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I'm a strategic digital marketing leader with 24+ years of experience driving revenue, audience growth, and brand expansion through data-driven, multi-channel marketing strategies. I've partnered with Fortune 500 companies, high-growth startups, and global brands to build scalable marketing engines, optimize ROI, and align marketing with business outcomes—delivering measurable impact across paid media, SEO, ecommerce, and lifecycle marketing.…I'm a strategic digital marketing leader with 24+ years of experience driving revenue, audience growth, and brand expansion through data-driven, multi-channel marketing strategies. I've partnered with Fortune 500 companies, high-growth startups, and global brands to build scalable marketing engines, optimize ROI, and align marketing with business outcomes—delivering measurable impact across paid media, SEO, ecommerce, and lifecycle marketing.

Gary George

PRO

Digital Marketer, SEO Expert, PPC Manager, +1

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I'm a strategic digital marketing leader with 24+ years of experience driving revenue, audience growth, and brand expansion through data-driven, multi-channel marketing strategies. I've partnered with Fortune 500 companies, high-growth startups, and global brands to build scalable marketing engines, optimize ROI, and align marketing with business outcomes—delivering measurable impact across paid media, SEO, ecommerce, and lifecycle marketing.…I'm a strategic digital marketing leader with 24+ years of experience driving revenue, audience growth, and brand expansion through data-driven, multi-channel marketing strategies. I've partnered with Fortune 500 companies, high-growth startups, and global brands to build scalable marketing engines, optimize ROI, and align marketing with business outcomes—delivering measurable impact across paid media, SEO, ecommerce, and lifecycle marketing.

Available to hire

Piscataway, United States

I’m a strategic digital marketing leader with 24+ years of experience driving revenue, audience growth, and brand expansion through data-driven, multi-channel marketing strategies.

I’ve partnered with Fortune 500 companies, high-growth startups, and global brands to build scalable marketing engines, optimize ROI, and align marketing with business outcomes—delivering measurable impact across paid media, SEO, ecommerce, and lifecycle marketing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Principal & Senior Digital Marketing Director at Blazin Multimedia, LLC

January 1, 1998 - Present

Provide executive-level digital strategy, campaign execution, and performance optimization for enterprise and high-growth brands. Lead cross-functional teams of designers, developers, copywriters, and media buyers; manage budgets, forecasts, and executive ROI reporting; advise on digital transformation and tech stack selection.

CMO (Chief Marketing Officer) at Savvy Sox

January 1, 2014 - January 1, 2018

Scaled paid social and performance marketing programs generating $87K/month incremental revenue, 280% ROI, and 21% traffic growth. Expanded ecommerce into Amazon, Etsy, and Wish, generating $622K in first-year marketplace revenue. Implemented Google Shopping and feed optimization driving $1.2M in annual revenue. Built B2B acquisition engine generating $1.4M in 2018 revenue through outbound automation, segmentation, and funnel optimization.

Senior Digital Marketing Executive at Jim Palmer — Business Coach

January 1, 2010 - January 1, 2016

Grew email list 1,800% in under 12 months; built automated nurture and lifecycle programs driving $420K+ in evergreen webinar revenue; launched and optimized mobile app ranking #1 in iTunes Business, generating 11K downloads and $320K revenue.

Senior Digital Marketing Director at Cellogica Skincare

January 1, 2010 - January 1, 2013

Increased revenue 28% annually and leads 34% YoY through CRO, paid media, and lifecycle optimization; reduced CPL 19% while growing lead volume 25%; scaled affiliate revenue 468% by restructuring commissions, recruiting top affiliates, and improving creative assets; launched native advertising on Taboola/Outbrain increasing traffic 42% and ad revenue 28%.

Senior Marketing Director at Lifestyle Dental

January 1, 2009 - January 1, 2016

Built CRM and acquisition strategy increasing conversions 18.9% while reducing bounce rate 8.6%; generated $180K incremental revenue from automated email re-engagement campaigns; reduced CPC 23% through bidding strategy, ad testing, and landing page optimization; implemented AI-driven chat engagement improving lead capture and usability.

Director of SEO at TribeHR

January 1, 2009 - January 1, 2012

Ranked site top 10 for “HR software” and “human resources software” within 30 days; #1 within 90 days. Increased conversion rates and quality scores via UX optimization and behavioral testing; built content & backlink strategies to grow organic authority and inbound demand.

Email Marketing Consultant at RF Systems Labs

January 1, 2007 - January 1, 2008

Increased email delivery and open rates 28% and lead volume 293%; implemented advanced deliverability systems (SPF, DKIM, IP rotation, throttling); built testing frameworks for subject lines, creative, segmentation, and timing.