Hi, I’m Muhamad Furqon Habibi, a Digital Marketing Specialist based in Jakarta with 3+ years of experience driving performance marketing for health care and beauty brands. I specialize in SEO/SEM growth and digital strategy to help clinics and brands achieve scalable growth. I build and optimize full-funnel acquisition strategies, analyze campaign performance, and align digital execution with business goals. I lead creative direction for social content and coordinate integrated campaigns across Meta, Google, and TikTok to deliver measurable results.…

Muhamad Furqon Habibi

Hi, I’m Muhamad Furqon Habibi, a Digital Marketing Specialist based in Jakarta with 3+ years of experience driving performance marketing for health care and beauty brands. I specialize in SEO/SEM growth and digital strategy to help clinics and brands achieve scalable growth. I build and optimize full-funnel acquisition strategies, analyze campaign performance, and align digital execution with business goals. I lead creative direction for social content and coordinate integrated campaigns across Meta, Google, and TikTok to deliver measurable results.…

Available to hire

Hi, I’m Muhamad Furqon Habibi, a Digital Marketing Specialist based in Jakarta with 3+ years of experience driving performance marketing for health care and beauty brands. I specialize in SEO/SEM growth and digital strategy to help clinics and brands achieve scalable growth.

I build and optimize full-funnel acquisition strategies, analyze campaign performance, and align digital execution with business goals. I lead creative direction for social content and coordinate integrated campaigns across Meta, Google, and TikTok to deliver measurable results.

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Skills

Experience Level

Google Ads
Expert
SEO
Expert
Facebook Ads
Expert

Language

English
Advanced
Turkish
Advanced

Work Experience

Digital Marketing Strategist at PT Kefir House Indonesia
July 1, 2025 - October 1, 2025
Executed integrated digital marketing strategies across paid channels (Meta, TikTok, Google). Led creative and social media operations to deliver engaging brand content across platforms. Developed and optimized SEM structure for clinic service categories. Built and managed the official company website, improving UX, SEO readiness, and lead-generation flow. Strengthened brand presence for Kefir Derma Express through targeted content direction and engagement optimization.
Digital Marketing Specialist at PT Mydents Medina Indonesia
July 1, 2023 - July 1, 2025
Increased organic traffic by 140% and brought 20+ keywords to Google Page 1 through end-to-end SEO implementation. Managed Google Ads campaigns generating 68,000+ clicks, 8.5–12% CTR, CPC Rp1,300–2,600, resulting in 8,400+ WhatsApp leads. Delivered 6,086 leads via Meta Ads with 2.28% average CTR and Rp15K CPL. Created single-image and video ad creatives for campaigns, improving video performance through CapCut. Led quarterly influencer marketing campaigns; created briefs, selected talents, and supervised KOL execution. Produced conversion-focused landing pages and optimized performance reporting.
Digital Marketing Specialist at IF A Indonesia
June 1, 2022 - July 1, 2023
Increased Instagram engagement rate by 3% and followers by 10% in 3 months. Delivered 18K impressions, 420 link clicks, and Rp214 CPC in 3 weeks via Meta Ads. Developed and maintained branded landing pages on WordPress.
Digital Marketing Specialist (Freelance) at PT Kreatif Loka Nusantara
March 1, 2023 - July 1, 2023
Achieved 23K impressions, 1.87% CTR, and 19 Shopee sales in 1 month. Boosted followers by 2K and content reach by 8K+ within 2 months. Led marketplace & ad strategy for Shopee Store and Instagram content.
E-Commerce & Digital Marketing at Various Projects: Dapur Kelinci, Hise Shop, Lookaftermi
February 1, 2021 - March 1, 2023
Delivered 130K+ video views and 2%+ CTR with Rp120 CPC in 7 days. Generated 70+ sales and 20K+ impressions from Shopee ads. Created brand-aligned content, tested ads, and improved store UX.

Education

B.A. in Islamic Economics at Institut PTIQ Jakarta
January 11, 2030 - February 6, 2026
Full-Stack Digital Marketing Bootcamp at Dibimbing.id
January 11, 2030 - February 6, 2026

Qualifications

Business English Certificate (Schoter, B2 Level)
January 11, 2030 - February 6, 2026

Industry Experience

Healthcare, Professional Services, Media & Entertainment
    paper Digital Marketing Portfolio
    Digital Marketing Specialist with 3+ years of experience driving performance marketing, SEO/SEM growth, and digital strategy for healthcare and beauty brands. Proven track record generating 14,000+ qualified leads and increasing organic traffic by 140% for a dental clinic through integrated SEO, Google Ads, and Meta Ads execution. Experienced in building SEM structures, optimizing websites, and leading creative direction for social media content. Skilled in developing full-funnel acquisition strategies, analyzing campaign performance, and aligning digital execution with business goals to support scalable growth.…