Ana Gabriela Caballero Beltrán

Social Media & Marketing Manager at Hipico La Silla Hybrid

Spearheaded live content production for international equestrian tournaments, boosting follower engagement by +35% during event periods. Enhanced brand visibility and partnerships by coordinating integrated communications, including social media, press, and email campaigns, resulting in a measurable increase in media reach. Enhanced event reach by increasing online impressions by 48% and raising new newsletter opens to 32%.

Social Media & Content Strategist at Marea Studio Hybrid

Designed and produced social media strategies for fashion and wellness clients, increasing engagement by +60% MoM with reels, carousels, and trend-driven content. Orchestrated cross-functional creative teams (photo / video) to deliver campaigns that generated a +25% sales uplift during product launches. Implemented KPI tracking systems to measure campaign performance, optimizing strategies for better ROI.

Content Marketing Specialist at Orange Digital Remote

Set up and accomplished go-to-market campaigns for digital products, completing a 27% increase in lead conversions. Built automated email flows and SEO-driven content (blogs, landing pages, social copy), raising organic traffic by 40% in 6 months. Collaborated with cross-functional teams to align messaging, enhancing brand trust with customers and increasing engagement.

Marketing & Communications Manager at Club Hipico La Silla

As a marketing and communications manager, I create digital and media strategies for international equestrian tournaments. I manage the design and public relations team to strengthen partnerships and brand visibility through integrated campaigns (social media, press, email).

Content Strategist, Social Media and Brand Manager at Studio

As a brand manager and social media strategist, I was responsible for designing and producing social media strategies for clients in the wellness sector, increasing engagement by 60% monthly with reels, carousels, and trend-based content. I also coordinated the creative photography/video team to carry out content creation and sales-generating campaigns. I implemented email campaign automation systems, from design and copywriting to campaign rollout, as well as tracking KPIs to measure campaign performance, optimizing strategies for a better return on investment.

Social Media Manager and Internal Content Creator at Orange Digital CX

As a social media manager and internal content creator, I set up and carried out content creation on the implementation of digital services and products, with automated emails and SEO-optimized content (blogs, landing pages, social media content), which increased organic traffic by 40% in 6 months. I collaborated in the organization of internal international events, improving the connection between employees visiting US from other countries.

Marketing & Communications at Hípico La Silla Hybrid

Marketing & Communications lead for Hipico La Silla Hybrid, coordinating multi-channel campaigns, messaging alignment, and partner communications to boost audience engagement and brand visibility.

Social Media & Content Strategist at Marea Studio Hybrid

Designed and produced social media strategies for fashion and wellness clients, increasing engagement by 60% MoM with reels, carousels, and trend-driven content; orchestrated cross-functional teams to deliver campaigns; implemented KPI tracking to measure ROI.