Hi, I'm Franz Cecilio B., a results-driven marketing specialist with 1+ years of experience helping brands grow by keeping CRMs organized and their digital presence sharp through video editing and data-driven ad campaigns. I thrive in cross-functional teams and excel at optimizing lead funnels, improving conversion rates, and delivering measurable results. My toolkit includes CRM management, paid social and advertising, video editing, graphic design, and data analysis to craft engaging campaigns that connect with audiences and drive sales.

Franz Cecilio B.

Hi, I'm Franz Cecilio B., a results-driven marketing specialist with 1+ years of experience helping brands grow by keeping CRMs organized and their digital presence sharp through video editing and data-driven ad campaigns. I thrive in cross-functional teams and excel at optimizing lead funnels, improving conversion rates, and delivering measurable results. My toolkit includes CRM management, paid social and advertising, video editing, graphic design, and data analysis to craft engaging campaigns that connect with audiences and drive sales.

Available to hire

Hi, I’m Franz Cecilio B., a results-driven marketing specialist with 1+ years of experience helping brands grow by keeping CRMs organized and their digital presence sharp through video editing and data-driven ad campaigns. I thrive in cross-functional teams and excel at optimizing lead funnels, improving conversion rates, and delivering measurable results. My toolkit includes CRM management, paid social and advertising, video editing, graphic design, and data analysis to craft engaging campaigns that connect with audiences and drive sales.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced

Work Experience

Marketing Assistant at Simply Wealth Group Pty Ltd
August 1, 2024 - Present
Orchestrated a high-performance paid advertising strategy that reduced Cost Per Result (CPR) by 47.5%, driving the acquisition cost down from $31.00 to $16.25. Scaled social media presence and brand loyalty through a consistent multi-channel engagement strategy, resulting in a significant increase in follower growth and direct client interactions. Delivered a 40% increase in total sales by optimizing lead generation funnels to prioritize high-quality prospects and improve conversion rates. Conceptualized and deployed a comprehensive call monitoring and feedback framework, improving service standards and ensuring 100% adherence to internal communication protocols.

Education

Bachelor of Science in Civil Engineering at Visayas State University
August 1, 2018 - March 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Other