering friction points and raising user task-success rates by ≈25%, directly boosting engagement for Phoenix’s e‑commerce and mining-pool platforms. Revamped the overall user interface with a focus on optimizing user journeys and usability across platforms. Built and enforced a design system with WCAG-compliant components, improving consistency across products and reducing development rework by ≈20%. Collaborated with cross-functional teams to ensure the design aligned with business goals and technical requirements. As a Lead, introduced sprint workflow that cut concept-to-prototype time by 25% and reduced handoff delays by 20%. Delivered high-fidelity prototypes, wireframes, and visual assets to enhance product aesthetics and functionality.
Product User Experience/Interface Designer at Phoenix Group UAE
December 31, 2024 - September 30, 2025
Led usability research and iterative testing, identifying friction points and increasing user task-success rates by ≈25%, boosting engagement for Phoenix’s e-commerce and mining-pool platforms. Revamped UI and optimized user journeys. Built and enforced a design system with WCAG-compliant components, improving cross-product consistency and reducing development rework by ≈20%. Collaborated with developers and product managers to align design with business and technical requirements. As a Lead, introduced sprint workflow that cut concept-to-prototype time by 25% and reduced handoff delays by 20%. Delivered high-fidelity prototypes, wireframes, and visual assets to enhance aesthetics and functionality.
Product User Experience/Interface Designer at Phoenix Group UAE
December 31, 2024 - September 30, 2025
Led usability research and iterative testing, uncovering friction points and increasing user task-success rates by approximately 25%, boosting engagement for Phoenix’s e-commerce and mining-pool platforms. Revamped the overall UI, built and enforced a design system with WCAG-compliant components to improve consistency across products and reduce development rework by about 20%. Introduced sprint workflow as a lead, cutting concept-to-prototype time by 25% and reducing handoff delays by 20%. Delivered high-fidelity prototypes, wireframes, and visual assets to enhance product aesthetics and functionality.
Product User Experience/Interface Designer at Phoenix Group UAE
December 31, 2024 - September 30, 2025
Led usability research and iterative testing, uncovering friction points and increasing user task-success rates by ~25%, directly boosting engagement for Phoenix’s e-commerce and mining-pool platforms. Revamped the overall UI, optimized user journeys, and built a design system with WCAG-compliant components to improve consistency and reduce development rework by ~20%. Introduced a sprint workflow that cut concept-to-prototype time by 25% and reduced handoff delays by 20%. Delivered high-fidelity prototypes, wireframes, and visual assets to enhance product aesthetics and functionality.
Product User Experience/Interface Designer at Phoenix Group UAE
December 31, 2024 - September 25, 2025
Led usability research & iterative testing, uncovering friction points and raising user task-success rates by approximately 25%, directly lifting engagement for Phoenix’s e-commerce & mining-pool platforms. Revamped the overall UI, built a design system with WCAG-compliant components, and introduced a sprint workflow that cut concept-to-prototype time by 25% and reduced handoff delays by 20%.
Product User Experience/Interface Designer at Phoenix Group UAE
December 31, 2024 - July 23, 2025
Led the design efforts for multiple key products, enhancing user experience and driving product growth. Revamped user interfaces to optimize user journeys and improve usability across multiple platforms. Conducted user research and usability testing, collaborated with developers and product managers, and delivered high-fidelity prototypes, wireframes, and visual assets to improve product aesthetics and functionality.
Full-time Product User Experience Designer at Phoenix Group UAE
December 1, 2024 - September 30, 2025
Led design efforts for multiple key products, enhancing user experience and driving product growth. Delivered high-fidelity prototypes, wireframes, and visual assets; collaborated with cross-functional teams to align with business goals and technical requirements.
