My name is Gavy Felicia and I’m thrilled to be applying for this position. As a fresh graduate from RMIT with a major in marketing, I am excited about the chance to kick-start my career in such an innovative and dynamic environment. Graduating in December 2024 was a huge milestone for me, and I can’t wait to take the next step in my professional journey! I’m particularly drawn to this position because it aligns perfectly with my passion for marketing. I believe that marketing is not just about promoting products; it's about telling stories and connecting with people. I have always been fascinated by how brands communicate their values and engage with their audiences. This role seems like a fantastic opportunity for me to dive deeper into these concepts while contributing my own ideas and energy to your team. During my time at university, I had the pleasure of participating in several internships back in my hometown of Indonesia. Each experience was unique and taught me valuable lessons about the marketing industry. From working on social media campaigns to assisting with photoshoots, I gained hands-on experience that I am eager to bring to your company. I had the opportunity to land an internship at a marketing agency in Singapore, where I dove into the world of KOL management and social media strategies, gaining really valuable insights. After that, I landed a full-time role at a digital marketing agency in Melbourne, where I sharpened my skills in website management and social media, expanding my expertise and passion for all things digital marketing. Additionally, while studying at the Singapore Institute of Management, I was part of the commerce and ticketing team. This role was both challenging and fun! We organized events that brought students together and created memorable experiences. It taught me the importance of teamwork and communication, skills that I know will be invaluable in any workplace. I am particularly excited about the possibility of joining your company. Your innovative approach to marketing resonates with me, and I would love the chance to contribute my creativity and enthusiasm to your team. I am also happy to share that I am currently on a 485 Temporary Graduate Working visa, so sponsoring a visa won’t be an issue at all. Thank you so much for considering my application. I can’t wait for the opportunity to bring my skills, ideas, and positive attitude to your company. I am looking forward to potentially joining your amazing team and contributing to exciting projects together!

Gavy Felicia

My name is Gavy Felicia and I’m thrilled to be applying for this position. As a fresh graduate from RMIT with a major in marketing, I am excited about the chance to kick-start my career in such an innovative and dynamic environment. Graduating in December 2024 was a huge milestone for me, and I can’t wait to take the next step in my professional journey! I’m particularly drawn to this position because it aligns perfectly with my passion for marketing. I believe that marketing is not just about promoting products; it's about telling stories and connecting with people. I have always been fascinated by how brands communicate their values and engage with their audiences. This role seems like a fantastic opportunity for me to dive deeper into these concepts while contributing my own ideas and energy to your team. During my time at university, I had the pleasure of participating in several internships back in my hometown of Indonesia. Each experience was unique and taught me valuable lessons about the marketing industry. From working on social media campaigns to assisting with photoshoots, I gained hands-on experience that I am eager to bring to your company. I had the opportunity to land an internship at a marketing agency in Singapore, where I dove into the world of KOL management and social media strategies, gaining really valuable insights. After that, I landed a full-time role at a digital marketing agency in Melbourne, where I sharpened my skills in website management and social media, expanding my expertise and passion for all things digital marketing. Additionally, while studying at the Singapore Institute of Management, I was part of the commerce and ticketing team. This role was both challenging and fun! We organized events that brought students together and created memorable experiences. It taught me the importance of teamwork and communication, skills that I know will be invaluable in any workplace. I am particularly excited about the possibility of joining your company. Your innovative approach to marketing resonates with me, and I would love the chance to contribute my creativity and enthusiasm to your team. I am also happy to share that I am currently on a 485 Temporary Graduate Working visa, so sponsoring a visa won’t be an issue at all. Thank you so much for considering my application. I can’t wait for the opportunity to bring my skills, ideas, and positive attitude to your company. I am looking forward to potentially joining your amazing team and contributing to exciting projects together!

