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Hey, I am a Senior Branding Designer with over 5 years of experience and I have been a huge fan of the creative energy. My experience is a mix of startup agility and senior level strategy. I was a founding member at Apollo One and Public Beta where I helped launch consumer brands like Hoppi Wipes and Alcean from the ground up. Those years taught me how to handle everything from social media campaigns to retail packaging while keeping the brand voice consistent. More recently at WolveWorks Agency and Azend Group I've been leading the branding and visual direction for major property developers such as ChinHin Property, Huayang, Aset Kayamas and EXSIM, etc. And creating comprehensive brand playbooks that ensure a cohesive look across all digital and print platforms. I bring a very modern and trend driven approach to my work. I have integrated AI tools like Midjourney and Gemini into my daily workflow to speed up the concepting phase and stay ahead of cultural trends. My background in illustration from Dasein Academy is also a major asset when it comes to creating custom merchandise and unique social content with my illustration skill. I'm also fully bilingual in English and Mandarin which helps me navigate different cultural contexts and collaborate effectively with a diverse team. With my international education from Ireland and my recognition by the 100 Archive I have a global perspective on what makes a brand successful. I'm excited about the opportunity to learn and experiment with the team. You can see my full portfolio here at: _Website not available. Sign in: https://www.twine.net/signup_ And I look forward to the possibility of chatting with you soon.…Hey, I am a Senior Branding Designer with over 5 years of experience and I have been a huge fan of the creative energy. My experience is a mix of startup agility and senior level strategy. I was a founding member at Apollo One and Public Beta where I helped launch consumer brands like Hoppi Wipes and Alcean from the ground up. Those years taught me how to handle everything from social media campaigns to retail packaging while keeping the brand voice consistent. More recently at WolveWorks Agency and Azend Group I've been leading the branding and visual direction for major property developers such as ChinHin Property, Huayang, Aset Kayamas and EXSIM, etc. And creating comprehensive brand playbooks that ensure a cohesive look across all digital and print platforms. I bring a very modern and trend driven approach to my work. I have integrated AI tools like Midjourney and Gemini into my daily workflow to speed up the concepting phase and stay ahead of cultural trends. My background in illustration from Dasein Academy is also a major asset when it comes to creating custom merchandise and unique social content with my illustration skill. I'm also fully bilingual in English and Mandarin which helps me navigate different cultural contexts and collaborate effectively with a diverse team. With my international education from Ireland and my recognition by the 100 Archive I have a global perspective on what makes a brand successful. I'm excited about the opportunity to learn and experiment with the team. You can see my full portfolio here at: _Website not available. Sign in: https://www.twine.net/signup_ And I look forward to the possibility of chatting with you soon.

Goh Ee Lee

Brand Designer, Graphic Designer, Illustrator, +2

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Hey, I am a Senior Branding Designer with over 5 years of experience and I have been a huge fan of the creative energy. My experience is a mix of startup agility and senior level strategy. I was a founding member at Apollo One and Public Beta where I helped launch consumer brands like Hoppi Wipes and Alcean from the ground up. Those years taught me how to handle everything from social media campaigns to retail packaging while keeping the brand voice consistent. More recently at WolveWorks Agency and Azend Group I've been leading the branding and visual direction for major property developers such as ChinHin Property, Huayang, Aset Kayamas and EXSIM, etc. And creating comprehensive brand playbooks that ensure a cohesive look across all digital and print platforms. I bring a very modern and trend driven approach to my work. I have integrated AI tools like Midjourney and Gemini into my daily workflow to speed up the concepting phase and stay ahead of cultural trends. My background in illustration from Dasein Academy is also a major asset when it comes to creating custom merchandise and unique social content with my illustration skill. I'm also fully bilingual in English and Mandarin which helps me navigate different cultural contexts and collaborate effectively with a diverse team. With my international education from Ireland and my recognition by the 100 Archive I have a global perspective on what makes a brand successful. I'm excited about the opportunity to learn and experiment with the team. You can see my full portfolio here at: _Website not available. Sign in: https://www.twine.net/signup_ And I look forward to the possibility of chatting with you soon.…Hey, I am a Senior Branding Designer with over 5 years of experience and I have been a huge fan of the creative energy. My experience is a mix of startup agility and senior level strategy. I was a founding member at Apollo One and Public Beta where I helped launch consumer brands like Hoppi Wipes and Alcean from the ground up. Those years taught me how to handle everything from social media campaigns to retail packaging while keeping the brand voice consistent. More recently at WolveWorks Agency and Azend Group I've been leading the branding and visual direction for major property developers such as ChinHin Property, Huayang, Aset Kayamas and EXSIM, etc. And creating comprehensive brand playbooks that ensure a cohesive look across all digital and print platforms. I bring a very modern and trend driven approach to my work. I have integrated AI tools like Midjourney and Gemini into my daily workflow to speed up the concepting phase and stay ahead of cultural trends. My background in illustration from Dasein Academy is also a major asset when it comes to creating custom merchandise and unique social content with my illustration skill. I'm also fully bilingual in English and Mandarin which helps me navigate different cultural contexts and collaborate effectively with a diverse team. With my international education from Ireland and my recognition by the 100 Archive I have a global perspective on what makes a brand successful. I'm excited about the opportunity to learn and experiment with the team. You can see my full portfolio here at: _Website not available. Sign in: https://www.twine.net/signup_ And I look forward to the possibility of chatting with you soon.

Available to hire

Seri Kembangan, Malaysia

Hey,

I am a Senior Branding Designer with over 5 years of experience and I have been a huge fan of the creative energy.

My experience is a mix of startup agility and senior level strategy. I was a founding member at Apollo One and Public Beta where I helped launch consumer brands like Hoppi Wipes and Alcean from the ground up. Those years taught me how to handle everything from social media campaigns to retail packaging while keeping the brand voice consistent.

More recently at WolveWorks Agency and Azend Group I’ve been leading the branding and visual direction for major property developers such as ChinHin Property, Huayang, Aset Kayamas and EXSIM, etc. And creating comprehensive brand playbooks that ensure a cohesive look across all digital and print platforms.

I bring a very modern and trend driven approach to my work. I have integrated AI tools like Midjourney and Gemini into my daily workflow to speed up the concepting phase and stay ahead of cultural trends. My background in illustration from Dasein Academy is also a major asset when it comes to creating custom merchandise and unique social content with my illustration skill. I’m also fully bilingual in English and Mandarin which helps me navigate different cultural contexts and collaborate effectively with a diverse team.

With my international education from Ireland and my recognition by the 100 Archive I have a global perspective on what makes a brand successful. I’m excited about the opportunity to learn and experiment with the team. You can see my full portfolio here at:
Website not available. Sign in: https://www.twine.net/signup

And I look forward to the possibility of chatting with you soon.