Product User Experience/Interface Designer at Phoenix Group UAE
December 1, 2024 - September 30, 2025
Led usability research and iterative testing, uncovering friction points and increasing user task-success rates by ~25%, boosting engagement for Phoenix’s e-commerce and mining-pool platforms. Revamped the UI focusing on optimized journeys and usability. Built and enforced a design system with WCAG-compliant components, improving consistency and reducing development rework by ~20%. Collaborated with cross-functional teams to align design with business goals and technical requirements. As a Lead, introduced sprint workflow that cut concept-to-prototype time by 25% and reduced handoff delays by 20%. Delivered high-fidelity prototypes, wireframes, and visual assets to enhance product aesthetics and functionality.
Product User Experience/Interface Designer at Phoenix Group UAE
December 1, 2024 - September 30, 2025
Led usability research and iterative testing, uncovering friction points and raising user task-success rates by ~25%, boosting engagement for Phoenix’s e-commerce and mining-pool platforms. Revamped UI and optimized user journeys. Built and enforced a design system with WCAG-compliant components, improving cross-product consistency and reducing development rework by ~20%. As a Lead, introduced a sprint workflow that cut concept-to-prototype time by 25% and reduced handoff delays by 20%. Delivered high-fidelity prototypes, wireframes, and visual assets to enhance product aesthetics and functionality.
Product User Experience/Interface Designer at Phoenix Group UAE
December 1, 2024 - September 25, 2025
Led usability research & iterative testing, uncovering friction points & raising task-success rates by ≈25%, directly lifting engagement for Phoenix’s e-commerce & mining-pool platforms. Revamped the overall UI, built a design system with WCAG-compliant components, and introduced a sprint workflow reducing concept-to-prototype time by 25% and handoff delays by 20%.
Product User Experience/Interface Designer at Phoenix Group UAE
December 1, 2024 - September 25, 2025
Led and mentored a team of 3 product designers, coaching career growth and conducting regular design reviews, improving team delivery quality by 30%. Revamped the overall user interface, optimizing user journeys and usability across platforms. Directed continuous UX research and user-testing programs, uncovering actionable insights that increased user task completion rates by 25%. Collaborated with cross-functional teams to ensure design aligned with business goals and technical requirements. Introduced sprint workflow that cut concept-to-prototype time by 25% and reduced handoff delays by 20%. Delivered high-fidelity prototypes, wireframes, and visual assets to enhance product aesthetics and functionality.
Product User Experience/Interface Designer at Phoenix Group UAE
December 1, 2024 - September 25, 2025
Led usability research and iterative testing to uncover friction points and improve task success, boosting engagement for Phoenix’s e-commerce and mining-pool platforms. Revamped the overall UI, built a design system with WCAG-compliant components to improve consistency and reduce rework. Introduced sprint workflows that cut concept-to-prototype time and handoff delays, and delivered high-fidelity prototypes, wireframes, and visual assets.
Senior User Experience/Interface Designer at CureMD
January 31, 2024 - September 30, 2025
Treatment Plan: Streamlined treatment plan creation by 100% through drag-and-drop functionalities and pre-built workflows for providers. Referrals: Improved referral process by 95% with a new UI that facilitated easier selection of specialists and insurance verification.
Senior User Experience/Interface Designer at CureMD
January 31, 2024 - September 30, 2025
Streamlined treatment plan creation with drag-and-drop functionalities and pre-built workflows; improved referrals process by 95% with a redesigned UI; conducted usability testing to optimize provider workflows across the EHR suite.
Senior User Experience/Interface Designer at CureMD
January 31, 2024 - September 30, 2025
Treatment Plan: Streamlined treatment plan creation by 100% through drag-and-drop functionalities and pre-built workflows for providers. Referrals: Improved referral process by 95% with a new user interface that facilitated easier selection of specialists and insurance verification.
Senior User Experience/Interface Designer at CureMD
January 31, 2024 - September 30, 2025
Treatment Plan: Streamlined treatment plan creation by 100% through drag-and-drop functionalities and pre-built workflows for providers. Referrals: Improved referral process by 95% with a new user interface that facilitated easier selection of specialists and insurance verification. Led end-to-end usability testing to simplify complex medical workflows, cutting task time by ≈20% and improving provider efficiency and patient experience. Worked on end-to-end UX improvements across healthcare workflows for thousands of daily active users.
