A proactive and initiative-driven individual with a strong interest in marketing, business development, social media strategy, and the fashion industry. I have an analytical mindset in understanding audience behavior, market trends, and brand communication dynamics in the digital era. I am experienced in managing and developing social media content with a strategic approach focused on brand positioning, engagement, and audience growth. I am accustomed to creating creative campaign ideas, planning content strategies, and evaluating performance based on insights. I am able to combine visual storytelling with effective communication strategies to build impactful brand narratives.

GHEFIRA DINDA NURRAHMAN

A proactive and initiative-driven individual with a strong interest in marketing, business development, social media strategy, and the fashion industry. I have an analytical mindset in understanding audience behavior, market trends, and brand communication dynamics in the digital era. I am experienced in managing and developing social media content with a strategic approach focused on brand positioning, engagement, and audience growth. I am accustomed to creating creative campaign ideas, planning content strategies, and evaluating performance based on insights. I am able to combine visual storytelling with effective communication strategies to build impactful brand narratives.

Available to hire

A proactive and initiative-driven individual with a strong interest in marketing, business development, social media strategy, and the fashion industry. I have an analytical mindset in understanding audience behavior, market trends, and brand communication dynamics in the digital era.

I am experienced in managing and developing social media content with a strategic approach focused on brand positioning, engagement, and audience growth. I am accustomed to creating creative campaign ideas, planning content strategies, and evaluating performance based on insights. I am able to combine visual storytelling with effective communication strategies to build impactful brand narratives.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Internship, Sales Promotion, and Pricing at PT. Telekomunikasi Indonesia
October 1, 2021 - December 1, 2021
Conducted market research to develop data-driven marketing strategies. Managed product promotion through targeted social media campaigns. Supported event planning and execution, including seminars to increase product awareness. Compiled and presented competitor analysis reports to inform pricing and promotional strategies.
Founder Fashion Brand at Match For You
May 1, 2021 - July 1, 2023
Built and managed a community platform connecting brand and KOLs. Created content strategies to grow brand visibility. Successfully increased Instagram followers by 3,500 in one month. Developed brand concept, identity, and seasonal collections focused on brand values, felinity, and craftmanship. Oversaw business operations including budgeting, inventory planning, and customer relationship management.
Social Media Specialist Intern at PT. DUAPULUH TIGA
October 1, 2024 - April 1, 2025
Translate fashion and lifestyle trends into engaging digital storytelling. Analyze social media performance (reach, engagement, follower growth). Plan and execute integrated social media campaigns to strengthen brand awareness. Manage end-to-end social media operations, from ideation to publishing. Develop creative content concepts aligned with current trends and brand identity. Maintain strong online community engagement and brand reputation.
Freelance Fashion Stylist at Exsport Bag, Kanky, Domma, Geoffmax, Wardah, Kluk Sandals
June 1, 2024 - Present
Conduct fashion trend research to keep styling relevant and up to date. Styled and coordinated over 23 looks within 9 hours for a fashion campaign production. Collaborated with local brands for styling and production direction. Ensured consistency in styling themes aligned with the brand’s visual identity. Made moodboards for every batch of styling. Successfully delivered styling concepts under tight production deadlines. Coordinated with team as model, photographer, and creative director. Maintained visual consistency across brand campaigns or personal styling projects.
Founder Florie Florist & Florie Decoration at Florie Florist
July 1, 2023 - Present
Managed daily flower arrangement operations with team (up to 6-10 arrangements per day). Reached 100+ successful client orders within 4 months of launch. Coordinated for workshop events with clients, places and planning for workshop. Develop and implement social media strategies aligned with brand goals. Create content plans and posting schedules to ensure consistent output.
Creative Director at Kevin Murphy Indonesia
December 1, 2025 - February 1, 2026
Develop the main creative concept, visual direction, and storytelling approach for the campaign. Prepare and present a clear creative brief to the entire production team (photographer, hairstylist, model, production team). Make real-time creative decisions to maintain quality and brand alignment. Lead brainstorming sessions and creative discussions. Adapt content for multi-channel use (social media, digital ads, website, lookbooks).

Education

Bachelor of International Relations at Universitas Padjadjaran
August 1, 2018 - November 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services