Hi, I’m Germán González, a senior digital illustrator and character artist with over 10 years of experience creating expressive, narrative-driven artwork for editorials, entertainment, campaigns, and brands.\n\nI specialize in portraits and character illustration, with a focus on playful, vibrant color palettes and clear composition to tell stories. I’ve collaborated with established IPs and art direction guidelines to produce illustrations that are impactful, readable, and emotionally engaging—especially for small-format assets like trading cards and game elements.

Germán González

Hi, I’m Germán González, a senior digital illustrator and character artist with over 10 years of experience creating expressive, narrative-driven artwork for editorials, entertainment, campaigns, and brands.\n\nI specialize in portraits and character illustration, with a focus on playful, vibrant color palettes and clear composition to tell stories. I’ve collaborated with established IPs and art direction guidelines to produce illustrations that are impactful, readable, and emotionally engaging—especially for small-format assets like trading cards and game elements.

Available to hire

Hi, I’m Germán González, a senior digital illustrator and character artist with over 10 years of experience creating expressive, narrative-driven artwork for editorials, entertainment, campaigns, and brands.\n\nI specialize in portraits and character illustration, with a focus on playful, vibrant color palettes and clear composition to tell stories. I’ve collaborated with established IPs and art direction guidelines to produce illustrations that are impactful, readable, and emotionally engaging—especially for small-format assets like trading cards and game elements.

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Language

Spanish; Castilian
Fluent
English
Advanced
Portuguese
Beginner

Work Experience

Illustrator and Art Director at Igloo Inc.
January 1, 2024 - Present
Illustrated and co–art directed videos for marketing campaigns. Created concept art and illustrations defining the visual universe, highlighting their existing mascot and incorporating it into this new world. Illustrated assets for the brand’s ID.
Graphic Designer and Illustrator at Ka’Chava
January 1, 2023 - November 1, 2024
Created scientific ingredient illustrations highlighting the natural components and nutritional benefits of the brand. Illustrated campaigns featuring personalized portraits of influencers and athletes, included in custom kits to enhance brand storytelling and engagement.
Illustrator at Rebel Byte Studio
July 1, 2021 - November 1, 2021
Conceptualize and illustrate characters for a Video Game.
Graphic Designer for Museography at Parque Explora
January 1, 2018 - July 1, 2021
Conceptualize exhibitions and museographic experiences together with a multidisciplinary team of architects, industrial designers, and scientific communicators. Illustrate and design all graphic components for museographic experiences, including video games, museographic scripts, and analog experiences.
Freelance Illustrator at Self-Employed / Freelance
January 1, 2017 - Present
Selected freelance highlights including the Adobe Cannes Lions 2017 campaign, Netflix Stranger Things 2019 campaign, T-Mobile 2022 campaign, LAD Award entries and other editorial portraits for national/international clients.

Education

Graphic Designer at Universidad Potificia Bolivariana
January 17, 2011 - October 17, 2016

Qualifications

LAD Award Bronze
January 1, 2019 - January 30, 2026
LAD Award Plate
January 1, 2020 - January 30, 2026

Industry Experience

Media & Entertainment, Gaming, Education, Professional Services, Retail, Software & Internet