Available to hire

My name is Gavy Felicia and I’m thrilled to be applying for this
position. As a fresh graduate from RMIT with a major in marketing, I am excited about the chance to
kick-start my career in such an innovative and dynamic environment. Graduating in December 2024
was a huge milestone for me, and I can’t wait to take the next step in my professional journey!
I’m particularly drawn to this position because it aligns perfectly with my passion for marketing. I
believe that marketing is not just about promoting products; it’s about telling stories and connecting
with people. I have always been fascinated by how brands communicate their values and engage with
their audiences. This role seems like a fantastic opportunity for me to dive deeper into these concepts
while contributing my own ideas and energy to your team.
During my time at university, I had the pleasure of participating in several internships back in my
hometown of Indonesia. Each experience was unique and taught me valuable lessons about the
marketing industry. From working on social media campaigns to assisting with photoshoots, I gained
hands-on experience that I am eager to bring to your company.
I had the opportunity to land an internship at a marketing agency in Singapore, where I dove into the
world of KOL management and social media strategies, gaining really valuable insights. After that, I
landed a full-time role at a digital marketing agency in Melbourne, where I sharpened my skills in
website management and social media, expanding my expertise and passion for all things digital
marketing.
Additionally, while studying at the Singapore Institute of Management, I was part of the commerce and
ticketing team. This role was both challenging and fun! We organized events that brought students
together and created memorable experiences. It taught me the importance of teamwork and
communication, skills that I know will be invaluable in any workplace.
I am particularly excited about the possibility of joining your company. Your innovative approach to
marketing resonates with me, and I would love the chance to contribute my creativity and enthusiasm
to your team. I am also happy to share that I am currently on a 485 Temporary Graduate Working
visa, so sponsoring a visa won’t be an issue at all. Thank you so much for considering my application.
I can’t wait for the opportunity to bring my skills, ideas, and positive attitude to your company. I am
looking forward to potentially joining your amazing team and contributing to exciting projects together!

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Language

English
Fluent

Work Experience

Founder at Her Picks
December 31, 2023 - October 27, 2025
Developed and implemented a social media strategy that increased follower engagement by 15% within the first month. Conducted influencer outreach to boost brand trust and reach. Created eye-catching content that improved website click-through rates by 20%. Conducted market research to identify target audiences and tailor marketing campaigns, contributing to sales growth.
Social Media & Website Assistant (Full Time) at Innovate Marketing Studio
January 1, 2025 - Present
Managed social media via Meta Business Suite and LinkedIn to boost brand engagement. Created and designed content for social media, proposals, EDMs, and blogs. Maintained and optimized WordPress sites with Divi and Elementor, including listings, banners, blogs, and technical fixes. Managed subscriptions and executed email campaigns with Mailchimp, ensuring data quality and timely delivery. Increased online store sales by 20% through product listings and promotions. Provided excellent customer service, resolving 98% of inquiries within 24 hours and maintaining a 4.9/5 customer satisfaction rating. Conducted market research on trends and consumer needs, identifying 13 product opportunities launched. Implemented digital advertising campaigns, achieving notable Shopee platform success.
Ticket & Merchandise Sales at SIM (Indonesians in SIM)
December 31, 2022 - October 27, 2025
Managed ticket and merchandise sales for events, exceeding sales targets by 10%. Raised funds for finance events through creative marketing initiatives. Improved brand exposure through social media marketing (Instagram) by increasing follower count by 15%.
Marketing Intern at Indonesians in SIM / The Brand
December 31, 2022 - October 27, 2025
Marketing Internship with a focus on social media marketing; assisted in content creation and campaign execution across platforms including Facebook, Instagram, TikTok, Xiaohongshu, and LinkedIn. Assisted in setting appointments via WhatsApp or calls, contributing to successful deals.
Marketing Internship at The Brand
January 1, 2025 - Present
Social media marketing internship with responsibilities across client campaigns; supported content creation and performance tracking for KOL marketing initiatives. Created, scheduled, and published content (static/photo/video) on Facebook, Instagram, TikTok, Xiaohongshu, and LinkedIn.

Education

Diploma in Management Studies at Institute of Management (Singapore)
January 1, 2021 - December 31, 2022
Bachelor of Business (Marketing) at RMIT University
January 1, 2023 - December 31, 2024

Qualifications

IELTS
January 11, 2030 - October 27, 2025
PTE
January 11, 2030 - October 27, 2025

Industry Experience

Media & Entertainment, Retail, Software & Internet, Education, Professional Services