Senior User Experience/Interface Designer at CureMD
January 31, 2024 - September 30, 2025
Treatment Plan: Streamlined treatment plan creation by 100% through drag-and-drop functionalities and pre-built workflows for providers. Referrals: Improved referral process by 95% with a new UI that facilitated easier selection of specialists and insurance verification. Conducted end-to-end usability testing to simplify complex medical workflows, cutting task time by ≈20%, and improved scalability for thousands of daily users.
Senior User Experience/Interface Designer at CureMD
January 31, 2024 - September 30, 2025
Treatment Plan: Streamlined treatment plan creation by 100% through drag-and-drop functionalities and pre-built workflows for providers. Referrals: Improved referral process by 95% with a new UI that facilitated easier selection of specialists and insurance verification. LEAP: Designed AI-powered patient chat and texting features for health management. Conducted end-to-end usability testing to simplify complex medical workflows, reducing task time for key actions by ~20% and improving provider efficiency and patient experience. Collaborated with cross-functional teams to deliver information architecture and user flows scalable to thousands of daily users worldwide.
Senior UX/UI Designer at CureMD
January 31, 2024 - September 25, 2025
Expanded design leadership across multiple CureMD modules, driving user-centered improvements and contributing to a broader UX strategy. Initiatives included LEAP health platform enhancements, AI-assisted patient communication features, and end-to-end usability testing to reduce task time and improve provider efficiency.
Senior User Experience/Interface Designer at CureMD
January 31, 2024 - July 23, 2025
Streamlined treatment plan creation and referral processes by designing drag-and-drop functionalities, pre-built workflows, and improved UI for healthcare providers. Led product design for in-house applicant tracking system, reducing recruitment costs. Designed telehealth platform features such as digital check-in, appointment scheduling, and AI-powered patient chat to enhance provider workflows and patient engagement.
Senior User Experience / Interface Designer at CureMD
January 1, 2024 - September 30, 2025
Led end-to-end UX/UI design improvements for CureMD's platform, auditing the fintech/healthcare UI to identify UX gaps, improving conversion and trust, and streamlining key flows. Delivered high-fidelity prototypes and visual assets, collaborated with cross-functional teams including developers and product managers, and maintained UX consistency across web and mobile touchpoints.
Senior User Experience/Interface Designer at CureMD
January 1, 2024 - September 30, 2025
Treatment Plan: Streamlined treatment plan creation by 100% through drag-and-drop functionalities and pre-built workflows for providers. Referrals: Improved referral process by 95% with a new UI that facilitated easier selection of specialists and insurance verification. Ran end-to-end usability testing to simplify complex medical workflows, improving provider efficiency and patient experience. Led the design of information architecture and scalable flows for thousands of daily active users; ensured compliance and secure data handling.
Senior User Experience/Interface Designer at CureMD
January 1, 2024 - September 25, 2025
Led UX design across CureMD's EHR suite, including Treatment Plans and Referrals. Implemented drag-and-drop workflows and pre-built templates to streamline plan creation by 100% and improve specialist/referral workflows by 95%. Ran end-to-end usability testing to simplify complex medical tasks for thousands of daily users, delivering scalable IA and improved accessibility.
Senior User Experience / Interface Designer at CureMD
January 1, 2024 - September 25, 2025
Treatment plan creation streamlined by 100% through drag-and-drop workflows for providers. Improved referral process by 95% with a new UI that facilitated easier selection of specialists and insurance verification. Delivered a mobile-first, responsive UX with a focus on clarity and task completion.
Senior User Experience/Interface Designer at CureMD
January 1, 2024 - September 25, 2025
Treatment Plan: Streamlined treatment plan creation by 100% through drag-and-drop functionalities and pre-built workflows for providers. Referrals: Improved referral process by 95% with a new user interface that facilitated easier selection of specialists and insurance verification.
