Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Frederick Reyes, a results-driven WordPress developer and SEO specialist focused on helping Australian clients in healthcare, aged care, and community services grow organically. I love turning data into growth, optimizing sites for performance, and delivering measurable improvements in lead generation. I build and maintain fast, user-friendly WordPress websites using Elementor, ACF, and custom post types, with a strong emphasis on technical SEO, UX, and scalable content. When I’m not coding, I collaborate with designers, marketers, and clients to turn ideas into polished digital experiences.…Hi, I’m Frederick Reyes, a results-driven WordPress developer and SEO specialist focused on helping Australian clients in healthcare, aged care, and community services grow organically. I love turning data into growth, optimizing sites for performance, and delivering measurable improvements in lead generation. I build and maintain fast, user-friendly WordPress websites using Elementor, ACF, and custom post types, with a strong emphasis on technical SEO, UX, and scalable content. When I’m not coding, I collaborate with designers, marketers, and clients to turn ideas into polished digital experiences.

Frederick Reyes

Web Designer, Front-End Developer, SEO Expert





Hi, I’m Frederick Reyes, a results-driven WordPress developer and SEO specialist focused on helping Australian clients in healthcare, aged care, and community services grow organically. I love turning data into growth, optimizing sites for performance, and delivering measurable improvements in lead generation. I build and maintain fast, user-friendly WordPress websites using Elementor, ACF, and custom post types, with a strong emphasis on technical SEO, UX, and scalable content. When I’m not coding, I collaborate with designers, marketers, and clients to turn ideas into polished digital experiences.…Hi, I’m Frederick Reyes, a results-driven WordPress developer and SEO specialist focused on helping Australian clients in healthcare, aged care, and community services grow organically. I love turning data into growth, optimizing sites for performance, and delivering measurable improvements in lead generation. I build and maintain fast, user-friendly WordPress websites using Elementor, ACF, and custom post types, with a strong emphasis on technical SEO, UX, and scalable content. When I’m not coding, I collaborate with designers, marketers, and clients to turn ideas into polished digital experiences.

Available to hire

Hi, I’m Frederick Reyes, a results-driven WordPress developer and SEO specialist focused on helping Australian clients in healthcare, aged care, and community services grow organically. I love turning data into growth, optimizing sites for performance, and delivering measurable improvements in lead generation.

I build and maintain fast, user-friendly WordPress websites using Elementor, ACF, and custom post types, with a strong emphasis on technical SEO, UX, and scalable content. When I’m not coding, I collaborate with designers, marketers, and clients to turn ideas into polished digital experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Freelance Graphic Designer | WordPress Developer at Self-employed

June 1, 2012 - Present

Built and maintained WordPress websites for clients in the NDIS, allied health, and service sectors. Implemented structured content using ACF and custom post types. Improved keyword rankings and organic leads through technical SEO and site optimization. Enhanced site speed and Core Web Vitals through caching and performance refinements. Managed updates, backups, security, and ongoing troubleshooting. Reduced page load times and improved performance scores across multiple sites. Supported lead generation improvements through UX and SEO refinements.

WordPress Developer & Web Site Manager at Department of Information and Communications Technology

November 1, 2021 - May 31, 2022

Implemented structured content using ACF and custom post types; maintained the Department’s WordPress websites; led site updates, security, and performance improvements.

Digital Media & Website Manager | Virtual Assistant at HBBA Accounting

August 1, 2023 - November 30, 2023

Managed and maintained the company’s WordPress website; updated product listings; improved layout structure and user experience; collaborated with marketing to support online presence.

WordPress Developer & Website Manager at McAsia Food Trade Corp.

February 1, 2023 - March 31, 2024

Managed and updated website content; developed WordPress solutions; coordinated product listings and SEO enhancements to support online sales.

Installation Technician at Hi-AutoOnline Helper

May 1, 2022 - January 31, 2023

Developed dynamic WordPress websites using Elementor; focused on seamless design integration and plugin setup; supported deployment and troubleshooting.

WordPress Developer & Website Manager at SocialCode Digital Marketing Agency

March 1, 2024 - July 31, 2024

Built and maintained WordPress websites, updated product listings, and improved site layout and user experience; coordinated with design and marketing teams to meet campaign goals.