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I am a professional and award-winning Graphic Designer and Creative Director with over 15 years of experience crafting strategic, storytelling design across luxury, lifestyle, and mission-driven brands. I excel at leading integrated campaigns from concept to execution, blending creativity with measurable impact, turning brand vision into narratives that resonate culturally and commercially. I am known for excellence in branding and design and for mentoring teams to deliver outstanding, impactful work.…I am a professional and award-winning Graphic Designer and Creative Director with over 15 years of experience crafting strategic, storytelling design across luxury, lifestyle, and mission-driven brands. I excel at leading integrated campaigns from concept to execution, blending creativity with measurable impact, turning brand vision into narratives that resonate culturally and commercially. I am known for excellence in branding and design and for mentoring teams to deliver outstanding, impactful work.

Gabriella Urrutia

Creative Director, Graphic Designer, Art Director, +6

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I am a professional and award-winning Graphic Designer and Creative Director with over 15 years of experience crafting strategic, storytelling design across luxury, lifestyle, and mission-driven brands. I excel at leading integrated campaigns from concept to execution, blending creativity with measurable impact, turning brand vision into narratives that resonate culturally and commercially. I am known for excellence in branding and design and for mentoring teams to deliver outstanding, impactful work.…I am a professional and award-winning Graphic Designer and Creative Director with over 15 years of experience crafting strategic, storytelling design across luxury, lifestyle, and mission-driven brands. I excel at leading integrated campaigns from concept to execution, blending creativity with measurable impact, turning brand vision into narratives that resonate culturally and commercially. I am known for excellence in branding and design and for mentoring teams to deliver outstanding, impactful work.

Available to hire

I am a professional and award-winning Graphic Designer and Creative Director with over 15 years of experience crafting strategic, storytelling design across luxury, lifestyle, and mission-driven brands.

I excel at leading integrated campaigns from concept to execution, blending creativity with measurable impact, turning brand vision into narratives that resonate culturally and commercially. I am known for excellence in branding and design and for mentoring teams to deliver outstanding, impactful work.

Skills

Brand Identity

Social Media Design

Promo Video

Experience Level

Brand Identity

Expert

Social Media Design

Expert

Language

English

Fluent

Work Experience

Creative Director at BIGHORN Golf Club

August 1, 2021 - Present

Directed brand strategy and creative execution for one of California's premier luxury communities, overseeing design, marketing collateral, and content across digital, print, and experiential channels. Led a multidisciplinary team of designers, photographers, writers, and vendors to develop award-winning campaigns; orchestrated 360° marketing initiatives; guided creative development for 100+ annual events; collaborated with BIGHORN Properties, Food & Beverage, seven on-site restaurants, The Marketplace, The Vault, The Golf Shop, and Spa to tailor branding, menus, promotions, and signage; designed materials for Fitness, Court Sports, Golf, Ladies Golf, and Junior Golf; co-directed storyboard/visual planning for a 400-drone light show as part of the 2024 Welcome Home event; refined the luxury aesthetic of the BIGHORN Magazine with Cord Media and Palm Springs Life; amplified brand visibility through social media direction.

Art Director at BIGHORN Golf Club

July 1, 2021 - October 21, 2025

Led creative development for campaigns across digital, print, and experiential media, aligning visuals and messaging with the brand for high-net-worth audiences and real estate prospects; supervised a multidisciplinary team of designers, photographers, and writers; contributed to event branding and venue-wide marketing collateral.

Graphic Designer at BIGHORN Golf Club

August 1, 2018 - October 21, 2025

Produced design assets for brand campaigns and marketing collateral across digital and print platforms; developed cohesive visual systems for annual events and venue promotions; supported publishing, menus, brochures, promotions, and signage for multiple venues within the club.