I am a dedicated communication professional with a strong background in project management, media relations, and educational initiatives. I have effectively led various campaigns and events, and honed my ability to merge creative vision with strategic planning. Collaborative approach and commitment to excellence have consistently resulted in outcomes across diverse projects. I thrive in collaborative environments and am passionate about crafting impactful communication strategies that connect organizations with audiences and drive meaningful engagement.

Marie Fraulein Rojas

I am a dedicated communication professional with a strong background in project management, media relations, and educational initiatives. I have effectively led various campaigns and events, and honed my ability to merge creative vision with strategic planning. Collaborative approach and commitment to excellence have consistently resulted in outcomes across diverse projects. I thrive in collaborative environments and am passionate about crafting impactful communication strategies that connect organizations with audiences and drive meaningful engagement.

Available to hire

I am a dedicated communication professional with a strong background in project management, media relations, and educational initiatives. I have effectively led various campaigns and events, and honed my ability to merge creative vision with strategic planning. Collaborative approach and commitment to excellence have consistently resulted in outcomes across diverse projects.

I thrive in collaborative environments and am passionate about crafting impactful communication strategies that connect organizations with audiences and drive meaningful engagement.

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Experience Level

Intermediate

Language

English
Fluent
French
Intermediate

Work Experience

Founder, Lead Designer at HypeUp Creatives
December 1, 2025 - Present
Led the creative direction, publicity, and branding of this creative agency, establishing its identity and market positioning. Designed and structured service packages, clearly defining value propositions and client benefits. Spearheaded the agency’s flagship project: full-scale branding, publicity, and marketing for the IJA Grand Alumni Homecoming. Produced high-impact promotional campaigns that supported ticket sales and expanded audience reach. Elevated client social media engagement by 70% through strategic content planning and execution. Edited and produced all event video content and publicity materials, ensuring cohesive and professional brand storytelling across platforms. Collaborated closely with clients on logistics, execution plans, and post-event deliverables. Directed on-site operations as Technical Director and Stage Manager. Demonstrated exceptional leadership, communication, conflict resolution, crisis management and multi-tasking skills in a high-pressure live event
PR & Marketing Intern at The Sandbox Collective
June 1, 2025 - August 1, 2025
Assisted in logistics for media shoots, live guesting, and press conferences, supporting actors, media partners, and staff. Monitored online and social media coverage of major shows, updated media trackers, and wrote engagement captions. Drafted and finalized MOAs and PR materials including press releases, social captions, FAQs, and press conference script for Side Show: The Musical. Organized Side Show press conference and hosting guests (TV 5, NET25, KADA Umaga) through logistics, live updates, actor assistance, and documentation. Facilitated media partnerships and outreach to schools, businesses, and media organizations. Analyzed press coverage to provide insights for future PR strategies and campaign effectiveness. Served as front-of-house coordinating with VIP guests and media partners during production, assisting sponsors and arts patrons.
Music Marketing Intern at Off The Record
July 1, 2025 - August 1, 2025
Drafted RSVP invitation emails to media partners for the debut album launch of NEW LORE. Led registration and merch booth operations for gigs, ensuring smooth entry and sales. Documented events through photos and videos for publicity and archival purposes. Welcomed and assisted guests, media representatives, VIPs, and performers during shows. Organized event logistics, coordinating materials, schedules, and on-site requirements.
Artist, Publicist, & Social Media Manager (Part-time) at ANEKA (OPM Band)
March 1, 2024 - Present
Conceived and designed publicity materials for the band’s social media campaigns while performing as the bassist. Contributed to a 60% increase in Facebook followers through strategic content planning and engagement. Spearheaded the band's official branding including logo design and visual identity. Initiated and managed the band's YouTube vlogging channel, overseeing production and editing of all published videos. Developed and implemented a structured content release timetable to optimize audience reach and engagement. Partnered with media companies and music agencies to promote the band through coordinated media releases and collaborative marketing. Coordinated with VIP guests and media partners during production days and assisted sponsors and arts patrons.
Teaching Partner (Part-time) at ARALIN INC.
November 1, 2024 - August 31, 2025
Facilitated engaging interactive sessions for elementary students focusing on English, Filipino, and Social Studies. Authored a script for the English Module podcast for Aralin Online. Coordinated with parents to address concerns, provide updates, and ensure alignment on teaching goals and materials. Designed customized teaching materials and lesson plans catering to diverse learning styles to create an inclusive learning environment. Gained experience in time management, communication, and problem-solving while balancing needs of students and parents effectively.
Co-Head, Marketing Department at Isko't Iska 2024
September 1, 2024 - December 31, 2024
Led monitoring of official marketing and sponsorship emails and ensured client and partner accommodations. Organized the committee's work-flow calendar. Authored partnership proposal letters with packages and 47-year legacy as a major theatre production at UPLB. Built partnerships within the university and nationwide, increasing Isko't Iska reach by 40% year-over-year. Coordinated with media outlets for live coverage (When in Manila, Philippine Daily Inquirer, UPLB Perspective, Explain PH, etc.). Monitored progress of the marketing committee, assigning point-person roles for organizations.
Staff, The Rhetoricians at UPLB Speech Communication Organization
August 1, 2023 - June 30, 2024
Administered the organization’s official document formats for correspondence. Streamlined enrollment essentials for BA Communications students, including Enrollment Starter Pack, Pre-Registration Help line, Updated BAC Curriculum Guidance, and contact information for all UPLB professors. Coordinated with professionals in public speaking and rhetoric to conduct seminars. Spearheaded the first five face-to-face workshops to foster member growth and identity alignment. Strengthened guidelines for speeches and transcribed meetings with the executive committee.
Event Head at Powerhouse 2024
August 1, 2024 - December 31, 2024
Led a comprehensive research project to assess digital engagement and media consumption habits of Filipino youth, focusing on perspectives on online voting systems. Conceptualized the theme for PowerHouse 2024: 'The Power of Voices in the Digital Age.' Organized the public forum and event program with keynote speeches, panel discussions, and interactive sessions. Oversaw multi-specialized committees—finance, logistics, stage management, marketing, and sponsorship—to ensure the event's quality and feasibility. Collaborated with prominent figures in the field of communication to deliver talks at the event.

Education

BA Communications Arts, Major in Speech Communication at University of the Philippines Los Baños
September 1, 2022 - July 1, 2026

Qualifications

Phi Kappa Phi Honor Society – Nominee
January 11, 2030 - April 11, 2026
Top 5 Finalist, PR SP Student Grand Prix: Going UP PR Campaign
January 11, 2030 - April 11, 2026

Industry Experience

Education, Media & Entertainment, Professional Services, Travel & Hospitality