Senior User Experience/Interface Designer at CureMD
January 1, 2024 - September 25, 2025
Treatment plans streamlined by 100% through drag-and-drop and reusable workflows. Referrals process improved by 95% with a new UI enabling easier specialist selection and insurance verification. Designed a mobile-first UX with focus on onboarding, efficiency, and scalable information architecture for a global health SaaS platform.
Senior UX/UI Designer at MZ Byte
August 31, 2021 - September 30, 2025
Designed user interfaces and experiences for a variety of client projects across diverse industries (staff management system, social apps, e-commerce). Led initiatives such as Provider Notes Module (100% note-taking efficiency with auto templates), SmartRecruit ATS enhancements, and LEAP telehealth experiences, introducing AI-powered patient chat and messaging features to improve engagement and outcomes. Drove end-to-end usability testing to simplify complex medical workflows, reducing task time and improving clinician and patient experience.
Senior UX/UI Designer at MZ Byte
August 31, 2021 - September 30, 2025
Designed user interfaces and experiences for diverse client projects, leading UX research, wireframes and prototypes, and contributing to end-to-end design delivery for multiple products including note-taking and workflow features.
Senior UX/UI Designer at MZ Byte
August 31, 2021 - September 30, 2025
Designed user interfaces and experiences for a variety of client projects across industries (staff management system, social apps, e-commerce). Collaborated closely with clients to understand their needs and translate them into user-centered design solutions using design thinking, wireframes, prototypes, and usability testing.
Senior UX/UI Designer at MZ Byte
August 31, 2021 - September 30, 2025
Designed user interfaces and experiences for client projects across diverse industries (staff management, social apps, e-commerce). Led competition analysis and contributed to product design for multiple features, including Provider Notes Module (increasing note-taking efficiency through templates) and leadership for CureMD's ATS and LEAP Health features, including AI-powered patient chat and telehealth improvements. Conducted usability testing to simplify medical workflows, reducing task time by ≈20% and supporting thousands of daily users.
UX/UI Designer at MZ Byte
August 31, 2021 - September 30, 2025
Designed user interfaces and experiences for diverse client projects (staff management systems, social apps, e-commerce). Led initiatives such as SR CureMD’s in-house applicant tracking system (ATS), LEAP Health features, and other health-tech solutions. Conducted end-to-end usability testing and influenced information architecture to scale to thousands of daily active users.
Senior User Experience/Interface Designer at CureMD
August 31, 2021 - September 25, 2025
Led UX design for CureMD workflows, including treatment plans with drag-and-drop functionality and pre-built provider workflows; redesigned referrals UI to simplify specialist selection and insurance verification, improving efficiency and user satisfaction.
Senior UX/UI Designer at MZ Byte
August 31, 2021 - September 25, 2025
Designed user interfaces and user experiences for a variety of client projects across diverse industries (e.g., staff management system, social apps, e-commerce).
Senior UX/UI Designer at MZ Byte
August 31, 2021 - July 23, 2025
Designed UIs and UXs for various client projects including staff management, social apps, and e-commerce. Collaborated closely with clients to deliver user-centered solutions using design thinking methodologies including user research, wireframes, and prototypes.
Senior UX/UI Designer at MZ Byte
August 1, 2021 - September 30, 2025
Designed user interfaces and experiences for a variety of client projects across diverse industries (e.g., staff management systems, social apps, e-commerce). Collaborated closely with clients to understand needs and translate them into user-centered design solutions. Used design thinking methodologies to conduct user research, create wireframes and prototypes, and ensure successful project delivery.
Senior UX/UI Designer at MZ Byte
August 1, 2021 - September 30, 2025
Designed user interfaces and experiences for diverse client projects (staff management system, social apps, e-commerce). Led end-to-end product design from concept to launch for in-house solutions, including notes and workflow enhancements (Provider Notes Module, SmartRecruit, LEAP). Conducted usability testing and iterative design to optimize workflows, resulting in improved efficiency and scalability for thousands of users.
