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I’m a Digital Marketing Manager with 9+ years of experience shaping and streamlining digital marketing for mid-to-large scale companies, spanning service-based businesses, consumer electronics & durables, and digital media platforms. I collaborate closely with C-level executives and major accounts to craft growth strategies, assess market trends, and scale businesses through data-driven digital initiatives. I lead marketing teams, partner with cross-functional teams, and execute campaigns on time and within budget, leveraging emerging technologies and AI-powered platforms to optimize brand presence and performance. I’m passionate about delivering measurable value and solving business problems. My focus areas include user experience, content strategy, SEO/SEM, CRO, automation, and AI-enabled optimization. I continually explore new tools (GA4, Semrush, HubSpot, AI platforms) to accelerate campaigns and content, staying adaptable in dynamic markets while driving tangible results.…I’m a Digital Marketing Manager with 9+ years of experience shaping and streamlining digital marketing for mid-to-large scale companies, spanning service-based businesses, consumer electronics & durables, and digital media platforms. I collaborate closely with C-level executives and major accounts to craft growth strategies, assess market trends, and scale businesses through data-driven digital initiatives. I lead marketing teams, partner with cross-functional teams, and execute campaigns on time and within budget, leveraging emerging technologies and AI-powered platforms to optimize brand presence and performance. I’m passionate about delivering measurable value and solving business problems. My focus areas include user experience, content strategy, SEO/SEM, CRO, automation, and AI-enabled optimization. I continually explore new tools (GA4, Semrush, HubSpot, AI platforms) to accelerate campaigns and content, staying adaptable in dynamic markets while driving tangible results.

Garvita Uppal

Digital Marketer, Marketing Strategist, Brand Strategist, +3

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I’m a Digital Marketing Manager with 9+ years of experience shaping and streamlining digital marketing for mid-to-large scale companies, spanning service-based businesses, consumer electronics & durables, and digital media platforms. I collaborate closely with C-level executives and major accounts to craft growth strategies, assess market trends, and scale businesses through data-driven digital initiatives. I lead marketing teams, partner with cross-functional teams, and execute campaigns on time and within budget, leveraging emerging technologies and AI-powered platforms to optimize brand presence and performance. I’m passionate about delivering measurable value and solving business problems. My focus areas include user experience, content strategy, SEO/SEM, CRO, automation, and AI-enabled optimization. I continually explore new tools (GA4, Semrush, HubSpot, AI platforms) to accelerate campaigns and content, staying adaptable in dynamic markets while driving tangible results.…I’m a Digital Marketing Manager with 9+ years of experience shaping and streamlining digital marketing for mid-to-large scale companies, spanning service-based businesses, consumer electronics & durables, and digital media platforms. I collaborate closely with C-level executives and major accounts to craft growth strategies, assess market trends, and scale businesses through data-driven digital initiatives. I lead marketing teams, partner with cross-functional teams, and execute campaigns on time and within budget, leveraging emerging technologies and AI-powered platforms to optimize brand presence and performance. I’m passionate about delivering measurable value and solving business problems. My focus areas include user experience, content strategy, SEO/SEM, CRO, automation, and AI-enabled optimization. I continually explore new tools (GA4, Semrush, HubSpot, AI platforms) to accelerate campaigns and content, staying adaptable in dynamic markets while driving tangible results.

Available to hire

I’m a Digital Marketing Manager with 9+ years of experience shaping and streamlining digital marketing for mid-to-large scale companies, spanning service-based businesses, consumer electronics & durables, and digital media platforms. I collaborate closely with C-level executives and major accounts to craft growth strategies, assess market trends, and scale businesses through data-driven digital initiatives. I lead marketing teams, partner with cross-functional teams, and execute campaigns on time and within budget, leveraging emerging technologies and AI-powered platforms to optimize brand presence and performance.

