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Creative director with over 20 years leading brand strategy, visual identity, and cross-functional creative teams across corporate, nonprofit, and entrepreneurial organizations. Skilled at aligning designers, marketers, and business stakeholders around a single brand vision, and at managing the full project lifecycle from creative brief through final delivery, keeping timelines, budgets, and quality on track. Known for building scalable design systems and brand guidelines, mentoring team members, and translating business goals into visual work that performs.…Creative director with over 20 years leading brand strategy, visual identity, and cross-functional creative teams across corporate, nonprofit, and entrepreneurial organizations. Skilled at aligning designers, marketers, and business stakeholders around a single brand vision, and at managing the full project lifecycle from creative brief through final delivery, keeping timelines, budgets, and quality on track. Known for building scalable design systems and brand guidelines, mentoring team members, and translating business goals into visual work that performs.

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Creative Director, Brand Designer, Graphic Designer, +2

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Creative director with over 20 years leading brand strategy, visual identity, and cross-functional creative teams across corporate, nonprofit, and entrepreneurial organizations. Skilled at aligning designers, marketers, and business stakeholders around a single brand vision, and at managing the full project lifecycle from creative brief through final delivery, keeping timelines, budgets, and quality on track. Known for building scalable design systems and brand guidelines, mentoring team members, and translating business goals into visual work that performs.…Creative director with over 20 years leading brand strategy, visual identity, and cross-functional creative teams across corporate, nonprofit, and entrepreneurial organizations. Skilled at aligning designers, marketers, and business stakeholders around a single brand vision, and at managing the full project lifecycle from creative brief through final delivery, keeping timelines, budgets, and quality on track. Known for building scalable design systems and brand guidelines, mentoring team members, and translating business goals into visual work that performs.

Available to hire

Creative director with over 20 years leading brand strategy, visual identity, and cross-functional creative teams across corporate, nonprofit, and entrepreneurial organizations. Skilled at aligning designers, marketers, and business stakeholders around a single brand vision, and at managing the full project lifecycle from creative brief through final delivery, keeping timelines, budgets, and quality on track. Known for building scalable design systems and brand guidelines, mentoring team members, and translating business goals into visual work that performs.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Creative Director/ Founder at Gloria Funes Design

July 1, 2024 - Present

Creates comprehensive visual identities and brand management frameworks to ensure consistency. Delivers an inclusive design approach with accessibility-conscious multimedia assets. Customizes marketing strategies and aligns visual aesthetics across digital platforms, video production, event design, and advertising to tell the client’s story.

Creative Director at Curley Company

August 1, 2023 - July 31, 2024

Directed a creative team and project managers by fostering collaboration and finding solutions that meet clients where they are. Analyzed client competitors and recommended design improvements to strengthen clients’ visual identities.

Creative Director at All Women Leadership -- AWL Strategies

April 1, 2023 - August 31, 2023

Managed creative storytelling through multimedia design and templatized reusable assets to help clients share consistent stories. Modernized visual marketing efforts by creating attention-grabbing on-brand graphics for competitive impact.

Creative Lead at Guidehouse (formerly Grant Thornton Public Sector)

October 1, 2022 - March 31, 2023

Developed video campaigns across multiple media platforms to promote diverse services, grow audiences, and increase retention.

Creative Manager at Guidehouse (formerly Grant Thornton Public Sector)

August 1, 2019 - October 1, 2022

Launched a state-of-the-art video studio for a $300M government contracting agency, reducing thousands of dollars in annual video production and editing expenses. Planned a cross-functional process to standardize admissions and expectations for public sector brand and visual identity projects.

Senior Associate Graphic Design at Guidehouse (formerly Grant Thornton Public Sector)

September 1, 2013 - August 31, 2019

Strengthened campaign strategy by leading brainstorming sessions, storyboarding video projects, and advancing the firm brand to differentiate from competitors. Coordinated a brand identity coaching series to support diverse go-to-market strategies.

Senior Designer at ASAP Printing & Graphics

August 1, 2012 - September 30, 2013

Integrated a formal briefing process to ensure client expectations were met and to provide guidance on the best design and print options.

Lead Designer at Long & Foster Companies

March 1, 2008 - April 30, 2011

Supported realty sales through promotional design work and property photography.

Freelance Graphic Designer at Self Employed

May 1, 2007 - September 30, 2014

Created event design packages and promotional items for companies including ZenCEO, Mindful Leader, and Balance Gym. Designed ads, infographics, packages, reports, and business suites for individuals and small startups. Developed websites for county board member Abby Raphael and for firms including Artemel and Associates.

UX/UI and Prototype Designer (Only Planet & Duoc UC Designer) at NVCC in collaboration with Nokia

January 1, 2007 - November 30, 2007

Researched and conceptualized innovative technology for Nokia’s Only Planet Project by assessing current technology and market trends. Collaborated with teammates to build a prototype of the “next big thing” and briefed the Nokia team on findings.

Contract Designer at Tasty Concepts

January 1, 2007 - December 31, 2007

Developed visual identities for restaurants including Jose Andres' ThinkFoodGroup, Eric Ripert's WestEnd Bistro, and Amphora Group.

Bilingual Resource Assistant at Arlington Public Schools

September 1, 2000 - September 30, 2006

Customized role to create opportunities in graphic design and video production. Boosted events through printed materials and initiated digital communications.