Senior UX/UI Designer at MZ Byte
August 1, 2021 - September 25, 2025
Designed UI/UX for multiple client projects across diverse industries, aligning design strategy with client needs. Led product design for SR CureMD's ATS, enabling in-house hiring efficiency, and contributed to LEAP Health features including AI-powered patient communication and telehealth workflows. Conducted end-to-end usability testing to simplify complex healthcare workflows, reducing task time by ~20%.
Senior UX/UI Designer at MZ Byte
August 1, 2021 - September 25, 2025
Designed user interfaces and experiences for client projects across diverse industries (staff management system, social apps, e-commerce). Collaborated closely with clients to translate needs into user-centered design solutions; leveraged design thinking to conduct user research, create wireframes and prototypes, and ensure successful project delivery. Provider Notes Module: Increased note-taking efficiency by 100% through auto-populated templates of vitals and HPI modules. SmartRecruit: Led the product design team from concept to launch for SR CureMD's in-house applicant tracking system (ATS). LEAP: Designed features for a telehealth platform, digital check-in, and online appointment scheduling, including an AI-powered patient chat and messaging feature.
Senior UX/UI Designer at MZ Byte
August 1, 2021 - September 25, 2025
Designed UI/UX across client projects (staff management, social apps, e-commerce). Led design efforts to translate client needs into user-centered solutions and guided end-to-end usability testing to optimize workflows for thousands of daily users.
UX/UI Designer at Programmers Force
August 31, 2020 - September 30, 2025
Designed a clean and intuitive user interface for Shufti Pro, simplifying the KYC verification flow. Developed a new visual reporting dashboard for Stafftimer App, enabling teams to easily analyze time allocation and identify areas for productivity improvement.
UX/UI Designer at Programmers Force
August 31, 2020 - September 30, 2025
Designed a clean and intuitive user interface for Shufti Pro, simplifying the KYC verification flow. Developed a new visual reporting dashboard for Stafftimer App to help teams analyze time allocation and identify productivity improvements.
UX/UI Designer at Programmers Force
August 31, 2020 - September 30, 2025
Designed a clean and intuitive user interface for Shufti Pro, simplifying the KYC verification flow. Developed a new visual reporting dashboard for Stafftimer App, enabling teams to analyze time allocation and identify productivity improvements. Collaborated with clients to understand their needs and translate them into user-centered design solutions.
UX/UI Designer at Programmers Force
August 31, 2020 - September 30, 2025
Designed a clean and intuitive user interface for Shufti Pro, simplifying the KYC verification flow and enhancing user experience. Developed a new visual reporting dashboard for Stafftimer App, enabling teams to analyze time allocation and identify productivity improvements.
UX/UI Designer at Programmers Force
August 31, 2020 - September 30, 2025
Designed a clean and intuitive UI for Shufti Pro’s KYC verification flow and developed a new visual reporting dashboard for Stafftimer App.
Senior UX/UI Designer at Shufti Pro (Programmers Force)
August 31, 2020 - September 25, 2025
Designed a clean and intuitive user interface for Shufti Pro, simplifying the KYC verification flow and enhancing user experience. Developed a new visual reporting dashboard for Stafftimer App, enabling teams to easily analyze time allocation and identify areas for productivity improvement.
UX/UI Designer at Programmers Force
August 31, 2020 - July 23, 2025
Designed clean, intuitive UI for Shufti Pro simplifying KYC verification. Developed visual reporting dashboard for Stafftimer App to analyze team productivity and time allocation.
UX/UI Designer at Shufi Pro
August 1, 2020 - September 30, 2025
Designed a clean and intuitive user interface for Shufi Pro, simplifying the KYC verification flow and enhancing user experience. Developed a new visual reporting dashboard for Stafftime App, enabling teams to easily analyze time allocation and identify areas for productivity improvement.
