I am an experienced Web, Graphic, and UI Designer with over 10 years of crafting seamless and responsive designs. I love creating engaging digital assets, from websites to campaign visuals, focusing on user experience and impactful branding. Working across digital design, UI, and branding gives me the chance to combine creativity with usability. I'm passionate about delivering design solutions that truly connect with audiences and help businesses achieve their goals.

Gen Engelhardt

I am an experienced Web, Graphic, and UI Designer with over 10 years of crafting seamless and responsive designs. I love creating engaging digital assets, from websites to campaign visuals, focusing on user experience and impactful branding. Working across digital design, UI, and branding gives me the chance to combine creativity with usability. I'm passionate about delivering design solutions that truly connect with audiences and help businesses achieve their goals.

Available to hire

I am an experienced Web, Graphic, and UI Designer with over 10 years of crafting seamless and responsive designs. I love creating engaging digital assets, from websites to campaign visuals, focusing on user experience and impactful branding.

Working across digital design, UI, and branding gives me the chance to combine creativity with usability. I’m passionate about delivering design solutions that truly connect with audiences and help businesses achieve their goals.

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Work Experience

Web, Graphic and UI Designer at Gen Engelhardt Creative
January 1, 2008 - Present
Working predominantly as a Visual Designer across Visual and UI Design and Branding. Responsibilities include logo design and branding, UI (UX) Design, responsive Digital, Visual and eDM Design.
Senior Digital & UI Designer at Munro Footwear Group
September 1, 2021 - February 28, 2023
Working as the Senior Digital Designer I worked alongside Graphic Designers to lead campaign creative while also collaborating with UX Designers and product owners to define and implement innovative solutions for brand directions, visuals, and customer experience. Responsibilities UI Design including Wire Framing & Prototyping Leading Campaign Design Projects Front End Development
Digital & Graphic Designer at Gen Engelhardt Creative
January 1, 2008 - Present
Collaborated within a fast-paced team to create digital assets and contribute to campaign concepts, delivering high-quality marketing designs. Designed engaging social media assets, created eDM layouts and visual content, produced HTML display ad designs, and assisted with concept development and artwork for major brand campaigns.
Graphic, Digital & UI Designer at EG+
August 31, 2023 - July 26, 2025
Worked across digital design, UI design, and branding—delivering creative solutions that are visually impactful and user-focused. Responsibilities included logo design, brand identity development, UI design emphasizing usability and UX, responsive digital design for web and mobile, and creating visual design for digital campaigns including eDMs and social media assets.
Senior Digital & UI Designer at Munro Footwear Group
February 28, 2023 - July 26, 2025
Led digital campaign direction and collaborated with designers, UX teams, and product owners to deliver cohesive brand experiences. Shaped UI solutions that balanced user needs with business goals, including wireframing, prototyping, development, and leading end-to-end campaign design projects. Worked alongside front-end development to ensure design integrity across digital platforms.
Digital Graphic Designer at Wavelink
September 30, 2021 - July 26, 2025
Delivered digital, graphic, and UI design solutions as part of an in-house team, contributing to both visual and technical aspects of web, email, and campaign projects. Created UI/UX wireframes and interactive prototypes, led design and development of digital projects ensuring brand alignment, designed and built responsive eDMs using Marketo, and supported front-end development for cohesive interfaces.
Digital, UI & Graphic Designer at Boral Construction
January 31, 2020 - July 26, 2025
Focused on digital design, leading creation of microsites and UI enhancements for the Australian website. Collaborated across teams for engaging campaigns and user experience optimization. Designed and improved user interfaces for web and mobile, led microsite and digital campaign asset development, built responsive eDMs to support marketing, and contributed to front-end development.
Digital Designer at The AOT Group
October 31, 2017 - July 26, 2025
Led end-to-end design, development, testing, and scheduling of eDMs, ensuring brand consistency. Also designed website banners and social media assets.
Digital Designer at Gee Digital
March 31, 2018 - July 26, 2025
Collaborated across seven brands to design and execute seasonal and sales campaigns, delivering cohesive digital assets tailored to each brand's identity and audience. Designed, developed, tested, and scheduled eDMs, created engaging social media assets, and developed responsive landing pages.
Digital Designer at The Just Group
January 31, 2019 - July 26, 2025
Collaborated with designers and developers to lead redesign and front-end development of AOT Hotels, contributing to winning a government travel tender. Designed and developed front-end solutions for travel campaign websites, improved UI across consumer websites, and designed eDMs for marketing.

Education

Bachelor of Multimedia and Digital Arts at Monash University
January 1, 2008 - December 31, 2010
Diploma in Arts (Graphic Arts) at NMIT
January 1, 2003 - December 31, 2004
Bachelor of Multimedia and Digital Arts at Monash University
January 1, 2008 - December 31, 2010
Diploma in Arts (Graphic Arts) at NMIT
January 1, 2003 - December 31, 2004

Qualifications

Illus
July 23, 2025 - July 23, 2025

Industry Experience

Retail, Professional Services, Media & Entertainment, Consumer Goods, Non-Profit Organization, Travel & Hospitality, Real Estate & Construction
    uniE621 Connected Health Flyer & Brochure Design
    Connected Health develop flyers, brochures and invitations for their events, case studies and promotions on a regular basis. graphicdesigner illustrator designer graphicdesigner
    uniE621 Magenta Harley Logo Design
    Magenta is an old primary school friend, and now a LA based soul singer. A few years ago she reached out for a logo for an upcoming album launch. logo graphicdesigner illustrator branding
    uniE621 Retro Save the Date Invitation
    Designing for yourself isn’t always easy. These wedding save the dates emulated the fun nature of Gen and Mick’s relationship and their love of music. printdesign graphicdesigner designer
    uniE621 Genie's Hole in the Wall Designer
    Genie’s Hole in the Wall is a home based bakery style kitchen baking pies, sausage rolls and scrolls born in the 2021 Melbourne lockdowns. Originally starting as a delivery only service in a small kitchen the brief was to design a logo that represented the rustic nature of the food whilst also being quirky and inviting. logo graphicdesigner webdesigner illustrator
    uniE621 Williams Appointment Booking Tool Design
    The Williams Shots Appointment Booking tool is implemented on the Williams Shoes website in the lead up to the return to school in January. This is a helpful tool for busy parents to be able to book shoe fittings for their children. graphicdesigner webdesigner designer uidesigner
    uniE621 Cinori Subscribe Landing Page Design
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    uniE621 Burndawan Website Design
    Burndawan is a resource developed with the Aboriginal and Torres Strait Islander people of Wadawurrung Country. It is aimed at Aboriginal individuals seeking information or support regarding harmful behaviours from partners or family members. We were approached to lead the design of the website’s UI and visuals. graphicdesigner webdesigner designer uidesigner
    uniE621 AOT Hotels Website Redesign
    Government employees use the AOT Hotels website to book travel and accommodation related to work. This project brought the website up to date with current trends while also ensuring it was user-friendly on all platforms and devices. graphicdesigner webdesigner designer uidesigner