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I lead strategic projects and programs with over 9 years of professional experience, including 7 years specializing in Project and Program Management, transforming business challenges into measurable results. I excel at leading complex digital transformation initiatives, system integrations, and multi-stakeholder programs, bringing a structured methodology that connects corporate strategy with operational execution. My ability to align cross-functional teams in startups and large organizations enables me to guarantee efficient delivery that generates real business value.…I lead strategic projects and programs with over 9 years of professional experience, including 7 years specializing in Project and Program Management, transforming business challenges into measurable results. I excel at leading complex digital transformation initiatives, system integrations, and multi-stakeholder programs, bringing a structured methodology that connects corporate strategy with operational execution. My ability to align cross-functional teams in startups and large organizations enables me to guarantee efficient delivery that generates real business value.

Florina Mahalean

Project Manager, Data Analyst, Product Designer, +7

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I lead strategic projects and programs with over 9 years of professional experience, including 7 years specializing in Project and Program Management, transforming business challenges into measurable results. I excel at leading complex digital transformation initiatives, system integrations, and multi-stakeholder programs, bringing a structured methodology that connects corporate strategy with operational execution. My ability to align cross-functional teams in startups and large organizations enables me to guarantee efficient delivery that generates real business value.…I lead strategic projects and programs with over 9 years of professional experience, including 7 years specializing in Project and Program Management, transforming business challenges into measurable results. I excel at leading complex digital transformation initiatives, system integrations, and multi-stakeholder programs, bringing a structured methodology that connects corporate strategy with operational execution. My ability to align cross-functional teams in startups and large organizations enables me to guarantee efficient delivery that generates real business value.

Available to hire

I lead strategic projects and programs with over 9 years of professional experience, including 7 years specializing in Project and Program Management, transforming business challenges into measurable results.

I excel at leading complex digital transformation initiatives, system integrations, and multi-stakeholder programs, bringing a structured methodology that connects corporate strategy with operational execution. My ability to align cross-functional teams in startups and large organizations enables me to guarantee efficient delivery that generates real business value.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

Romanian, Moldavian, Moldovan

Fluent

English

Fluent

French

Advanced

Work Experience

Consultant — Project Manager & Digital Transformation at Velara Brands

January 1, 2025 - Present

Built and managed an acquisition pipeline of 50+ opportunities, securing 10 NDAs, and coordinating with founders, investors and advisors. Led cross-functional workstreams in M&A integration and strategic projects to align on strategy, governance and value realization.

Technical Project Manager at Havaianas (Global Fashion Retail)

January 1, 2024 - December 1, 2024

Led SAP S/4HANA implementation and migration from on-premise systems to SaaS across retail and supply-chain operations. Coordinated cross-functional teams and external vendors across Europe; developed project plans, managed risks and budgets; delivered user training; led migration of a business-critical solution to a public cloud SaaS model using Azure and AWS.

Project Management & Corporate Development at Tentamus Group (International Chemical Group)

March 1, 2018 - October 1, 2023

Managed transformation and operational projects across multiple business units with budgets €100K–€1.4M. Led 6 company acquisitions in Spain and Portugal, supporting €20M+ investment initiatives and post-merger integration. Implemented group-wide systems and processes, driving standardisation and improved data visibility. Developed and scaled PMO best practices across business units, enhancing project delivery consistency and cross-functional alignment.

Web Data Analyst & Marketing at 1 Magical Marketing Tour SL

September 1, 2017 - February 1, 2018

Analyzed digital strategies and web performance for high-profile national and international clients, including COPE, Andbank, Henkel, and Cosentino; produced regular performance reports and supported market research to improve customer experience and service delivery.

Technical Project Manager (Hybrid) at Havaianas (Global Fashion Retail)

January 1, 2024 - December 31, 2024

Led SAP S/4HANA implementation and migration from on-premise systems to cloud SaaS solutions across retail and supply chain. Coordinated multi-country, cross-functional teams and external partners including GXO, Deloitte, and tech vendors to ensure collaboration and timely issue resolution. Managed complex system integrations involving SAP, Salesforce Commerce Cloud, POS tools, and migration to public cloud platforms (Azure, AWS). Delivered comprehensive user training and ensured smooth go-live during high-pressure, multi-stakeholder projects.

Project Management & Corporate Development at Tentamus Group

March 1, 2018 - October 31, 2023

Directed transformation and operational projects with budgets ranging from€100K to€1.4M, driving digital adoption and process standardization. Led six acquisitions across Spain and Portugal, supporting€20M+ investments and orchestrating end-to-end post-merger IT, finance, and HR integration. Developed and scaled PMO best practices, harmonizing workflows, reporting, and cross-functional collaboration to enhance project delivery consistency. Acted as key liaison between IT and business units to achieve strategic alignment and operational improvements.

Web Data Analyst & Marketing at Magical Marketing Tour SL

May 1, 2017 - February 28, 2018

Analyzed digital marketing strategies and web performance for high-profile clients using Google Analytics and Google Ads. Delivered market research and performance reports that enhanced customer experience and campaign effectiveness.

Operational & Project Management Partner at Sigmine.io (Informal collaboration)

January 1, 2024 - December 31, 2025

Supported a crypto investment platform startup by structuring the product roadmap, development plans, deliverables, and market research. Guided the design of a tiered investment system unlocking exclusive features and maximizing investor commissions paid transparently in USDT or SigMine tokens. Helped implement a utility token ecosystem to power the platform and provide additional investor benefits.