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I am Germán Pousa, a digital marketing specialist with experience leading campaigns in Latin America for global brands such as Sky Sports, EY, Coca-Cola FEMSA, Uber Eats, and TotalEnergies. What sets me apart is my ability to combine creativity and analysis to design scalable strategies that generate real, measurable impact. I thrive in dynamic environments and enjoy engaging with diverse communities to foster brand loyalty and organic growth.…I am Germán Pousa, a digital marketing specialist with experience leading campaigns in Latin America for global brands such as Sky Sports, EY, Coca-Cola FEMSA, Uber Eats, and TotalEnergies. What sets me apart is my ability to combine creativity and analysis to design scalable strategies that generate real, measurable impact. I thrive in dynamic environments and enjoy engaging with diverse communities to foster brand loyalty and organic growth.

Germán Pousa

Social Media Manager, Social Media Freelancer, Community Manager, +7

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I am Germán Pousa, a digital marketing specialist with experience leading campaigns in Latin America for global brands such as Sky Sports, EY, Coca-Cola FEMSA, Uber Eats, and TotalEnergies. What sets me apart is my ability to combine creativity and analysis to design scalable strategies that generate real, measurable impact. I thrive in dynamic environments and enjoy engaging with diverse communities to foster brand loyalty and organic growth.…I am Germán Pousa, a digital marketing specialist with experience leading campaigns in Latin America for global brands such as Sky Sports, EY, Coca-Cola FEMSA, Uber Eats, and TotalEnergies. What sets me apart is my ability to combine creativity and analysis to design scalable strategies that generate real, measurable impact. I thrive in dynamic environments and enjoy engaging with diverse communities to foster brand loyalty and organic growth.

Available to hire

I am Germán Pousa, a digital marketing specialist with experience leading campaigns in Latin America for global brands such as Sky Sports, EY, Coca-Cola FEMSA, Uber Eats, and TotalEnergies. What sets me apart is my ability to combine creativity and analysis to design scalable strategies that generate real, measurable impact. I thrive in dynamic environments and enjoy engaging with diverse communities to foster brand loyalty and organic growth.

Language

English

Advanced

Work Experience

Social Media Manager at ABCW - Digital Marketing Agency

December 1, 2021 - July 1, 2025

Led teams of up to 15 people and managed 20 accounts simultaneously, with more than 80 international and regional brands in 4 years; responsible for global strategy and execution of 360° campaigns. Designed and presented editorial lines and creative pitches for high-level clients, achieving strategic proposals that stood out and campaigns that won awards.

Social Media Strategist at One Love - Digital Marketing Agency

May 1, 2021 - July 1, 2025

Responsible for managing ELF and TotalEnergies lubricant accounts for both Argentina and Chile. Planned the calendar and strategic development for each social media platform.

Community Manager at Actinver Financial Group

May 1, 2021 - November 1, 2021

Managed community strategy with tailored wording and handled up to 300 messages per day during paid campaign periods. Provided reports with analysis and suggestions for improvement.

Creative Director at Un Metro Adelantado

May 1, 2015 - May 1, 2021

Created real-time content and branded content for clients, covering major events like the 2018 FIFA World Cup and 2019 Copa América.