UX/UI Designer at Programmers Force
August 1, 2020 - September 30, 2025
Designed clean, intuitive user interfaces for Shufti Pro KYC workflow; developed a visual reporting dashboard to help teams analyze time allocation and productivity. Focused on creating usable, accessible interfaces and improving overall user experience for diverse client projects.
UX/UI Designer at Shufti Pro
August 1, 2020 - September 25, 2025
Designed a clean and intuitive user interface for KYC verification flows and developed a new visual reporting dashboard for Stafftimer App, enabling teams to analyze time allocation and identify productivity improvements.
Full-time UX/UI Designer at Programmers Force
August 1, 2020 - September 25, 2025
Designed a clean and intuitive user interface for Shufi Pro, simplifying the KY verification flow and enhancing user experience. Developed a new visual reporting dashboard for Stafftimer App, enabling teams to easily analyze time allocation and identify areas for productivity improvement.
UX/UI Designer at Programmers Force
August 1, 2020 - September 25, 2025
Designed a clean and intuitive user interface for Shufti Pro, simplifying the KYC verification flow and enhancing user experience. Developed a new visual reporting dashboard for Stafftimer App, enabling teams to easily analyze time allocation and identify areas for productivity improvement.
UX/UI Designer at Programmers Force
August 1, 2020 - September 25, 2025
Designed clean, intuitive user interfaces for Shufti Pro KYC flows and a new visual dashboard for Stafftimer App to improve time-tracking analytics and productivity.

Education

Master at Lahore Leads University
August 1, 2020 - August 31, 2020
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 25, 2025
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 25, 2025
Master in Information Technology at Lahore Leads University
January 11, 2030 - August 1, 2020
Master's in Information Technology at Lahore Leads University
January 11, 2030 - August 1, 2020
Master in Information Technology at Lahore Leads University
January 11, 2030 - August 1, 2020
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 30, 2025
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 30, 2025
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 30, 2025
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 30, 2025
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 30, 2025
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 30, 2025
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 30, 2025
Master in Information Technology at Lahore Leads University
August 1, 2020 - September 30, 2025

Qualifications

Rising Star Innovation Award - Best UX Designer 2023
January 1, 2023 - September 25, 2025
Best Team Player
January 1, 2022 - September 25, 2025
Rising Star Innovation Award - Best UX Designer 2023
January 1, 2023 - September 25, 2025
Best Team Player
January 1, 2022 - September 25, 2025
Rising Star Innovation Award - Best UX Designer
January 1, 2023 - September 25, 2025
Best Team Player
January 1, 2022 - September 25, 2025
Rising Star Innovation Award - Best UX Designer 2023
January 1, 2023 - December 31, 2023
Best Team Player
January 1, 2022 - December 31, 2022
Rising Star Innovation Award - Best UX Designer 2023
January 1, 2023 - September 30, 2025
Best Team Player
January 1, 2022 - September 30, 2025
Rising Star Innovation Award - Best UX Designer 2023
January 1, 2023 - September 30, 2025
Best Team Player
January 1, 2022 - September 30, 2025
Rising Star Innovation Award - Best UX Designer 2023
January 1, 2023 - September 30, 2025
Best Team Player
January 1, 2022 - September 30, 2025
Rising Star Innovation Award - Best UX Designer 2023
January 1, 2023 - September 30, 2025
Best Team Player
January 1, 2022 - September 30, 2025
Rising Star Innovation Award - Best UX Designer
January 1, 2023 - September 30, 2025
Best Team Player, CureMD
January 1, 2022 - September 30, 2025
Rising Star Innovation Award - Best UX Designer 2023
January 11, 2030 - September 30, 2025
Best Team Player, CureMD 2022
January 11, 2030 - September 30, 2025
Rising Star Innovation Award - Best UX Designer 2023
January 1, 2023 - September 30, 2025
Best Team Player
January 1, 2022 - September 30, 2025

Industry Experience

Financial Services, Healthcare, Software & Internet, Retail, Transportation & Logistics, Professional Services, Media & Entertainment, Education, Other