2-paragraph first-person bio, friendly tone…

Fernandez Ginald

2-paragraph first-person bio, friendly tone…

Available to hire

2-paragraph first-person bio, friendly tone

Language

English
Advanced

Work Experience

Lead Video Ads Editor at Creative Media Agency
January 1, 2023 - Present
Produced high-conversion ad creatives for brands and e-commerce campaigns. Managed editing pipeline from raw footage to final delivery; collaborated with marketing teams to ensure ad creatives aligned with sales goals.
Video Editor at Digital Marketing Studio
June 1, 2021 - December 1, 2022
Edited short-form promotional videos for small businesses and online shops.
Video Editor at Freelance Projects
January 1, 2020 - May 1, 2021
Edited short-form promotional videos for small businesses and online shops.
Video Editor (Freelance) at Freelance Projects
January 1, 2020 - May 1, 2021
Edited short-form promotional videos for small businesses and online shops.
Video Editor at Creative Media Agency
January 1, 2023 - Present
Produced high-conversion ad creatives for brands and e-commerce campaigns. Managed editing pipeline from raw footage to final delivery.
Video Editor (Freelance) at Self-Employed
January 1, 2020 - May 31, 2021
Edited short-form promotional videos for small businesses and online shops.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Other
    paper Performance Video Editor | DTC Ads, Hooks & Conversion-Driven Creatives

    I’m a performance-driven Video Editor specializing in DTC and e-commerce ad creatives for Meta, TikTok, YouTube, and Reels. I don’t just cut clips, I build ads designed to stop the scroll, hold attention, and drive action.

    I’ve worked on direct-response ads, UGC, VSLs, and short-form creatives, producing high-volume weekly outputs with multiple hook, angle, and CTA variations for testing and scaling. My editing style is fast-paced, story-led, and optimized for retention in the first 3 seconds.

    I understand the full funnel (TOF, MOF, BOF) and collaborate closely with strategists and media buyers to translate scripts and raw assets into conversion-focused creatives. I’m fast, detail-obsessed, and highly iterative, feedback and performance data guide every version I deliver.