Available to hire
Hi, I’m Fathan Rafily H, a Graphic Designer with 3 years of professional experience delivering visually compelling solutions for digital and print media. I specialize in branding, social media content, logo design, and promotional materials for online and offline channels.
I translate concepts, data, and business objectives into clear, engaging visuals with close attention to detail. Proficient in the Adobe Creative Suite and comfortable leveraging AI tools such as ChatGPT, Midjourney, Firefly, Sora, Gemini, Veo, and Dreamina to enhance ideation, asset generation, and creative efficiency. I’m known for adaptability and strong performance in fast-paced environments while continuously evolving my creative and technical skills.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Advanced
Indonesian
Fluent
Malay
Advanced
Work Experience
Graphic Designer at PT DATA NUSANTARA ADHIKARYA (Caliana Indonesia)
September 1, 2023 - PresentResponsible for creating visually consistent designs across multiple platforms, ensuring alignment with the brand’s identity and tone. Created over 500+ feed designs and creative thumbnails for reels and short-form video content. Developed motion graphics for company needs, enhancing engagement and branding. Built cohesive brand identity for major accounts Caliana Indonesia and LifeAtCaliana. Acted as on-screen creative talent in TikTok videos to boost reach and relatability. Captured and edited photo & video content for documentation and promotions. Designed office materials and templates for communications and high-impact presentations. Collaborated with the business team to achieve significant social media reach, and contributed to a successful Instagram feed revamp with positive client feedback.
Video Editor at Moka Media
September 30, 2022 - August 31, 2025Produced videos for digital promotional campaigns and visualized novel story fragments into engaging video content. Created motion graphics including interactive games, story-based animations, and motion logo animations aligned with the brand. Managed and analyzed Instagram insights to support data-driven content strategies. Consistently produced daily video content maintaining high creative output. Developed interactive mini-games and video quote content to boost audience engagement. Provided voice-overs for digital marketing and acted as a model promoting merchandise on Instagram.
Graphic Designer at Moka Media
September 30, 2022 - August 31, 2025Collaborated with the promotion team achieving sales of 2,500+ novel copies within 90 minutes during pre-order. Executed visually appealing social media content supporting digital promotions. Designed creative feed layouts, thumbnails, and motion graphics such as mini-games and fake chat animations. Produced Instagram feed content regularly, including core visual posts. Updated highlight icons to match brand colors. Recorded voice-overs and acted as an on-screen model, contributing to brand presence and audience engagement. Edited and color graded photo content to maintain visual feed direction.
Graphic Designer at Drone School
May 1, 2018 - August 31, 2025Created YouTube creative content designs and thumbnail designs. Managed and monitored YouTube insight development. Designed logos for YouTube channel branding.
Social Media Designer at Karang Taruna
August 1, 2022 - August 9, 2023Organized social media visuals and documentation: created twibon designs for
Instagram posts, banners for stage backdrops, profile photos for youth accounts, and photographed activities for event documentation (77th Indonesian Independence Day).
Witness at Committee of the Presidential General Election Commission - Jakarta, Indonesia
February 1, 2024 - PresentResponsible for counting votes for DPR, presidential, and vice presidential candidates; monitoring vote validity to prevent fraud; recording results and crosschecking selected outcomes.
Video Editor at Moka Media
November 1, 2021 - September 1, 2022Produced videos for digital promotional campaigns across various platforms. Visualized novel story fragments into engaging video content to enhance narrative appeal. Created motion graphics in the form of interactive games and story-based animations. Developed motion graphic assets to enhance marketing performance and audience engagement. Designed motion logo animations for Moka Media, aligned with the brand’s visual identity. Managed and analyzed Instagram insights to support data-driven content strategies. Consistently produced 1-2 video contents per day, maintaining high creative output and quality. Developed interactive mini-games to capture audience attention and boost Instagram engagement. Created video quote content to support the digital promotion of self-improvement books. Provided voice-overs to bring fictional characters to life as part of digital marketing initiatives. Participated as a model in Instagram content, promoting pre-order merchandise for novel book campaigns.
Graphic Designer at Moka Media
November 1, 2021 - September 1, 2022Collaborated with the promotion team to successfully sell 2,500+ copies of NotMe novels within 90 minutes during the pre-order campaign. Executed visually appealing social media content to support digital promotions. Designed creative feed layouts and thumbnail reels for Instagram content to boost audience engagement. Produced motion graphics for digital promotions, including interactive mini-games and fake chat animations. Designed and published Instagram feed content regularly, including three core visual posts per cycle. Created feed content tailored to self-improvement themes, ensuring message clarity and visual appeal. Updated Instagram highlight icons to align with the brand’s main corporate color palette. Recorded voice-overs for marketing promotions. Acted as an on-screen model for Instagram feed content, contributing to brand presence and audience engagement. Edited and applied color grading to photo content according to the visual direction of the feed.
Witness at Committee of the Presidential General Election Commission
February 1, 2024 - PresentResponsible for counting the votes for DPR, presidential, and vice presidential candidates. Responsible for monitoring the validity of votes to prevent fraud. Record the results of the voting. Crosscheck the results of the votes that have been selected.
Education
Bachelor Visual Communication Design at Universitas Paramadina - Jakarta, Indonesia
February 1, 2025 - February 17, 2027Diploma Visual Communication Design at Politeknik Negeri Media Kreatif - Jakarta, Indonesia
September 1, 2019 - October 4, 2022Diploma in Visual Communication Design at Politeknik Negeri Media Kreatif - Jakarta, Indonesia
September 1, 2019 - October 1, 2022Bachelor of Visual Communication Design at Universitas Paramadina
February 1, 2025 - March 3, 2026Qualifications
Wild Rift Community Logo Contest - 2nd Winner
January 1, 2023 - March 3, 2026Industry Experience
Education, Media & Entertainment, Government, Professional Services, Other, Software & Internet
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