Results-driven Digital Marketing with several years of experience in campaign management, digital marketing, and strategic partnerships. Skilled in both B2B and B2C marketing with a proven track record of driving audience growth and subscription revenue—achieving up to 50% increase in digital revenue for a national media company. Adept at leading cross-functional teams, optimizing ad performance, and developing data-driven marketing strategies.

Edgar Putro Pratomo

Results-driven Digital Marketing with several years of experience in campaign management, digital marketing, and strategic partnerships. Skilled in both B2B and B2C marketing with a proven track record of driving audience growth and subscription revenue—achieving up to 50% increase in digital revenue for a national media company. Adept at leading cross-functional teams, optimizing ad performance, and developing data-driven marketing strategies.

Available to hire

Results-driven Digital Marketing with several years of experience in campaign management, digital marketing, and strategic partnerships. Skilled in both B2B and B2C marketing with a proven track record of driving audience growth and subscription revenue—achieving up to 50% increase in digital revenue for a national media company. Adept at leading cross-functional teams, optimizing ad performance, and developing data-driven marketing strategies.

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Language

English
Fluent
Indonesian
Fluent

Work Experience

Digital Marketing Specialist at PT Info Media Digital (Tempo)
May 1, 2022 - November 1, 2025
Led digital subscription campaigns and transactions across B2B and B2C marketing. Collaborated with product, technology, and editorial teams to ensure campaign success. Managed lead generation campaigns using Facebook Ads and social media, achieving up to 50% revenue growth for the national media brand. Coordinated cross-functional efforts to optimize ad performance and improve lead quality.
Digital Marketing Specialist at Impact SG
August 1, 2020 - October 1, 2020
Managed digital marketing campaigns with a focus on campaign management and editorial collaboration, including remote work responsibilities.
Digital Marketing Specialist at Swiss German University
October 1, 2020 - May 1, 2022
Digital marketing specialist role supporting university campaigns and initiatives.
Digital Marketing Specialist at Informa Digital (Tempo)
May 1, 2022 - November 1, 2025
Executed end-to-end digital subscription campaigns for B2B and B2C segments, focusing on lead generation, campaign optimization, and revenue growth. Collaborated with product, technology, data and editorial teams to ensure campaign success across channels. Managed cross-functional campaigns and achieved up to 50% growth in digital revenue for a national media company. Led onboarding and improved lead conversion; tested new tools for lead generation in B2B digital marketing. Received AMSIA Award for Best Audience Engagement and Revenue via the Dukung Kami Initiative.
Digital Marketing Specialist at Impact SG (remote)
August 1, 2020 - October 1, 2020
Supported remote digital marketing initiatives, contributing to B2B/B2C campaigns and audience engagement.

Education

Bachelor of Commerce at Curtin University
January 1, 2014 - January 1, 2017
Diploma of English for Academic Purposes at Navitas Singapore
January 1, 2013 - January 1, 2014
Diploma of Commerce at Curtin College
January 1, 2013 - January 1, 2014
Digital Marketing Specialist (certificate) at Swiss German University
October 1, 2020 - May 1, 2022
Diploma of Commerce at Curtin University
January 1, 2014 - January 1, 2017
Diploma of English for Academic Purposes at Navitas Singapore
January 1, 2013 - January 1, 2014

Qualifications

Diploma of Commerce
January 1, 2014 - January 1, 2017
Diploma of English for Academic Purposes
January 1, 2013 - January 1, 2014

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services