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Marketing and social media–driven professional with strong adaptability, work ethic, and a continuous learning mindset. Experienced in leading social media and marketing content strategies across multiple brands. Skilled at planning conten schedules, content strategy and optimizing social ads performance while monitoring engagement and growth targets. Known for creating consistent, audience-focused content and improving campaign outcomes.…Marketing and social media–driven professional with strong adaptability, work ethic, and a continuous learning mindset. Experienced in leading social media and marketing content strategies across multiple brands. Skilled at planning conten schedules, content strategy and optimizing social ads performance while monitoring engagement and growth targets. Known for creating consistent, audience-focused content and improving campaign outcomes.

Fazria Aulia Putri

Digital Marketer, Content Strategist, Content Creator, +2

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Marketing and social media–driven professional with strong adaptability, work ethic, and a continuous learning mindset. Experienced in leading social media and marketing content strategies across multiple brands. Skilled at planning conten schedules, content strategy and optimizing social ads performance while monitoring engagement and growth targets. Known for creating consistent, audience-focused content and improving campaign outcomes.…Marketing and social media–driven professional with strong adaptability, work ethic, and a continuous learning mindset. Experienced in leading social media and marketing content strategies across multiple brands. Skilled at planning conten schedules, content strategy and optimizing social ads performance while monitoring engagement and growth targets. Known for creating consistent, audience-focused content and improving campaign outcomes.

Available to hire

Marketing and social media–driven professional with strong adaptability, work ethic, and a continuous learning mindset. Experienced in leading social media and marketing content strategies across multiple brands.

Skilled at planning conten schedules, content strategy and optimizing social ads performance while monitoring engagement and growth targets. Known for creating consistent, audience-focused content and improving campaign outcomes.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Content Strategist Lead at PT Gondowangi Tradisional Kosmetika

February 1, 2026 - Present

Lead and manage content production quality and effectiveness, ensuring alignment with brand guidelines. Oversee content previews, daily posting schedules, and SKU-based product distribution across accounts. Monitor daily and weekly performance and drive team improvements to meet content targets while maintaining consistency.

Kampus Mengajar Batch 7 (Program participant) at Kampus Merdeka

February 1, 2024 - June 1, 2024

Developed 15 work programs to support student goals in literacy and numeracy. Assisted learning across elementary classes, created 3 teaching materials in one week, and applied them directly to students.

Part-time Digital Marketing at Sambal Tembikar Pak Wika

October 1, 2023 - April 1, 2024

Created social media marketing content to increase Instagram engagement by 17k in one month. Generated 100+ new customers in 2 months through content and KOL collaborations. Listed and managed 100+ KOLs across foodies and lifestyle personas (mostly mega/macro/micro) on TikTok and Instagram.

Content Creator (Full-time) at House of Tjihapit

June 1, 2023 - September 1, 2023

Researched content ideas aligned to the target audience. Produced 3–4 pieces of content per week for TikTok and Instagram. Coordinated KOL discovery and maintained a list of 100+ KOLs (foodies and lifestyle personas across mega/macro/micro tiers) mainly for TikTok and Instagram.

Full-time Digital Marketing at Amaya Beauty & Wellness Salon

March 1, 2023 - February 1, 2026

Created marketing content for social media, increasing Instagram engagement by 300k in one month. Attracted 1,000+ new customers within 3 months using social media content and KOL assets. Curated and managed 100+ KOLs across beauty and lifestyle personas (mostly mega/macro/micro) on TikTok and Instagram. Managed online marketing via TikTok and Instagram social ads and improved customer satisfaction up to 80%.

Freelance Content Creator

June 1, 2020 - Present

Collaborate with 200+ brands across Bandung, especially places and foods. Develop a weekly content strategy (3–4 pieces) based on audience targeting, upload schedules, and appropriate hashtags.

Owner at Small Business "Jajan Cimoy"

April 1, 2020 - June 1, 2023

Led and organized the business for 3 years. Managed customer satisfaction with an average of 100+ orders per month. Handled social media management and collaborated with KOLs.