Hi, I'm Franziska Harley. I'm a video editor and social media designer with five years of experience creating short-form videos and graphics for Instagram and TikTok. I’m a native German speaker with a broadcasting background, skilled at translating creative briefs and brand guidelines into engaging content with clear flow and accuracy. I’m proficient in Adobe Creative Suite and accustomed to structured workflows, fast turnarounds, and consistent output.

Franziska Harley

Hi, I'm Franziska Harley. I'm a video editor and social media designer with five years of experience creating short-form videos and graphics for Instagram and TikTok. I’m a native German speaker with a broadcasting background, skilled at translating creative briefs and brand guidelines into engaging content with clear flow and accuracy. I’m proficient in Adobe Creative Suite and accustomed to structured workflows, fast turnarounds, and consistent output.

Available to hire

Hi, I’m Franziska Harley. I’m a video editor and social media designer with five years of experience creating short-form videos and graphics for Instagram and TikTok.

I’m a native German speaker with a broadcasting background, skilled at translating creative briefs and brand guidelines into engaging content with clear flow and accuracy. I’m proficient in Adobe Creative Suite and accustomed to structured workflows, fast turnarounds, and consistent output.

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Language

English
Fluent
German
Fluent
Spanish; Castilian
Beginner
Turkish
Beginner

Work Experience

Social Media Designer at WDR (German Public Broadcaster) – Cologne, Germany
March 1, 2021 - Present
Transformed creative briefs into Instagram and TikTok posts for kugelzwei, blending brand standards with a unique creative voice. Produced short-form videos, animations, and illustrations to bring journalistic stories to life, while maintaining a consistent tone and visual style across content and meeting publishing deadlines. Researched and applied social media trends to ensure relevance and audience growth.
Digital Content Manager at WDR (German Public Broadcaster) – Cologne, Germany
August 1, 2016 - February 1, 2021
Managed website and streaming platform content for WDR consumer shows. Updated website content in line with air times, encoded and uploaded videos to the streaming platform, ensured accurate display of video and website content at scheduled times, handled viewer inquiries, and edited short videos and graphics for social media accounts associated with consumer shows.
Social Media Designer at Field Media UG – Cologne, Germany
July 1, 2021 - September 1, 2021
Project: Social media coverage for Phoenix (German public broadcaster) during the German federal election 2021. Created and uploaded daily social content, conceptualized formats like daily vlogs and quotes, and produced infographics, short videos, stories, and election forecasts for Instagram. Coordinated content planning with the agency and broadcaster editors.
Video Editor and Social Media Designer at German Public Broadcaster WDR
March 1, 2021 - Present
Responsible for designing social media content for the “kugelzwei” brand, transforming creative briefs into Instagram and TikTok posts that blend brand standards with a unique creative voice. Produce short-form videos, animations, and illustrations that bring journalistic stories to life. Maintain a consistent tone and visual style across all content while meeting publishing deadlines. Research and apply social media trends to ensure relevance and audience growth.
Digital Content Manager at German Public Broadcaster WDR
August 1, 2016 - February 28, 2021
Managed content on the WDR website and streaming platform. Updated website content for all WDR consumer shows in line with air times. Encoded and uploaded videos of recorded shows to the WDR streaming platform. Ensured accurate display of video and website content at scheduled times. Handled incoming viewer inquiries. Edited short videos and created graphics for the social media accounts of consumer shows.
Social Media Designer at Field Media UG
July 1, 2021 - September 30, 2021
Project: Social media coverage for Phoenix (German public broadcaster) following six voters of the major political parties before the German federal election in 2021. Created daily social media content for the project, conceptualized different formats from daily vlogs and quotes from protagonists, produced infographics, short videos, stories, and election forecasts for Instagram. Coordinated with the agency and editors from the broadcaster to plan content.

Education

Bachelor of Arts in Media Studies and Media Economics at University of Cologne, Germany
September 30, 2018
Master of Arts in Media Studies and Media Economics at University of Cologne, Germany
December 31, 2023
M.A. in Media Studies at University of Cologne
January 11, 2030 - January 1, 2025
B.A. in Media Studies at University of Cologne
January 11, 2030 - January 1, 2018
B.A. in Media Studies at University of Cologne, Germany
January 11, 2030 - January 1, 2018
M.A. in Media Studies at University of Cologne, Germany
January 11, 2030 - January 24, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet