I am a hardworking, driven and creative entrepreneur with a strong background in fashion design, business development and social media marketing & content creation. I thrive in fast-paced, creative environments and am passionate about blending strategy with creativity to grow brands. Over the years, I’ve developed a strong set of qualities that define how I work and lead. I am highly self-motivated, disciplined and resilient, with the ability to adapt quickly to challenges and think creatively under pressure. I’m deeply goal-oriented with a results-driven approach. I thrive in fast-paced, creative environments and am passionate about combining strategy with creativity to drive growth.

Georgina Rattle

I am a hardworking, driven and creative entrepreneur with a strong background in fashion design, business development and social media marketing & content creation. I thrive in fast-paced, creative environments and am passionate about blending strategy with creativity to grow brands. Over the years, I’ve developed a strong set of qualities that define how I work and lead. I am highly self-motivated, disciplined and resilient, with the ability to adapt quickly to challenges and think creatively under pressure. I’m deeply goal-oriented with a results-driven approach. I thrive in fast-paced, creative environments and am passionate about combining strategy with creativity to drive growth.

Next availability:
July 23, 2026

I am a hardworking, driven and creative entrepreneur with a strong background in fashion design, business development and social media marketing & content creation. I thrive in fast-paced, creative environments and am passionate about blending strategy with creativity to grow brands.

Over the years, I’ve developed a strong set of qualities that define how I work and lead. I am highly self-motivated, disciplined and resilient, with the ability to adapt quickly to challenges and think creatively under pressure. I’m deeply goal-oriented with a results-driven approach. I thrive in fast-paced, creative environments and am passionate about combining strategy with creativity to drive growth.

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Language

English
Fluent

Work Experience

Founder and Creative Director at GRA (Georgie Rattle Apparel)
January 1, 2018 - Present
Founded and scaled a profitable made-to-order fashion brand generating over R7 million. Grew annual revenue 72% year-on-year through strategic marketing and refined production systems. Maintained turnover above R900,000 with 70%+ profit margins due to a lean, low-overhead business model. Built and managed a community of 60,000+ engaged followers across Instagram and TikTok; achieved viral campaigns with videos reaching 11M+ views, boosting sales conversions. Increased direct-to-consumer online orders by 40% via optimized website and social media integration. Established partnerships with local production teams, suppliers and influencers. Personally handled all operations—design, production, marketing, customer service, logistics, social media and content creation—demonstrating full-spectrum entrepreneurial management. Maintained zero debt and positive cash flow through upfront payment systems and efficient order management. Cultivated loyal, returning customers with repeat purchase
Founder and Creative Director at Content Culture
May 1, 2025 - Present
Content Culture is a creative marketing and content creation boutique agency, specializing in social media strategy, branding and digital storytelling. I develop and execute comprehensive social media strategies, craft engaging content and manage brand identities for diverse clients including content creation, campaign management, influencer partnerships, community management and creative direction to grow brands online. I personally create all content and currently manage five steady clients, organically growing each account by at least 68%.

Education

Bachelor of Arts: Fashion Design at FEDISA, Cape Town
January 11, 2030 - June 8, 2026
Postgraduate Diploma (Honours level) in Entrepreneurship at University of Cape Town, Cape Town
January 11, 2030 - June 8, 2026

Qualifications

Postgraduate Diploma (Honours level) in Entrepreneurship
January 11, 2030 - June 8, 2026

Industry Experience

Manufacturing, Retail, Media & Entertainment, Professional Services, Other