I’m a creative storyteller with a strong eye for visuals, helping brands come to life through bold, engaging, and platform-native content. With over five years of experience in social media marketing and content production, I’ve worked across a wide range of clients, delivering organic social strategies and high-impact content. My background in Fashion Communication & Promotion (BA) underpins my approach to visual storytelling, brand building, and digital strategy. My skill set includes: ❣️ Content production (UGC, short-form video, social assets) ❣️ Creative direction & concept development ❣️ Organic social strategy ❣️ Graphic design & brand storytelling I believe the best social content doesn’t feel like advertising. In an oversaturated feed, content should blend seamlessly into the platform while still delivering real value - whether that’s entertainment, education, or inspiration. This principle guides every project I work on. For me, production is more than a job - it’s a creative outlet I can fully immerse myself in. 🔗 View my work: _Website not available. Sign in: https://www.twine.net/signup_

Gerda Kazlauskaite

I’m a creative storyteller with a strong eye for visuals, helping brands come to life through bold, engaging, and platform-native content. With over five years of experience in social media marketing and content production, I’ve worked across a wide range of clients, delivering organic social strategies and high-impact content. My background in Fashion Communication & Promotion (BA) underpins my approach to visual storytelling, brand building, and digital strategy. My skill set includes: ❣️ Content production (UGC, short-form video, social assets) ❣️ Creative direction & concept development ❣️ Organic social strategy ❣️ Graphic design & brand storytelling I believe the best social content doesn’t feel like advertising. In an oversaturated feed, content should blend seamlessly into the platform while still delivering real value - whether that’s entertainment, education, or inspiration. This principle guides every project I work on. For me, production is more than a job - it’s a creative outlet I can fully immerse myself in. 🔗 View my work: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I’m a creative storyteller with a strong eye for visuals, helping brands come to life through bold, engaging, and platform-native content.

With over five years of experience in social media marketing and content production, I’ve worked across a wide range of clients, delivering organic social strategies and high-impact content. My background in Fashion Communication & Promotion (BA) underpins my approach to visual storytelling, brand building, and digital strategy.

My skill set includes:

❣️ Content production (UGC, short-form video, social assets)
❣️ Creative direction & concept development
❣️ Organic social strategy
❣️ Graphic design & brand storytelling

I believe the best social content doesn’t feel like advertising. In an oversaturated feed, content should blend seamlessly into the platform while still delivering real value - whether that’s entertainment, education, or inspiration. This principle guides every project I work on.

For me, production is more than a job - it’s a creative outlet I can fully immerse myself in.

🔗 View my work: Website not available. Sign in: https://www.twine.net/signup

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Language

English
Fluent
Lithuanian
Fluent

Work Experience

Senior Social Media Executive at Campfire
May 31, 2025 - July 22, 2025
Led social strategy and content creation for beauty brands including Urban Decay, IT Cosmetics, Zala Hair, and AlumierMD, driving engagement and growth across key platforms.
Social Media Executive at Dentsu
January 31, 2025 - July 22, 2025
Managed social media for clients like Standard Chartered, Bensons for Beds, and ScS, creating graphics and content while tracking performance.
Social Media Assistant at Dentsu
March 31, 2023 - July 22, 2025
Supported organic short-form content creation and social media management for clients including Freemans, Oreo UKI, and The Midland Hotel.
Social Media & Influencer Outreach Assistant at Boutique Store
March 31, 2022 - July 22, 2025
Managed social media and influencer outreach for a fashion brand, growing brand awareness and engagement through influencer campaigns.
Senior Social Media Executive at Campfire
May 1, 2025 - August 29, 2025
Led social strategy and content creation for beauty brands including Urban Decay, IT Cosmetics, Zala Hair, and AlumierMD, driving engagement and growth across key platforms.
Social Media Executive at Dentsu
January 1, 2025 - August 29, 2025
Managed social media for clients such as Standard Chartered, Bensons for Beds, and ScS, creating graphics and content while tracking performance.
Social Media Assistant at Dentsu
March 1, 2023 - August 29, 2025
Supported organic short-form content creation and social media management for clients including Freemans, Oreo UKI, and The Midland Hotel.
Social Media & Influencer Outreach Assistant at Boutique Store
March 1, 2022 - August 29, 2025
Managed social media and influencer outreach for a fashion brand, growing brand awareness and engagement through influencer campaigns.
Freelance Social Media Manager at Dentsu Creative
October 13, 2025 - January 23, 2026
Managed organic social content across UK & Ireland for OREO, Sour Patch Kids, and Maynards Bassetts, supporting both day-to-day social activity and campaign-led content across TikTok, Instagram and Facebook. Responsible for content planning and optimisation, balancing reactive trends with brand-led storytelling to drive reach and engagement across platforms. Highlights: OREO (UK & I): ❣️ 1M+ organic video views on TikTok ❣️ 127.4K reach on Instagram Sour Patch Kids (UK & I): ❣️ 5.5M organic video views on TikTok ❣️ 201K reach on Instagram Collaborated closely with creative and strategy teams to ensure content felt platform-native while supporting wider campaign objectives.

Education

BA (Hons) Fashion Communication and Promotion at Nottingham Trent University
January 1, 2017 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Retail, Professional Services, Travel & Hospitality
    paper Heinz Flavoured Beanz - Paid Social Campaign

    Role: Creative Direction, Content Production

    Overview: Creative direction and video production for a paid social campaign focused on showcasing the versatility and everyday appeal of Heinz Flavoured Beanz.

    Responsibilities:

    • Concept development aligned with campaign objectives
    • Defining visual direction, tone, and content structure
    • Directing shots and on-set decision-making
    • Overseeing filming, editing, and final delivery of assets
    • Ensuring content translated effectively into paid social formats

    Content: https://www.twine.net/signin