I’m passionate about delivering measurable value and solving business problems. My focus areas include user experience, content strategy, SEO/SEM, CRO, automation, and AI-enabled optimization. I continually explore new tools (GA4, Semrush, HubSpot, AI platforms) to accelerate campaigns and content, staying adaptable in dynamic markets while driving tangible results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Manager at Valet Car Washes

June 1, 2022 - Present

Led end-to-end digital marketing strategy across multiple verticals within a multi-location automotive organization, covering 11 car wash locations, 3 lube shops, a car service station, and a leading automotive equipment provider (Washlinks). Doubled website footfall in 6 months by launching a new user-friendly, SEO-optimized website and implementing a content-driven SEO strategy. Launched iOS and Android mobile apps, integrating campaigns across PPC, email, content, and social to achieve 150% of target revenue in the first year. Drove 20% YoY growth in membership sales and 20% increase in gift card purchases through targeted content and omnichannel marketing. Led customer experience initiatives that reduced Google Review complaints by 60%, lifting average rating from 3.8 to 4.5 stars. Marketed and scaled the highest-value car wash membership tier, achieving a 10% upgrade rate among existing members through content marketing and integrated campaigns. Optimized Google SEM campaigns, boo

Digital Marketing Consultant at Polyclinic Rehabilitation Institute

November 1, 2021 - July 31, 2023

Drove a significant increase in patient bookings, with paid advertising content marketing influencing 15% of new patient bookings. Built a cohesive brand identity across online and offline channels to strengthen brand consistency and patient trust.

Deputy Marketing Manager at Intex Technologies

July 1, 2020 - July 31, 2021

Developed and managed all ATL and BTL marketing campaigns. Led the development of 3D product videos and distributor-ready presentation assets, strengthening product understanding and supporting increased offline sales. Led product packaging redesign to enhance shelf appeal and improve market competitiveness. Built and scaled online retail presence by launching an e-commerce website and expanding to marketplaces like Amazon and Flipkart, generating a 4% ROI on the company website and 6% on third-party sites within 30 days of launch. Partnered with sales teams to relay customer complaints and product feedback, driving feature enhancements and USP improvements that raised Amazon ratings from 3.6 to 4.2 stars. Headed an in-house content team of 7 graphic designers and video editors, overseeing content planning, creative direction, and timely execution of 110+ multi-channel product launches. Revamped social media strategy, delivering a 500% increase in audience engagement.

Sub-Editor - Digital at NDTV GoodTimes

September 1, 2017 - June 30, 2020

Assisted website revamp that optimized UI/UX and SEO, driving a 50% increase in traffic in 6 months after launch. Scaled social media presence through organic and paid campaigns, achieving a 400% increase in followers. Managed TV-web synergy for top shows Band Baajaa Bride with Sabyasachi Mukherjee, My Yellow Table with Chef Kunal Kapur, and Yaari Dostii Shaadi by Aza Fashion. Created digital sponsorship pitches that secured high-value brand partnerships, contributing to increased revenue. Managed branded social media collaborations with leading brands including L’Oréal, L’Occitane, Airbnb, Kate Spade, and Bollywood celebrities, strengthening reach and engagement.

Digital Marketing Manager at Valet Car Washes (Mississauga, ON)

June 1, 2022 - Present

Led end-to-end marketing strategy across multiple business verticals within a multi-location automotive group (11 car wash locations, 3 lube shops, a service station, and Washlinks). Doubled website footfall with a new SEO-optimized site; launched a mobile app generating 150% of target revenue in year one; achieved 10% upgrade rate on the highest-value membership tier; reduced Google review complaints by 60% and raised average rating from 3.8 to 4.5; improved SEM CTR from 2% to 9% and cut CPC from $4.75 to $0.40; scaled content production with AI tools (ChatGPT, Claude, Jasper.ai), and established cohesive offline touchpoints.

Deputy Marketing Manager at Intex Technologies (India)

July 1, 2020 - July 1, 2021

Developed and managed ATL/BTL campaigns; led creation of 3D product videos and distributor-ready assets to support offline sales; redesigned packaging to improve shelf appeal; launched an e-commerce site and expanded to Amazon/Flipkart, achieving ~4% ROI on-company site and ~6% on third-party sites within 30 days; collaborated with sales to relay customer feedback, improving Amazon ratings from 3.6 to 4.2; led a 7-member content team delivering 110+ multi-channel product launches; revitalized social strategy, boosting audience engagement by 500%.

Sub-Editor - Digital at NDTV GoodTimes (India)

September 1, 2017 - June 1, 2020

Assisted in website revamp to improve UI/UX and SEO, driving a 50% traffic increase within six months. Scaled social presence with organic and paid campaigns, achieving a 400% growth in followers. Managed TV-web synergy for flagship shows, extending visibility across digital platforms through microsites, social media, content production, and paid advertising. Created digital sponsorship pitches that secured high-value partnerships and managed branded collaborations with major brands and celebrities.